Chapter 9 Chapter 2 The Crazy "Wenzhou Group"

In Wenzhou, whether it is entrepreneurs who have already made a fortune or ordinary people who start from scratch, they all believe in the form of "speculators always have a paradise" in the form of a group. Wenzhou people have super purchasing power.Back then, Japan was said to be able to buy the whole of the United States, but today’s Wenzhou people have a similar saying: “Wenzhou can buy the whole of China.” In the early 1980s, there was a fishing village called "Fangyanxia" in Cangnan County, Wenzhou. Fangyanxia belongs to Cangnan County, while Aojiang Town on the other side of the Aojiang River is full of people and traffic, which is a very lively scene.The same geographical conditions, with bustling towns on one side and desolate fishing villages on the other, form a stark contrast. At the beginning of 1984, "Fangyanxia" and Aojiang Town were designated as one, and the village was built as a town - called Longgang.

At the Longgang construction meeting, Chen Dingmo, secretary of the Qianku District Party Committee of Cangnan County, offered advice and suggestions. He proposed to mobilize farmers who got rich first to invest and settle in Longgang.After the proposal was approved, Chen Dingmo mobilized more than 900 "two households" in the area to invest and settle in Longgang after returning to the former reservoir area. "Two households" were representatives of advanced productive forces at the time, and with technology and capital, they were naturally the most suitable candidates.However, due to problems related to household registration, employment, education and other supporting policies, the issue of household registration has not been decided for a while.

At that time, the county leaders were preparing to transfer Chen Dingmo to be the director of the county's urban and rural construction headquarters. After thinking about it all night, Chen Dingmo took the initiative to ask the county magistrate to serve as secretary of the Longgang Town Committee. In June, eight other cadres joined Chen Dingmo to form the leadership team of Longgang Town. With 3,000 yuan in hand, Chen Dingmo decided not to rely on the government to build Longgang Town well. Let farmers buy land to build houses or factories, and settle down in Longgang.Under the political environment at that time, Chen Dingmo searched through the central government documents and found such a clause - "Allow farmers to take care of their own rations and settle down in market towns".

With the policy basis, Chen Dingmo and his team went to the surrounding areas to "advertise" to mobilize. Chen Dingmo earnestly said: "Folks who want to develop on the big stage, go to Longgang. Don't you always complain that the countryside is not good enough? The gate of Longgang is open for you to go. It is next to the Qinglong River and opposite to Aojiang Town. The water and land transportation is convenient. You can open shops, factories, do business, and do transportation..." Later, Chen Dingmo found the theoretical tool of "compensated use of land" from the Marxist-Leninist classics. On September 25, 1984, the Longgang Town Government (84) No. 19 document "Related Regulations on Building Houses for Farmers and Residents in the Town" was officially promulgated . The "Regulations" stated:

The land within the jurisdiction of Longgang is subject to different municipal facilities construction fees according to different locations, among which the most expensive is the fee for each room from Jinchai River to Fangyan Old Street (one room is equivalent to one-eighth of an mu, including the road in front of the door). 5,000 yuan, purely to solve housing difficulties and 200 yuan for each house built in a residential area.In principle, the money for building houses should be paid by the peasants who have entered the city. Soon, farmers eager to become "urban residents" flocked to pay the construction fee of municipal facilities, and the long queue lined up in front of the counter of the only credit union in Longgang at that time from morning to night.In January of the second year, Longgang Town received a total of 120 million yuan in construction fees paid by farmers.

