Chapter 63 SynTao 62 is good at discovering business opportunities in crises

The essence of business: People who want to get rich will inevitably encounter various crises on the road to wealth. At this time, some people choose to give up, and then they can only fall into poverty from now on.Those who are not afraid of difficulties and pay attention can find business opportunities from crises, so as to get out of crises and gain wealth. Wang Jianhui, who used to work in the government, resigned from public office under the persuasion of a friend and traveled across the ocean to Hungary.After arriving in Hungary, he raised funds and sent a container of Christmas gifts from China. However, due to the delay in transportation, the time-sensitive gifts had to be dealt with at a low price.Wang Jianhui was dumb and ate Coptis chinensis, suffering from pain and anxiety, and ended up seriously ill.

Later, Wang Jianhui calmed down and imported sunglasses from China.At that time, China's middle and low-end glasses were already the darling in the international market. With this batch of glasses, Wang Jianhui was able to turn the crisis into safety.Since then, he has been working steadily, and his business has gradually improved.He decided to go to Albania to open up the market.At that time Albania was extremely scarce in commodities, and foreign businessmen seldom went there. Wang Jianhui believed that this was a great platform for his business development. From Hungary to Albania, you must pass through Yugoslavia.Wang Jianhui was driving alone from Budapest, and was robbed by a group of gangsters on the road. Fortunately, the police arrived in time, so he saved his life, but was hospitalized due to his injuries.

During his hospitalization, Wang Jianhui found that small medicines in Albanian hospitals were several times more expensive than those in Budapest.He inquired carefully, and learned that Albania is completely dependent on imports, so the price of medicines is extremely high.He suddenly realized that there is a huge value space here, can't he make good use of it?After many efforts, he finally obtained the approval of the Albanian competent authority to import medicines from China. On January 1, 1955, Albania implemented the registration of pharmaceutical distribution enterprises. Wang Jianhui was the first Chinese to apply for registration at the Ministry of Health of the country.His company is the sole agent of Chinese medicines entering Albania, and the import volume accounts for 40% of the country's medicines. The company is one of the top 200 taxpayers in the country.

The experience of Wen Shang Wang Jianhui is worth learning. In the face of crisis, he did not give up because of fear. On the contrary, he found business opportunities in time and walked on the road to success in the crisis. It was already 1862, and the American Civil War was in full swing.President Lincoln issued "Order No. 1", mobilizing the entire army, and ordered the army and navy to launch a full-scale attack on the South. One day, Morgan met a new friend, Kechamu, the son of an investment broker on Wall Street. Kecharm told his new friend mysteriously, saying: "My father recently found out in Washington that the casualties of the soldiers of the Northern Army were very heavy! If someone buys a large amount of gold and remits it to London, he will definitely make a lot of money."

Morgan, who was extremely sensitive to business, was immediately moved and proposed to partner with Kecham in this business.Kecham was naturally eager to try, and he told Morgan his plan: "Let's say hello to Mr. Peabody first, and through his company and your firm, we will jointly pay for four or five million dollars in gold--in secret, of course." Then transfer half of the purchased gold to London and hand it over to Peabody, and we will keep the rest. Once Peabody’s gold remittance is exposed and the government army is defeated, the price of gold will definitely skyrocket. At that time, we will openly sell the gold in our hands, and we will definitely make a lot of money!"

Morgan quickly calculated the risk level of this business, and readily agreed to Kecham.Everything went according to plan, as they expected, the secret purchase of gold was leaked due to the exchange of large amounts of money, the news spread in the society that the tycoon Peabody bought a large amount of gold, and the public opinion that "the price of gold must be increased" was popular everywhere.As a result, a rush to buy gold soon formed.Due to such a rush to buy, the price of gold soared, and Morgan saw that the fire was coming, so he quickly sold all the gold in his hand, taking advantage of the chaos to make another fortune.

Opportunities often exist, but the accompanying risks are not terrible. It depends on whether we have the courage to seize the opportunities.Those who take risks have the greatest chance of success.Throughout the ages, any successful person will pass the test of risk.Because, if you don’t experience wind and rain, how can you see the rainbow, and if you don’t take risks, how can you grasp the clothes of wealth.