Chapter 12 Chapter 12 Business Eloquence

Good eloquence makes a leader feel like a fish in water in various social occasions: he calmly and skillfully deals with all kinds of people; Let your language touch the hearts of your audience. Generally speaking, the content of entertainment language can be considered from the following aspects. When leaders communicate with each other, the content of language is very extensive. There is no fixed topic, let alone whether the topic is good or bad. Deepen understanding and strengthen the role of cooperation. Generally speaking, leaders can choose hot topics that people in the society are more familiar with to start their conversations.Such as: seasons, climate, environment, current affairs, and news are topics that people pay more attention to.This leads to a natural and appropriate topic, and you can also find some unique insights from the other party, which arouses the other party's interest in conversation.

People's personalities, hobbies, worries, privacy, etc. are closely related to emotional emotions, which involve many exciting points in a person's brain.Searching for topics of conversation from these aspects can often enter the other party's heart and arouse the emotional resonance of the other party. This is the topic that is most likely to touch the sensitive nerves of the other party.Everyone cares about their own future and has countless dreams about their own future. If you can "talk" with him, you are his "ally". According to the situation of the other party and the characteristics of the objective environment, greet each other, express concern and greetings.Such as: "How is your health recently?" "Are you busy with work at the end of the year?" "Are the children obedient?"

Based on what the other party has seen and heard, sincerely praise the other party's strengths and achievements, so as to satisfy the psychological needs of the other party's affirmation and recognition as ordinary people, and trigger a "sense of identity".For example: "Old Zhang, the new technology you created should be awarded an invention award. It can not only shorten the working hours, but also improve the quality of the product, which is very good." Affirmative statements are more objective and specific than exclamations. deeply rooted in the hearts of the people.

If you can properly express that you "don't know", you can stimulate the other party's desire to express and satisfy the other party's sense of superiority.For example: "Really? Why don't I know?" When you speak like this, the other party will proudly tell you all he knows, and at the same time add his own opinion. The speaker leaves a lot of gaps when he's talking about excitement.If you can say exactly what the other person wants to say in time and accurately, you can become one with his thoughts and feelings.Therefore, it is very important to listen to the other party carefully and actively cooperate with the other party's thinking.

Confucius said: "Isn't it a pleasure to have friends coming from afar?" Receiving guests is a pleasant thing. The leader must first speak a good meeting language to the visiting guests.When you see a familiar guest, you should first say: "Welcome, please come in." "Rare guest, rare guest, which gust of wind brought you here?"If the other party is a woman, let the other party reach out first.After entering the door, the guest should be introduced to other people in the same room, and then let the guest sit down. The host should not sit down before the guest to show respect for the guest.If it is a strange guest, you can use the suggestive language "Excuse me, are you..." to ask, let the guest introduce himself, and then welcome.After the guest is seated, don't rush to ask the purpose of the guest's visit, but wait for the guest to take the initiative to speak.After the guests are seated.Tea or other food should be offered to them.

When serving tea, two hands are generally used, one hand holds the handle of the cup, and the other holds the bottom of the cup.It is neither hygienic nor polite to offer tea to guests by pinching the rim of the cup with your fingers. When the leader chats with the guests, if it is inconvenient for the family members to participate, they should try to avoid it as much as possible. If there is no condition to avoid it, don't interrupt casually.When talking, you should concentrate on it, don't look around, be absent-minded, or look at your watch frequently, let alone leave the guests aside, just watch TV or do housework by yourself.When a guest comes to visit, if you have something urgent to do, if the time is not long, you may wish to explain the situation to the guest, ask the guest to wait a while, and entrust other people at home to accompany you, or take out some newspapers and magazines for the guest to browse.If you have no time to receive or go out, you can apologize to the guests and make another appointment.

Sometimes guests bring gifts and give them away, and the leader should respond.Such as: express gratitude, or decline the gift, and give some gifts back accordingly. When the guests want to leave, the leader should wait for the guests to get up before seeing them off.For older guests, rare guests, etc., the leader should send them to the gate, then shake hands and say goodbye, and watch the guests leave.If it is sent to the elevator, you have to wait for the guests to enter the elevator, and then leave after the elevator closes. During the Yongle period of the Ming Dynasty, a scholar explained many principles of receiving guests and friends in his "Book Records". It is the fundamental attitude to regard modesty as making friends and treating guests.

When it comes to drinking, almost everyone has personal experience. "Wine culture" is also an old and fresh topic.In the process of communication, modern people have increasingly discovered the role of wine.Therefore, as a leader, you must be well versed in the mysteries of speaking at the wine table. Indeed, as a medium of communication, wine has played a unique role in welcoming guests, seeing off guests, meeting friends, communicating with each other, and conveying friendship.Therefore, exploring the "secret" on the wine table can help you succeed in seeking and communicating with others.