After that, Chen Dingmo began to carry out town planning.He withdrew from the greening policy of "each pays for the greening of his own family and plantes his own tree in front of the house". In Longgang today, you can still find camphor trees planted by farmers at their own expense.Three years later, Longgang's vegetable market, cinema, and school were built one after another.China's first peasant city stands in the south of the Aojiang River. History always looks calm in memory, and such an "adventurous" "land reform" has been questioned and investigated countless times. In 1987, the "Farmer's Daily" severely disclosed the "field destruction incident" in Longgang.Afterwards, Chen Dingmo invited more than 10 people including Zhang Guangyou, editor-in-chief of the newspaper and expert on rural issues, to Longgang.The two sides had a lively dialogue:

Experts ask: The land is publicly owned by the state, how can it be commercialized? Chen Dingmo: The current land system is not a real public ownership system. Which department or farmer builds a house on which piece of land, the piece of land on which it is located actually belongs to him. What does the country get?We should learn from the theory of differential land rent in western countries, and use the method of paid use of land to truly guarantee the nationalization of land in the form of land rent. Question: Is this set of things too westernized, and is it suitable for the national conditions?

Answer: I think it is suitable, at least in Longgang.I would like to ask the professors, why is the construction in your city always lagging behind?Why are city people always troubled by difficulties in walking, drinking and going to school? Because the land has no value, the state has no money to redevelop it.Every inch of land in Longgang is valuable. It used to be a wasteland, so the value was low, but after construction, the land price was high.We engaged in public bidding for construction land, and the most valuable lot, 42 square meters, was invested for 750,000 yuan, and a blueprint was sold for 18 million yuan. It was with this money that we started municipal construction...

In 1988, the revised "Constitution" officially recognized the commercialization of land use rights.However, in the special period of 1989, Chen Dingmo, the "commander in chief" of this "peasant city", did not escape a catastrophe after all: he was removed from all positions inside and outside the party and was forced to leave Wenzhou. From a political point of view, the paid use of land and household registration management pioneered by Longgang Town will be recorded in the history of urban construction in China.From an economic point of view, Longgang’s so-called “collection of municipal facilities construction fees for farmers who settle down” at that time was essentially a commercial real estate transaction.The current real estate in our country only adds a middle party-the government sells land to developers, and developers build houses and sell them to individuals.

In 1992, China's real estate market was fully opened. As a pioneer in China's real estate industry, Chen Dingmo went overseas to develop real estate. He has projects in Taiyuan, Shanxi, Tangshan, Hebei, and Ningde, Fujian. Not only Chen Dingmo discovered the business opportunity of "land is the mother of wealth" from the construction of Longgang, but the entire Wenzhou people have experienced the huge benefits of reselling real estate.All the farmers who settled in Longgang back then had doubled their value. At the beginning of the construction of Longgang Town, the foundation of a house was less than 1,000 yuan, and it appreciated 7 times in 3 years, and soared to 160,000 yuan in another 3 years. In 1996, Longgang real estate speculation almost reached its peak, and the average price of a house easily exceeded 10,000 yuan. At the same time, in the best locations in Hangzhou or Shanghai, the unit price hovered around 2,000 yuan.The low price of Longgang is not what it used to be. From the price of about 30,000 yuan per mu in the past, the value has increased by more than 10 million yuan per mu.

