Home Categories social psychology Thirty-six Strategies for Communication

Chapter 46 Knowing will be more exciting and fierce

To use the method of stimulating generals, it is necessary to understand the character characteristics of the generals to be stimulated in advance.Grab the most sensitive part of his self-esteem to stimulate.Only in this way can the excitement be accurate and fierce. This requires careful research on the other party's character.Generally speaking, a person's personality traits are often revealed through his own speech, manners, and expressions.People who talk quickly, behave quickly, have sharp eyes, and are emotionally impulsive are often irritable; People who are stable, speak slowly, and behave carefully are usually people with a stable personality; people who are quiet, depressed, unsmiling, like to be alone, and not good at socializing are often people with a withdrawn personality; A person who is proud and conceited; a person who is polite, faithful, realistic, calm, and respectful of others is often a modest and prudent person.For these dialogue objects with different personalities, we must analyze them in detail and treat them differently.

During the Warring States period, Yan Zi was knowledgeable, intelligent and witty. He was a well-known politician in Qi State and did a lot for the prosperity of Qi State.Duke Jing of Qi promoted Yan Zi to be Prime Minister. At that time, there were three strong men in Qi State, one was Gongsun Jie, the other was Tian Kaijiang, and the other was Gu Yezi, known as the "Three Heroes".Because of their extraordinary bravery, they were favored by Qi Jinggong.When Yan Zi met these three people, he always walked quickly and respectfully.But whenever these three people saw Yan Zi approaching, they sat there without even standing up, and they didn't pay attention to Yan Zi at all.Relying on Qi Jinggong's favor, they did whatever they wanted.At that time, the Tian clan of Qi State was becoming more and more powerful. He united several big nobles in the country and defeated the Rong and Gao clans who held the real power. His prestige became higher and higher, directly threatening the rule of the monarch.Tian Kaijiang belonged to the Tian clan. Yan Zi was very worried that the "Three Heroes" would work for the Tian clan and endanger the country.So I secretly made up my mind: use tricks to get rid of them.

One day, Duke Zhao of Lu came to visit Qi State.Qi Jinggong hosted a banquet in honor of him.In the state of Lu, it was Shusun Ge who performed etiquette, and in the state of Qi, it was Yanzi who performed etiquette.The four monarchs and ministers sat in the hall, and the "Three Heroes" stood with their swords in the hall, with a very arrogant attitude.When the two monarchs were half drunk, Yanzi said: "The golden peaches in the garden are already ripe, please pick a few and invite the two monarchs to have a taste!" Qi Jinggong sent someone to pick them.Yanzi said: "Golden peaches are hard to come by, I should pick them myself." Soon, Yanzi led the garden officials and offered six peaches on a jade plate.Qi Jinggong asked: "Are you just going to marry these few?" Yanzi said: "There are a few more, I'm not too familiar, I just picked these six." After speaking, he respectfully presented a golden peach to Lu Zhaogong and Qi Jinggong .Lu Zhaogong ate and praised the delicious taste of the golden peach. Qi Jinggong said: "This golden peach is not easy to get. Dr. Shusun is famous all over the world. You should eat one." Shusunge said: "I can't catch up with Yan Xiangguo! This peach should be invited Eat." Qi Jinggong said: "Since Dr. Uncle Sun refuses to give way to Xiangguo, I invite you two to eat a golden peach each!" The two ministers thanked Qi Jinggong.Yanzi said: "There are still two gold peaches left on the plate. The kings ordered all the officials to tell their merits. Whoever has the greatest merit will reward him." Qi Jinggong said: "This is very good. "The envoy ordered to go.

Before the words were finished, Gongsun Jie came over and said triumphantly: "I used to go hunting with my lord, and suddenly a big tiger came at me. I beat the tiger to death with all my strength and saved my lord's life. Great Gong, shouldn’t you eat a peach?” Yan Zi said: “The savior risked his life, his merit is better than Mount Tai, so he should eat a peach.” Gongsun Jie took the peach and left. Gu Yezi shouted: "It's so strange to kill a tiger! When I was escorting my lord across the Yellow River, a turtle bit my lord's horse's leg and dragged the horse into the rapids. I jumped to The turtle was killed in the river and the lord was saved. For such a great contribution, should I eat a peach?" Qi Jinggong said: "At that time, the Yellow River was turbulent. If the general hadn't eliminated the turtle and killed the monster, my life would have been lost. It's a world-class feat, so I should eat a peach." Yan Zi hastily gave Guy Yezi a golden peach.

Seeing that the golden peaches were all distributed, Tian Kaijiang jumped up anxiously and shouted: "I was ordered to attack Xu State, killed their general, and captured more than 500 prisoners. I was so scared that the king of Xu State became a minister and paid tribute. They all belonged to our country of Qi. With such a great achievement, can’t we eat a peach?” Yan Zi hurriedly said: “General Tian’s contribution is ten times greater than that of General Gongsun and General Guye, but the gold peach has been distributed, please drink a glass of wine When the golden peaches on the tree are ripe, I will invite you to eat first." Qi Jinggong also said: "You have the most credit, but it is too late."

Tian Kaijiang put his hand on the handle of the sword and said angrily: "What's so great about killing turtles and tigers! I have traveled thousands of miles, and I have been born and died, but I can't eat peaches. I have been humiliated in front of the monarchs of the two countries. What face do I have to live?" ?” As he spoke, he swung his sword and killed himself.Gongsun Jie was taken aback, drew out his sword and said, "My skill is too small to eat peaches, so I am ashamed to live." After saying that, he committed suicide.Gu Yezi said sadly: "The three of us are brothers. They are all dead. How can I live alone?" After speaking, he drew his sword and killed himself.It was too late for people to stop it.

