Home Categories Essays Deyun Diary 2 Thirty-Six Strategies of Master and Apprentice

Chapter 10 The Ninth Plan Watching the Fire from the Other Side

Listening to cross talk stimulates appetite, especially after listening to cross talk, it is more comfortable to have a bowl of authentic Beijing snacks.There are two fried liver restaurants near the garden. The one on the east side has a good environment and taste, and the price is generally a little higher.The colleagues are enemies. Fortunately, there is a lot of traffic on Tianqiao, and the business of both companies is still booming. The scalpers who have been stationed for a long time and the reporters who are holding back to cover negative news are all regular customers of the fried liver shop.Unexpectedly, the situation changed suddenly. Ever since the master's "Big Fudge Special Session" was successfully held, the life of scalpers was not as easy as that of cows, and they turned around to resell tickets for Water Rubik's Cube.The reporter who wanted to report the disintegration of the organization watched for a while, and turned to concern about the possibility that the fallen leaves of Uncle Benshan might end up on Maple Leaf when they could not see any hope.Once the two forces were withdrawn, the overpass became much quieter, and the main source of customers for the Fried Liver Restaurant could only be counted on Gangsi. Therefore, how to attract Gangsi became the top priority of the shopkeepers of the two shops.

They both make fried liver, and they have the same ideas. The owner of the store asked Li Shaobang for his love, and the west store found a relationship with He Dana. They all hoped to invite the master to be the spokesperson of their fried liver restaurant. Originally, the neighbors took care of each other. It should be, but the chef considers the process of frying the liver is quite complicated, so he wonders if he will also add technological innovations, not to mention that since the eggs are in danger of being contaminated, it may not be safe for pigs to enter the water.In addition, the master is now considering the international development of Deyun Enterprise, so the endorsed food must also conform to the international catering fashion, and in the short term, it is unlikely that fried liver or stewed liver will become a pizza filling.In addition, one of the two stores hired the master's old partner, and the other left the master's apprentice, and promised that either one would offend the other, and that one should not favor the other, so it was inconvenient for the master to act as an endorsement.The master recommended another spokesperson, Xue Shaobing, to the two stores. Looking happy, the name is also appropriate.However, the shopkeepers of the two companies believed that using sesame seed cakes as endorsement for stir-fried liver might overwhelm the host.

Endorsements won't work, the owner of the store wants to save the country with curves, please be sure to add the store's hidden advertisement in the cross talk, and the price is free liver fried coupons for a whole year.So Li Shaobang sang "Tongue Twister" again and changed "an old man came from the south" to "an old man came from the fried liver shop on the east", and upgraded "the cotton cloth cotton curtain on the noodle shop" to "the landing of the fried liver shop on the east". "Big Curtain", although the words have to be rushed, but the same pattern is still pleasant to the ear.This approach really worked, and Gangsi was pulled away a lot.

The owner of the Xijia shop took the medicine according to the prescription, and asked Dana to promote more at the price of VIP tables in the store for many years, so Dana's Taiping lyrics also had a new idea. "A spring trip to Su Causeway comes to a bowl of fried liver, and summer enjoys the most fragrant lotus in the west".Under Dana's blatant instigation, the passenger flow went west again. If Dana and the Young Gang perform their own roles, they will be fine. The problem is that they are inseparable from Mengmeng, and it is not good to be on the same stage. The gang immediately coughed, sneezed and blew their noses, answering every sentence on Dana's cheeks; if the young gang opened their mouths to applaud the East Side Store, Dana immediately found a vent and choked back half of the young gang's bowl of fried liver.Back and forth, the struggle between the two escalated until a "Red Events Meeting" turned into a "White Events Meeting", which led the "Article Meeting" to the "Bodyguard". Change it to Mingda.