In 2004, Longgang smashed down the plaque of "China's No. 1 Peasant City" and hung up the banner of "Building a modern coastal city suitable for living, business and entrepreneurship".According to the plan to build a central city in the Aojiang River Basin, through international bidding, more than 40,000 mu of land reclaimed from tidal flats will be used to build a new Longgang City, and real estate developers come here to invest in an endless stream. The construction of Longgang became the first test site for the Wenzhou real estate speculation team that will become famous throughout the country in the future. The leader of the real estate development department of the Wenzhou Construction Bureau once revealed that "the scale of real estate development in Wenzhou is equivalent to the total amount of a province in Jiangxi, while the population of Wenzhou's urban area is only a little more than 1 million." , The local real estate has been fried, and the "Wenzhou real estate speculators group" began to expand everywhere, launching a mighty "sweeping war" in China. At the end of 1999, in response to the Asian financial crisis, the government actively adopted policies to expand domestic demand and stimulate growth.At the end of this year, in order to increase sales, some real estate projects in Shanghai targeted customers in Wenzhou, so they published real estate advertisements in Wenzhou media.Wenzhou people began to buy real estate in Shanghai. The formation of Wenzhou "real estate speculators group" cannot do without an important third party - the media.At that time, real estate properties in Shenzhen, Shanghai, Hangzhou and other places were all advertised in the Wenzhou Evening News, and the advertisements in the Evening News usually got a discount of about 10%. So there was a story circulating at that time: In 2000, when a real estate project in the west of Hangzhou opened, a businessman in Cangnan bought 5 shops for more than 2 million yuan, and then made a net profit of 3 million yuan. In March 2001, Boss Xie from Wenzhou visited Shanghai and paid over 400,000 yuan at the sales office of Hongkou Mall to buy a store of more than 20 square meters. "It is difficult to set up a factory and start a business. It is better to invest the money in real estate, and make a lot of money after a few times." In the next few months, Boss Xie became a frequent visitor of Hongkou Mall, spending 880,000 yuan and 1.5 million yuan, Buy two houses.Driven by him, relatives and friends - a group of powerful Wenzhou people went to Shanghai to buy houses and land.Among them, 9 people spent a lot of money, spending 11 million yuan, and organized a group to buy 12 houses with an area of ​​nearly 1,800 square meters on the first floor of Hongkou Mall. In August of this year, "Wenzhou Evening News" organized a large-scale advertising planning activity.Unexpectedly, just inadvertently, "Wenzhou Evening News" became the "give birth mother" of the Wenzhou real estate speculators group, which opened the prelude to the Wenzhou group's large-scale march into various markets. "Wenzhou Evening News" publicized the high rental returns of Shanghai real estate, and decided to organize a group of people to go to Shanghai to see houses on the spot.The newspaper office can get a total of 300,000 yuan in advertising fees from the Shanghai developer for five full pages. Soon, applicants poured in. On August 18, 157 people from Wenzhou, who are said to have taken up three train carriages, formed the first "Wenzhou house viewing group" and broke into Shanghai Bund with wealth and wealth. They looked around to buy houses and land, and they were generous. Once they were optimistic, they would sell immediately without hesitation. After 3 days, more than 100 houses were sold, with a turnover of more than 50 million yuan.The strength of Wenzhou people made Shanghai developers laugh from ear to ear. Subsequently, "Wenzhou Metropolis Daily", "Wenzhou Business Daily" and other media followed suit one after another, pulling up the banner of "media inspection group".At the beginning, the members of the viewing group consisted of businessmen, individual industrial and commercial households and other wealthy middle-class people, ranging from a hundred to hundreds.As real estate speculation intensified, ordinary citizens joined in.An exciting scene appeared - every Friday night, the brigade set off from Wenzhou, traveled across the country, and returned on Sunday night.Usually, the newspaper office is responsible for transportation and accommodation, the developer is responsible for treating guests to dinner, and the viewers only need to inspect and compare according to the arrangement, and then decide whether to buy or not. It's almost impossible not to buy.In the land of China, the spring of the real estate market is coming, and the real estate speculators in Wenzhou have reached their peak.A real estate reporter from Wenzhou Evening News witnessed this history: Everyone bargained collectively, with 50% off or 10% off, each time about 30% reached the intention to buy a house, some directly placed a deposit, and a group often had nearly 100 sets . Initially, the Wenzhou house viewing group consisted mainly of bosses of small and medium-sized enterprises, then began to include corporate executives, government officials, bank officials, and finally ordinary citizens.Citizens in Wenzhou who do not have the strength to pay the house in one go choose to