There are many guests in most banquets, so we should try our best to talk about topics that most people can participate in, and get the approval of most people.Because individuals have different interests, hobbies, and knowledge, try not to be too biased in the topic, and avoid being self-centered, talking about the world, and going off topic, and ignoring everyone. In particular, try not to whisper to others, giving others a sense of mystery, which often leads to "just you two" The jealousy of a person can affect the effect of drinking. Most drinking parties have a theme, which is the purpose of drinking.When going to a banquet, you should first look around at everyone's expressions and distinguish between the primary and the secondary. Don't drink just for the sake of drinking, and lose the good opportunity to make friends, let alone let some grandstanding alcoholics interfere with the purpose of the host.

The wine table can show a person's talent, knowledge, self-cultivation and communicative demeanor.Sometimes a witty and humorous language will leave a deep impression on people and make them have a good impression of you invisibly.Therefore, one should know when to say what to say.Appropriate language and humor are key. Persuading people to drink is often encountered at the wine table.Some people always like to treat the wine market as a battlefield, trying every means to persuade others to drink a few more glasses, thinking that it is not true if they do not drink enough. "Talk about a hero by alcohol", it's okay for people with a lot of alcohol, but it's difficult for those with a small amount of alcohol.Sometimes excessive persuasion will completely destroy the original friendship.

Toasting is also a science.Under normal circumstances, the toast should be in the order of age, position, and the identity of the guest and host. Before toasting, we must fully consider the order of toasting and distinguish between primary and secondary.Even if you drink with someone you don't know well, ask about your identity first or pay attention to how others call it.Keep this in mind to avoid embarrassment or hurt feelings. When toasting, we must grasp the order of toasting.If you want to ask a certain guest at the table, you should naturally be more respectful to him, but be careful: if there are people with higher status or older people present, you should not only pay respect to those who can help you, but also give to them first. Venerable elders toast, otherwise everyone will be embarrassed. If you want to get everyone's appreciation at the wine table, you must learn to observe words and expressions.Because to communicate with people, you must understand people's hearts, and you can play the role on the wine table well. At the banquet, you should see the occasion clearly, correctly evaluate your own strength, don't be too impulsive, try to keep some alcohol and speaking properly, neither let others underestimate you nor expose yourself too much, choose the right opportunity, and gradually radiate your own strength Only by being sharp can you sit firmly on Mount Tai. As a leader, I often participate in celebrations.At this time, leaders often want to speak to express their best wishes and warm congratulations to people or things with festive significance in social life.Congratulatory language is a common communication language for a leader. It generally refers to expressing your understanding, support, care, encouragement and best wishes for the other party through congratulations, so as to express your feelings and enhance friendship. From the perspective of language expression, congratulations can be divided into two categories: congratulations and congratulations.Congratulations refers to expressing good wishes and blessings for unrealized activities, events, and achievements; congratulations refers to congratulations for completed events and achievements. Congratulations to note the following: Congratulations are always carried out in a specific situation, so we must take into account the specific environment, specific objects, and specific purposes to make it specific. To achieve the purpose of expressing feelings and enhancing friendship, congratulatory words must have strong agitation and appeal. Therefore, the language is required to be full of emotion, and the tone, tone, expression, posture, etc. must have strong emotion.Most successful speeches are a short lyrical monologue in themselves. The congratulations can be prepared in advance, but most of them are based on the actual situation on the spot, and they are sent out with feelings.The language must be bright, enthusiastic, concise and powerful in order to have a strong appeal. Some congratulatory speeches and congratulatory speeches need to be associated with one another and played by the scene, but they must be focused on the center and clicked to the end, leaving room for the audience to chew and aftertaste. Congratulatory words are published on festive occasions, and extra attention should be paid to etiquette.Generally, you need to stand up to speak, and the address should be appropriate.Don't read the manuscript, but according to the content of the speech, your eyes should sometimes salute the congratulatory object, and sometimes look around the other audience with a smile.Communicate emotionally with the listener.You can also use actions such as applause and salute to strengthen the communication with the audience's soul to enhance the expression effect. Thank you speech mainly refers to expressing gratitude to others for their help or hospitality in public.It is human nature to come and not to be indecent, to congratulate between units and friends on happy events, to help out in difficulties, to comfort in misfortunes, and to give thanks in time.Thank you speeches are widely used in various occasions, and can play a very good role in communicating emotions and strengthening friendship. The basic requirements for a thank you speech are as follows: (1) The attitude should be warm and polite, the thanks should be sincere and natural, and the attitude should be warm, humble and polite. (2) Be good at finding topics from the scene or citing familiar examples from the other party, so as to shorten the psychological distance between each other and enhance the sense of identity of both parties. (3) Even if the words of thanks are prepared in advance, it is necessary to be prepared to make emergency revisions and supplements on the spot, or to adapt to the situation on the spot. (4) The thank you speeches at awards, celebrations, and commendation meetings should show the virtues of modesty and prudence, neither arrogance nor impetuosity, and express your persistent pursuit and sincere love for your work. (5) The language should be solemn and decent, concise and clear, and the length should be short.