When I saw that the situation was not good, I hurriedly reported to the master, and the master came to control the situation in time. The master reiterated the internal discipline. No one in the organization can intervene in the competition between the two fried liver restaurants, and they are not allowed to solicit business for any of them. . The master's iron-fisted policy has worked, and everyone has to watch the competition between the two stores with a cold eye. Seeing that they couldn't mobilize the people inside the organization to continue advertising, the owner shop made a fuss about the store environment, hoping to make a fool of themselves and gain the goodwill of gangsi.As a result, signs were posted in many places in the store, saying "Guo Degang used to eat", "Yu Qian sprinkled sesame seeds", "Gao Feng waited in line", etc., playing the nostalgic card.

The master was not happy when he heard the news, but he had indeed been to the fried liver shop many times, and there was nothing wrong with the label. It was not fake news, so he had to let him go. The West Bian store lost the lead again. The shopkeeper thought hard and decided to make a fuss about the tableware, so chopsticks used by Jin Jin, spoons used by Dayi, bowls broken by dinosaurs, and pots broken by Zhang Lei appeared one after another. The method of contacting time and space is highly respected by the post-90s Gangsi.When we went to eat fried liver, no one marked the tableware. They said you used it, but you said no, and you couldn’t produce evidence. It’s unlikely that this kind of lawsuit will win, or forget it.

However, this kind of promotional method of playing the star brand is only effective in the short term. After a long time, the freshness of Gangsi wears off, and the turnover of the two stores drops almost at the same time.This time, the fried liver restaurant in the west made the first move. After eating five bowls of fried liver, I will give away a piece of cross talk MP3 by the master. The laptop is placed on the cash register, and the transaction is cash.This is a bit too much, the master asked me to report to the City Crosstalk Management Committee, and the disciplinary group of the committee held a three-day meeting. The result of the research is that this kind of commercial promotion method has never appeared, because it is impossible to measure the value of five bowls of fried liver and a piece of crosstalk. It is cost-effective, so it is difficult to characterize it, and we cannot punish Xibian Fried Liver Restaurant.

Seeing that this kind of promotion method took advantage of the loopholes, the Dongbian store took advantage of the higher computer configuration of the store to launch a cross talk video of eating ten bowls of fried liver as a gift to the master. The impact of the stock market is also that money is tight, but group buying is possible, and it is not a problem for a few people to get together and buy ten bowls.This time, the master went to complain to the committee in person, and the committee took a very strong attitude, saying that he could not intervene in economic disputes through administrative means, and asked the master to appeal directly to the court.The master only has the experience of being a defendant, and he is not mentally prepared to be a plaintiff. He hesitated, and the method of frying liver for video has become a fact. Therefore, the Deyun cross talk DVDs in the pirated market are not only the early circulation version, the starry night edited version, and the sneak shot in the park. version, there is also a Tianqiao fried liver version.

Seeing that the struggle was hopeless, the master calmed down and sent Gao Feng and Shi Aidong as plenipotentiaries to talk to the two fried liver restaurants respectively. The most preferred taste of fried liver, and provided the survey results to the fried liver shop free of charge. Shi Aidong conveyed to the shopkeeper of Dongbian Fried Liver Restaurant that Gangsi thinks fried liver is delicious, but it is easy to get angry if you eat too much, so you should balance the temperature and temperature of the raw materials.According to the survey, sweet and sour stir-fried liver is the best marketer.Dongbian Fried Liver Restaurant followed Shi Aidong's suggestion and put the whole Shanlihong in the fried liver.

Gao Feng chatted very speculatively with Xibian Fried Liver Restaurant. Gao Feng said that there are many people in Beijing and Tianjin in this area. Although the two places play football and fight, they are quite harmonious in terms of eating snacks.As long as the composition of stir-fried liver can be slightly adjusted, not only Beijingers will find it more palatable, Tianjin people will also like it very much.According to the survey, seafood-flavored fried liver is the most acceptable.The fried liver restaurant in the west is good, and the chopped Pipi shrimp is also put into the fried liver pot.

At the same time, "Yuji Staple Food Kitchen", which had been closed for a period of time because it specially delivered boxed meals to the Bird's Nest, resumed business. "One. The fried liver battle ended with Deyun's dominance of the Jianghu.
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