mortgage and then rent out the house, and the monthly rent can be used to repay the loan.Renting houses became popular, so Wenzhou real estate speculators have a vivid name - "the person with the keys on his waist". In 2001, more than 20 Wenzhou people went north to the capital, and the Wenzhou whirlwind blew to the capital. It is said that the turnover of the first business reached 20 million yuan. In 2002 and 2003, Wenzhou had a house inspection group almost every two weeks.Depart on Friday and return on Sunday.From the records of the media, we can see that the Wenzhou real estate speculators were non-stop in 2003: In August, 30 members of the Wenzhou real estate buying group bought a property worth 32 million yuan in Xuzhou; in October, 40 Wenzhou people "bet" in Wuhan 40 million yuan, to stir up the real estate market in Wuhan; that month, 40 Wenzhou people went to Qingdao, and the transaction was 25 million yuan in two days; in November, a Wenzhou house buying group composed of 80 people rushed to Shenzhen, investing 60 million yuan to start speculation in the Shenzhen property market . By 2004, the number of participants in the Wenzhou real estate speculators group had reached about 40,000, and more than 100 billion yuan of funds were involved in it.This special team embarked on a "Shenzhou Tour", and they gradually advanced from the eastern coast to the Midwest.At first, they conquered cities in first-tier cities such as Beijing, Shanghai, Shenzhen, and Hangzhou, then went to eastern developed cities such as Dalian, Yantai, Nanjing, Suzhou, and Fuzhou, and then went west to central cities such as Hohhot, Wuhan, Wuhu, and Changsha. Wenzhou real estate speculators have appeared in prefecture-level cities such as Huangshan in Anhui. In addition to the organization of the media, Wenzhou people who travel around are paying more and more attention to the housing prices across the country. In 2003, housing prices in Wenzhou, Ningbo and other places were close to 8,000 yuan per square meter. However, Mr. Wang, a Wenzhou businessman who was doing business in Fuzhou, found that the housing prices in Fuzhou, also a coastal city, were only 1/4 of Wenzhou’s.So he immediately bought two houses in Gushan, Fuzhou at a unit price of more than 2,000 yuan after negotiating business.Back in Wenzhou, he and his family members raised 1 million yuan and purchased another 10 houses in Fuzhou. According to the statistics of Ye Guangqian, who works at the Fuzhou Real Estate Property Rights Transaction Registration Center: In the whole year of 2003 and from January to February of 2004, Wenzhou people purchased 372 commercial houses in downtown Fuzhou, with an amount of 152 million yuan.At the same time, in the first quarter of 2004, Wenzhou people bought a total of 1,072 houses in Fuzhou, with a total area of ​​120,000 square meters and a purchase capital of 460 million yuan. The ratio is 5.81%.In other words, if two people from other provinces buy a house in Fuzhou, one is from Wenzhou. Seeing Wenzhou’s courage in investing in real estate, Fuzhou real estate developers also took the initiative to go to Wenzhou for sales. This kind of sales method of actively approaching the buyer is really good. Some sales managers signed 10 houses within 3 hours, and even some The company achieved nearly 10 million sales in one night in a village in Wenzhou. A reporter from "Wenzhou Evening News" recalled that at one time, some developers even displayed the sand table directly in the office building of "Wenzhou Evening News" to attract Wenzhou inspection groups. "After half a year, the market price has increased by seven or eight hundred yuan." In the eyes of ordinary consumers, this is unacceptable, but Wenzhou people complain that Fuzhou houses have risen slowly, prolonging the investment cycle.Accustomed to the fact that housing prices rose by thousands within a month during Wenzhou’s peak period, Wenzhou people opened their mouths to invest in real estate. They hoped that the investment cycle would be short, the rate of return high, and the funds would snowball. "The 102 houses in Shanghai Lujiazui were sold out by Wenzhou people in just two days, with a turnover of nearly 100 million yuan." 1,000 Wenzhou people eat half of Kashgar Trade City"... One such story: In 2002, Li Ka-shing's Cheung Kong Properties launched the diamond mansion "Haimingxuan" as a landmark of Victoria Harbour, with an average price of HK$75,000 per square meter and a minimum price of HK$15 million per unit.Mainland buyers bought a total of 43 sets, of which Shanghainese bought 7 sets, while an unknown real estate trader in Wenzhou quietly bought 11 sets. The "great achievements" of the Wenzhou real estate speculators group in all parts of the country have been spread like a miracle. Wherever they