Chapter 62 Syndao 61 Business Opportunities in the Harshest Environments

Essence of business: No matter how dangerous or remote the place is, Wenzhou people can cultivate fertile land and reap fruitful results with their spirit of daring to be the first in the world, their wisdom and hard work. As we all know, in Lhasa, the "Sunshine City" built on the roof of the world with an altitude of more than 3,600 meters, the first feeling people get is a strong altitude sickness: breathing difficulties, severe headaches, even walking and talking are very difficult. strenuous work.In such a snow-covered plateau, Wenzhou people are also active.Since the end of the 1970s, they have successively come here to set up camps, worked hard to start businesses, and wrote wonderful chapters in their lives.

Zheng Yue is one of the earliest Wenzhou people who came to Lhasa to start a business. In 1980, when he was only 20 years old, he finally arrived at his destination after a long journey. The altitude sickness made him unable to get out of bed for several days, but even greater difficulties were yet to come. At that time, Lhasa was full of mud houses and dumps of rubbish, and there were not many decent green belts in the whole city. "Compared with Wenzhou, this place is decades behind," Zheng Yue said with a smile, "However, thanks to the poverty here, we have the opportunity to develop."

At that time, many Wenzhou people came to Lhasa to seek development space because of their livelihood difficulties.At that time, Wenzhou people in Lhasa were mainly engaged in carpenters, tailors, painters, and cobblers. "I was also a carpenter when I first came here, and I stayed in Tibetan homes for food and lodging. I have been doing this for five years," said Zheng Yue.It is conceivable that from an ordinary carpenter to the general manager of Tibet Huadong Hydropower Equipment Co., Ltd., how many long roads he has experienced in the past 20 years. People in Wenzhou are truly shrewd businessmen, who can capture business opportunities to make a fortune even in such inconspicuous industries as carpenters and painters.

"This place is relatively backward, with blocked information and lack of resources, so as long as we can find what the local needs, there is nothing that cannot be sold." Zheng Xiaofei, general manager of Tibet Huajian Hydropower Equipment Co., Ltd., told the reporter of "Wenzhou Daily" who went to interview. This describes the market at the time.Therefore, in the late 1980s, most Wenzhou people in Lhasa began to change careers, operating low-voltage electrical appliances, clothing and other businesses. It was this favorable time that many Wenzhou people who went to Lhasa to seek gold at that time prospered.With the flow of wealth, more and more Wenzhou people came to Lhasa with friends and friends.For a time, people from Wenzhou could be seen everywhere in the streets and alleys of Lhasa.On Niangre Road, Qingnian Road, and Linguo North Road—the most prosperous commercial streets in Lhasa, Wenzhou people account for 80% of the shops.They sell electrical appliances, clothing, gifts, lamps, entertainment venues, and engineering—there are dozens of industries involved.However, in the interviews, many Wenzhou people expressed the difficulties of starting a business in Lhasa. In addition to enduring the altitude sickness caused by lack of oxygen, they often need to cross mountains and mountains.

That was life-threatening. Many Wenzhou bosses said with emotion: "Many times, we just passed by the gate of hell. Especially in winter, the mountains are full of snow, and when the car slides on the ice and snow, when passing the narrow and sloping mountain road, We are surrounded by cliffs, and we can even see the wreckage of many accident cars down the mountain through the car window." However, no matter how harsh the environment is, Wenzhou people cannot shrink back.Perhaps, it is precisely because of this daring spirit that Wenzhou people have finally gained a firm foothold on the roof of the world.

Today, as long as you walk around and take a look in Lhasa, you will be surprised to find that the low-voltage electrical appliances here are monopolized by Wenzhou people, and half of the clothing industry here is also occupied by Wenzhou people.What is even more astonishing is that Wenzhou people have created many firsts in Lhasa: they built the world's highest small hydropower station, they also developed the largest small commodity market in Tibet, and they also opened the most high-end entertainment venue in Tibet... …This is Wenzhou people, no matter how dangerous and remote the place is, with their spirit of daring to be the first in the world, with their wisdom and hard work, they have cultivated pieces of fertile land and harvested a lot of gold.