Home Categories political economy Think like a Wenzhouese

Chapter 26 Family is the best partner, opponent is the best partner

Think like a Wenzhouese 周德文 2061Words 2018-03-18
Who is the best partner, of course family!The relationship of interests can tightly twist us together, use our strength in one place, and use our strength in one place. If we work together, there will be no failure. Zhou Xiwen is both a scientific and technological worker and an entrepreneur, and has won the honorary title of Advanced Scientific and Technological Worker in Zhejiang Province many times.He holds multiple positions in Sanke Electric Co., Ltd., chairman of the Science and Technology Association, director of the technology center, secretary of the party branch, and president of Yueqing Power Supply Society.Under his leadership, after more than ten years of development, Sanke Electric has grown from a small private factory to a comprehensive enterprise with four production bases in Wenzhou, Shanghai, Shenzhen and Hangzhou.

Zhou Xiwen recalled that in the early days of the enterprise, he was most grateful to his family. In 1993, he discovered a very popular machine by chance.Through some research on the market, he learned that this kind of machine is called a voltage stabilizer.Due to the low voltage of the power grid in various places at that time, many residents often had power outages in their homes, which affected their normal life.He thought that if the voltage was controlled with the help of a voltage regulator, this would not be the case. Therefore, Zhou Xiwen immediately bought several voltage regulators from the market, disassembled the parts one by one for dissection after returning home, and carefully studied its structure.Because he likes to use his brain, he quickly understood the internal structure of this machine, and drew a more refined circuit diagram based on relevant technical books.

After understanding the product, Zhou Xiwen decided to start a company.Considering the shortage of manpower, he discussed this matter with several brothers.At that time, Zhou Xiwen's elder brother Zhou Xicun had just joined a large private enterprise, his younger brother Zhou Yang had just graduated from university, and his younger sister Zhou Xiaoyan was also staying at home.He thought that if the few idle people in the family were mobilized, it would be a family business.So, together, the brothers and sisters established Yueqing Keyuan Voltage Stabilizer Factory. After the establishment of the company, the brothers and sisters performed their own duties, and the prototype produced quickly passed the inspection of the authoritative department.Later, with the enhancement of the strength of the enterprise, several brothers and sisters became the backbone of the enterprise, and Yueqing Keyuan Voltage Stabilizer Factory was also renamed Zhejiang Sanke Electric Appliance Co., Ltd.

Family is the oldest and deepest source of emotion for everyone. Family is like weaving yarn, which has been arranged by nature on the loom and can be used directly.Wenzhou people are very good at making use of family resources. For many successful Wenzhou businessmen, their "family" plays an important role in their business operations. At the beginning of their businesses, Wenzhou businessmen mostly operated as family workshops.The factory is located in the home where I live, and the family members are employees, some are husband and wife, some are brothers, some are sisters, and some are partners from the same village.Just put a few simple devices on the table if you need anything, if you can’t put it down, put it together with the table for eating and the bed for sleeping, it is very difficult.However, they did not give up their dreams easily.Boss, starting a business was a long-awaited dream in the hearts of many people at that time. No one cared about the simple office conditions and simple factory equipment. All had one purpose, that is to work hard and make a small workshop into a big workshop.

With the continuous growth of small workshops, many small workshops have developed into family businesses.Now, in many family businesses in Wenzhou, family members are still the main members of the business.The development of family-owned enterprises relies on the business model of "family factory" and the general mobilization of society.The biggest advantage of this is that the property rights are concentrated among the main members of several important families, or members with blood relations.Because family members are related by blood, it is easy to form a more consistent interest orientation, and it is more conducive to the formation of a strong sense of responsibility and cohesion when facing difficulties.

Another advantage of family businesses in Wenzhou lies in the trust among family members. Out of trust, decisions are often made very quickly and the ability to take risks is strong.People in Wenzhou do business only when it is profitable, and they don't care about national plans and plans. The so-called "you can count as far as you step on the watermelon rind".In order to try to gain a competitive advantage in the market, if you have 100,000 yuan, you will invest 100,000 yuan, and even repay the loan.Instead of doing business like many people, use 50,000 and keep 50,000 for emergencies.

For Wenzhou people who are self-made, it is often money that restricts their development, and with the help of relatives and friends, this problem will be solved. Some people once questioned whether the business model of Wenzhou family business can last for a long time, or it might even slow down Wenzhou's economy.More than 30 years have passed, and the facts have proved that the family business in Wenzhou is not as bad as it was originally imagined. Instead, it presents itself to the world with a brand-new look.As a Wenzhou native said, “Wenzhou people see that there is a business to make money, so they get a machine to start working the next day. The machine can be placed at home or in a friend’s warehouse. Managers, it will be difficult to make a decision if it is left in the hands of someone else for half a year."

It can be seen that only with proper management, family management has many advantages in the process of enterprise development. The self-discipline and self-sacrifice spirit of family members can more easily enhance the cohesion of the enterprise in the fierce market competition.At the same time, the management and property ownership are in the hands of the family, which makes it easy to achieve consistency in management and make decisions very simple.This has played a positive role in the development of the enterprise. In the hearts of Wenzhou people, the potential "family" consciousness is deeply rooted. This habit comes from the traditional Chinese concept of "home".People from Wenzhou travel across the country with their whole families to do business. In a sense, this "family" is no longer a pure blood relationship, but a social group established during the business process.

In families in Wenzhou, human relations in business competition have gradually replaced blood relations in human emotions.Wenzhou people's affection for the company is like the affection for "home". Therefore, the business operation mode of Wenzhou people is difficult for other enterprises to imitate. Because of the particularity of blood relationship, family businesses are easier to reach consensus in decision-making and management, forming a strong cohesion.It is this cohesive force formed by blood relationship and interests that enables Wenzhou enterprises to form a strong market competitiveness in the market.

◎The family business absorbs as many family members as possible, and the family business becomes more intimate—any family business develops to a certain level, and certain limitations will be exposed.For example, due to the excessive concentration of power in the hands of a few family members, there is confusion in the management of enterprises, abuse of power, and separation of powers and responsibilities.In order to prevent such a bad situation, it is necessary to control it at the beginning and effectively supervise the family members who occupy important positions in the enterprise.
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