go, they are invincible. In 1994, the TV series "Wenzhou Women" starring Huangmei Opera actor Han Zaifen was broadcast nationwide.Competent, independent, daring to venture and fight, hard-working, has become the image of Wenzhou women, and the personality of Wenzhou women can shine. In Wenzhou, it is not uncommon for the husband to go to work honestly, and the wife to start a business in a hurry. "Wenzhou beauties have many bosses", so there is the famous "wife economy". As Wenzhou's manufacturing industry has gradually fallen into a "stable decline period", another form of "wife economy" has emerged: men stay at home to run factories, while women enter the investment field with a lot of idle funds, real estate speculation, speculation, etc. Mining and speculation in foreign exchange. The most famous one is the "Wenzhou Mrs. Real Estate Speculators Group". In 2004, the Wenzhou media, who had been keen to organize teams to look around for many years, came up with a "new trick".On the first day of Women's Day, "Wenzhou Metropolis Daily" announced the establishment of the "Investment Club Wives Buying Group".According to the person in charge at the time, more than 500 people signed up in just one week of preparation for the wife’s house purchase group, and many of them were holiday gifts that the husband was going to give to his wife.After final screening, the club's first batch of members totaled 180. In Wenzhou's real estate investment tide, there is a surge of forces holding up half the sky. They are an indispensable group of investment in Wenzhou's real estate market in the past 10 years, and they are the decision-makers and executors of family real estate investment. "Wenzhou Metropolis Daily" keeps pace with the times, and tries its best to dig out the behind-the-scenes people of Wenzhou real estate investment, add you, her and their wisdom, let your ideas collide with her and them, and create the first wife investment in Wenzhou history with heart The club...Using the Wife Investment Club as a platform to promote experience and emotional exchanges among club members, improve the risk awareness and financial awareness of female home buyers, give play to women's initiative and enthusiasm in investment and financial management, and improve women's social status and life value . The content of the "Wife Buying Group Regulations" also hinted that Wenzhou's grassroots economy was seeking transformation at that time - "the husband runs the industry, and the wife invests." The biggest characteristic of the wife's house buying group is: they are straightforward and generous.On the one hand, women are emotional animals, and they don’t hesitate to do it when they feel good; on the other hand, women are also vain and easy to compare, and the degree to which the wife sells investments represents the financial strength of the family.Therefore, it is not uncommon for a story like "In Hangzhou, a wife bought more than 10 houses within half an hour". At the beginning of 2010, the Hainan International Tourism Island project was approved, and local housing prices soared like a rocket. A property in Sanya Phoenix Island has already sold for 90,000 yuan per square meter, an increase of 130% in just 10 days.The soaring housing prices in Hainan are not unrelated to the influx of real estate investors: investors from Jiangsu and Zhejiang chartered flights to cities in Hainan to view properties, and investors from the Northeast also began to frantically scan goods. Local agents to buy homes. In fact, before the Hainan International Tourism Island was approved, 100,000 Wenzhou-based merchants settled in Hainan, with registered capital of over 10 billion yuan, and the actual investment and operation funds may be as high as more than 30 billion yuan.As of February 2010, more than 400 billion yuan of funds flowed into Hainan real estate.In Hainan, buying a house is like snapping up Chinese cabbage, and many even bring their families and cash to buy a house. Groups of retail investors prefer shops and residences.The enterprise-type big speculators are "property speculators" or even "pan speculators". The "daring" Wang Junyao is the biggest speculator in Shanghai's real estate industry. In 2002, the Jinhui Building in Xujiahui, Shanghai was still an unfinished building, and no one cared about it for many years. In October, Wang Junyao bought the entire building for 150 million yuan, and spent another 200 million yuan on renovations, and named the building "Shanghai Juneyao International Plaza".Surprisingly, Wang Junyao really has the magical power of "turning decay into magic". The transformed Juneyao Plaza has changed from an unfinished building to a first-class commercial building. Also in Xujiahui, Shanghai, there is also a famous unfinished building - Baotong Building.The