Seeing this scene, Lu Zhaogong said with infinite regret: "I heard that the three generals were brave enough to be undeserved, but it is a pity that they all died for a peach." This is the famous story of "two peaches kill three men".Yanzi knew that the three heroes were very proud and loyal, so he took advantage of their personality traits and killed the three heroes who had the courage to be undeserved with two peaches.Of course, in our normal communication, this method of "killing" people with aggressive methods is not advisable.Unless as a leader, if you want to lay off staff, you can imitate Yanzi's handwriting.But we can use its positive meaning to motivate the general and let the "general" exert his motivation.

Using the provocative method, you can motivate those who are unwilling, hesitant, and stepping on two boats to work towards their own goals. When Cao Cao set his sights on the Central Plains in the north and moved his troops south, Liu Bei sent Zhuge Liang to visit Sun Quan in the state of Wu, and persuaded the two states of Wu and Shu to join forces against Wei.Zhuge Liang knew very well that if he directly asked Wu and Shu to join forces, Sun Quan would definitely think that Liu Bei wanted something from him, and things would be difficult.The best way is to provoke him with the aggressive method.

After Zhuge Liang met Sun Quan in Chaisang, he saw Sun Quan's "blue eyes, purple beard, and dignified appearance", and immediately judged that his opponent had a strong self-esteem, "Only aggressive, not to be said."Regarding the most authoritative figure in Jiangdong, Zhuge Liang aimed at his ambivalence between fighting and surrendering, and first described Cao Cao's strength in an extraordinarily high level. There are more than one million cavalry, infantry, and sailors combined!" Sun Quan was taken aback, and asked, "Is there a fraud here?" Zhuge Liang calculated one stroke at a time, and finally calculated that Cao Jun had more than one and a half million people.He said: "I only talk about 1 million, because I am afraid that I will frighten the people in Jiangdong!"

When Sun Quan asked about his plan, Zhuge Liang said to him directly: "I think Cao Cao has a lot of troops, and the small land of Soochow is not an opponent. Why doesn't the general surrender to Cao Cao and become a minister for the sake of temporary peace?" Naturally, he was very upset, and asked Zhuge Liang, why didn't Liu Bei surrender to Cao Cao and become a minister?Zhuge Liang replied: "In the past, Tian Heng, a strong man of Qi, still kept righteousness and did not disgrace. What's more, Liu Yuzhou's royal family is talented and admired by all the people. If things don't help, this is heaven, and they can be subdued by others Huh!" Zhuge Liang's trick really worked, and Sun Quan finally agreed to the Sun-Liu alliance to fight against Cao Cao.And Zhuge Liang successfully completed the mission of going to Jiangdong.

When Sun Quan was provoked, he changed from being hesitant to resolutely resisting Cao.This is the role of the radical method to reverse other people's minds.Sometimes, the provocative method can also allow the "general" to arouse his stronger motivation under his original will, deliberately saying that he can't do it, so as to arouse the opponent's desire to win, so that he can play his own super-level. ability to achieve their goals. In Chapter 65, when Ma Chao led his troops to attack Jiameng Pass, Zhuge Liang said to Liu Bei: "Only the two generals Zhang Fei and Zhao Yun can confront Ma Chao." Liu Bei said: "Zilong's army is out and can't come back. Yide is here now. You can send him to fight immediately." Zhuge Liang said: "My lord has nothing to say, let me motivate him." At this time, Zhang Fei heard that Ma Chao was coming to tackle the key problem, so he yelled and asked to fight. Zhuge Liang pretended not to hear, and said to Liu Bei: "Ma Chao is both wise and brave, and no one can beat him. Unless he goes to Jingzhou to call Yun Chang, he can fight the enemy." Zhang Fei said: "Why did the military advisor underestimate me! I once resisted Cao Cao's million-strong army alone, so why should I still be afraid of Ma Chao?" Zhuge Liang said: "The reason why you blocked the water and broke the bridge in Dangyang is because Cao Cao didn't know the reality. If you knew the reality, how could you be safe? Ma Chao is extremely brave. Everyone in the world knows that he killed Cao Cao in six battles at Weiqiao. He had to cut off his beard and discard his robe, and he almost lost his life, he is by no means an idler, even Yun Changlai may not be able to defeat him." Zhang Fei said, "I'm going today. If I can't defeat Ma Chao, I'm willing to serve as a military commander!" Zhuge Liang saw that the aggressive general method had worked, so he pushed the boat forward and said: "Since you are willing to issue a military order, you can be the vanguard!" As a result, Zhang Fei and Ma Chao fought fiercely at Jiameng Pass all day and night. They fought for more than 220 rounds. In the book, Zhuge Liang often used aggressive methods to persuade Zhang Fei's violent character.Whenever there is an important battle, first say that he can't take up the task, or that he is afraid that he will make a mistake after drinking too much, and motivate him to issue a military order, enhance his sense of responsibility and urgency, and stimulate his fighting spirit and courage. 1. There is a sense of "gap" in comparison, which is the key to motivation. 2. For a person with high self-esteem, please do not move. He can use aggressive methods to "please". 3. Breaking the bottom line of his pride is the root of the general. 4. Morality and a sense of accomplishment are often the most important aspects of "will".Grasping these two points to stimulate is equivalent to grasping the snake and grasping the seven inches.
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