building was built in 1993 and closed in 1997.After five full years of neglect, Feizhou Group from Wenzhou bought the building in 2003. Three years later, when "Feizhou International Plaza" opened for sale, it broke the sales record of Grade A office buildings in Shanghai in the first month. Taking over unfinished buildings has become a new direction for Wenzhou enterprises to enter real estate, and it has a positive side to revitalize the accumulated assets for the society.But when more and more companies get involved in it, unfinished buildings with huge projects and complicated debts are often like a "big black hole" that absorbs money, which can make Wenzhou companies that do business fall into it, and it is difficult to get out, eventually resulting in the hollowing out of the industry and a break in the capital chain. Beginning in 2003, a larger consortium was the emergence of real estate speculators.Zhang Shengwang, Zhu Delong, Yang Daming, Zheng Buliang, Xia Chengqiang, Huang Yanghua, Chen Mingzuo, and Yang Zonghao, private enterprise leaders from Wenzhou, formed "Minghong Investment" and aimed at the Shanghai property market.Shanghai Yaxin Life Plaza is the first "prey" of Minghong Investment. In 2005, six bigwigs in Minghong Investment jointly purchased another "unfinished building" - Jianye Building. After that, the building was renamed "Xinjianye Building" and belonged to Minglide Company, which was newly built by the six people.Ming Lide has no plan to become the owner of "Xin Ye Building", and will sell it immediately when the price rises.At that time, there were many Wenzhou enterprises engaged in real estate investment in Shanghai. The Shanghai People’s Enterprise Group founded by Yueqing businessman Jin Fufu and the first private consortium in Wenzhou, the Sino-Swiss Consortium, were both interested in taking over the property. In May 2007, seeing that the "Xin Ye Building" would become the property of the Sino-Swiss consortium, a real estate speculation dispute that attracted great attention from all walks of life broke out.With the Jianye Building as the focus, the private consortia surrounding it, Wenzhou tycoons on the Forbes list, China Everbright Bank and other forces have complicated debt-creditor-right relationships.The Sino-Swiss Consortium paid a large sum of money but did not get the real estate, and was still in the quagmire. The Yaxin Life Plaza invested by Minghong was also involved in a dispute over property rights. Jin Fufu was even accused of being the instigator of this mystery. Various lawsuits... In 2009, the value of Jianye Building soared to more than 300 million yuan, but no one benefited. In the eyes of ordinary people, the "commercial secret war" of consortiums is just a chat after dinner.But those real estate speculators hidden among the people have become the objects of public worship. In June 2006, Huang Dongsheng, a veteran real estate speculator in Wenzhou, appeared on CCTV's "Economic Half-hour" program, and his real estate speculators were also widely disseminated. Huang Dongsheng is a government servant, and by chance he became one of the first batch of real estate speculators in Wenzhou. In 1996, he bought a house with a unit price of 3,800 yuan and planned to live in it himself. Later, he found that the rent of this house was as high as 2,500 yuan at that time, so he bought another house and rented out one of them. In 1998, the unit price of these two suites rose to more than 6,000 yuan, and Huang Dongsheng earned 500,000 to 600,000 yuan by changing hands.He recalled that the real estate market at that time was full of gold, "Wenzhou people can get 200,000 in return as soon as they put in the deposit."After that, Huang Dongsheng started to speculate in real estate full-time. There were few housing resources in Wenzhou, so Huang Dongsheng began to travel north to the capital and south to Shanghai. In 2001, Huang Dongsheng bought the entire floor of an office building in Zhongguancun, Beijing, together with more than 10 fellow villagers, converted it into an apartment, and sublet it to college students who had just left school. Huang Dongsheng originally studied architectural planning, so he has a very precise vision in the selection of regions and real estate. In 2002, when a certain area in Wenzhou City was being developed, he ordered 10 houses at one go, with a deposit of 1 million, and sold them all 6 months later, with a net profit of more than 4 million. Having been involved in real estate for more than 10 years, Huang Dongsheng's real estate investment projects include residential buildings, office buildings, shops, hotels, factories, etc., and have spread across 16 cities across the country, and Wenzhou's properties account for about 50%. In July 2010, like a star, Huang Dongsheng held a special auction of personal real estate in Wenzhou.In Wenzhou, where all the people speculate in real estate, it is still rare for an individual to offer such a large number of real estate properties in multiple regions at one time, and it is also the first time that this kind of auction has not been organized by an intermediary company. Huang Dongsheng is satisfied with the 80% turnover rate. The real estate market is changing, but Huang Dongsheng hardly misses with his years of experience.At this time, Huang Dongsheng is no longer alone, but has a loose team of about 50 people, which is stronger; real estate speculation is no longer relying on his own simple business judgment, but hiring a research company to conduct market forecasts before making a move . Wenzhou people have "fried" many things, the most famous of which is undoubtedly the house.When Chinese houses first entered the market, Wenzhou people recognized that "this thing can make money", so the wealth accumulated by Wenzhou people over the years was injected into China's emerging real estate market in an instant. In 1987, the "Farmer's Daily" severely disclosed the "field destruction incident" in Longgang.Afterwards, Chen Dingmo (Secretary of the Wenzhou Qianku District Party Committee and District Mayor) invited Zhang Guangyou, the editor-in-chief of the newspaper and an expert on rural issues, and a group of more than 10 people to gather in Longgang.The two sides had a unique dialogue, in which Chen Dingmo said something like this: "Land has no value, and the country has no money to redevelop it. Every inch of land in Longgang is valuable. It was a wasteland before, and the value was low. Later, when construction was carried out, the reserve price was high. We conduct public bidding for construction land, and the value is the highest. 750,000 yuan was invested in a 42-square-meter lot, and a blueprint was sold for 18 million yuan. It was with this money that we started municipal construction..." At the beginning of the establishment of Longgang Town, the foundation of a house was less than 1,000 yuan, but it appreciated 7 times in three years, and soared to 160,000 yuan in three years. In 1996, Longgang real estate speculation almost reached its peak, and the average price of a house easily exceeded 10,000 yuan. At the same time, Hangzhuo, or the best location in Shanghai, had a unit price of only 2,000 yuan. "Land is the mother of wealth", the success of Longgang may be the enlightenment teaching material for Wenzhou people's concept of real estate speculation.People in Wenzhou understood the true meaning of Marx's classic statement in "Das Kapital" earlier than other parts of the country - more people and less land is a contradiction and a business opportunity: Shanghai: 102 houses in Lujiazui were sold out by Wenzhou residents within two days; Hangzhou: Most of the owners of the "golden real estate" with more than 10,000 yuan per square meter by the West Lake are from Wenzhou; Chongqing: People from Wenzhou lined up to buy Times Square overnight, and at most one person bought more than 1,000 square meters of shops; Kunming: Wenzhou native Zhu swallowed more than 1,000 stalls; Kashgar: Wenzhou people eat half of the trade city; Hong Kong: Cheung Kong's diamond luxury house "Haimingxuan" has a minimum price of 15 million Hong Kong dollars per set.Among the 43 sets from domestic buyers, an unknown real estate trader in Wenzhou quietly bought 11 sets. The wealth accumulated by Wenzhou people for many years in establishing enterprises has finally found the direction of flow: enterprises create benefits—benefits invest in land—land amplifies benefits—benefits feed back enterprises.The wise move following the will of the capital activated the nerves of the local market, and ultimately supported Wenzhou's private economy. The addition of Wenzhou capital has completely disrupted the pattern of China's real estate market.The country's rooms are moving from the one-hundred-yuan stage to the one-thousand-yuan stage, and the ten-thousand-yuan stage. The logic of people in Wenzhou buying a house is simple: a house is not a Chinese cabbage, it will not be built today and broken down tomorrow, and it can be held for a long time.However, the land in the city is limited, and the construction period of the house is long. It is impossible to supply an unlimited amount of houses in the city, but people's demand for houses will not decrease. The supply is limited and the market is unlimited, so buying a house is a way to make money without losing money business. Afterwards, the real estate market in China has indeed been soaring all the way as Wenzhou people thought, and along with the soaring housing prices, there are also the number of "0"s on the bank deposits of Wenzhou people. When more and more Wenzhou people entered the property market, "Wenzhou power" gradually became synonymous with "disrupting housing prices".When Wenzhou people come to a city, it means that more people will become unable to afford housing.In the eyes of the locals, Wenzhou people have also changed from "bosses" to hateful "real estate speculators".Wenzhou people no longer have flowers and welcomes when they arrive, only cursing and rolling eyes are left waiting for them. Once rumors spread in a city that "Wenzhou people are coming"—whether it is true or not—the local real estate prices will skyrocket unnaturally, which seems to be a golden rule in China's real estate market.And many developers have taken a fancy to this point, turning Wenzhou people into a tool to make money for themselves, actively promoting the news that "Wenzhou people are coming"--inconspicuous small reports in newspapers, scrolling news under the TV screen, As long as there is a sentence that Wenzhou and houses appear together, the housing prices in this city will almost skyrocket the next day. People in Wenzhou felt a little wronged. What they did to real estate did affect housing prices, but for a long time, their role was positive. It was their participation that made people start to realize the value of land again Local governments bid farewell to the situation of no money available. The period from 1999 to 2003 was a period of rapid growth of my country's real estate industry, reaching its peak in 2003.During this period, it was also the four years when Wenzhou real estate speculators developed rapidly.When the excessive growth of housing prices caused certain social conflicts, the government implemented macro-control on housing prices in 2004 by tightening the two gates of land and credit. Under macro-control, apart from real estate developers, real estate speculators are the second most affected group, and there are even calls to ban the "Wenzhou real estate speculators" from all over the country. When the Wenzhou real estate speculators swept across the country, everywhere they went, housing prices soared and complaints abounded.In the eyes of ordinary people, Wenzhou real estate speculators are equivalent to high housing prices, like the "God of Plague", and they are afraid to avoid them. Although there has been a long-term war of words from all walks of life, it is still difficult to prove that: in addition to rising land prices, Wenzhou people's real estate speculation is the second hand to push up housing prices! It is undeniable that, for real estate markets around the world, the arrival of Wenzhou people is like dropping a soda into a glass of water, and the wind and water suddenly flourish.The financial strength of the Wenzhou housing group brings vitality to the property market. Before 2001, Wenzhou people were still investing in real estate on their own land.A large amount of private capital has contributed to an annual increase of 20% in local house prices. In 1998, the house price in Wenzhou City was 2,000 yuan/square meter, and in 2001 it exceeded 7,000 yuan/square meter. In 2001, housing prices in Hangzhou, a livable city, had reached 4,000 yuan per square meter. This summer, Hangzhou became the first frontier for Wenzhou real estate speculators to go abroad.According to the data at that time, the average unit price of real estate in Hangzhou increased by 1,000 to 2,000 yuan in the few months after a large number of Wenzhou merchants settled in. Therefore, in 2004, Hangzhou became the first city in the country to say "no" to the Wenzhou home buying group.At that time, Zhao Hangsheng, director of the Real Estate Investment Research Institute of Zhejiang University, said bluntly, "The 'Wenzhou house buying group' that is making a lot of noise all over the country is actually a real estate speculator group", and there was a little anger among them.Mao Linsheng, the mayor of Hangzhou at the time, reassured the people and made a promise: "Through strengthening tax collection management and resuming tax collection, the phenomenon of real estate speculation will be controlled. For example, for those who speculate on the transfer of off-plan real estate, the deed tax on the transfer of off-plan real estate will be increased; for those who speculate on second-hand real estate, the collection will resume 20% personal tax; a high tax rate of 3% for the purchase of high-end residences, etc.” Among the first-tier cities, Shanghai is the most favored by Wenzhou people because of the highest profits.Statistics from the National Bureau of Statistics show that in 2003, the average house price in Shanghai was 5,118 yuan, with a growth rate of 24.2%, surpassing Beijing and becoming the city with the highest house price in the country.Apparently all of this is due to the Wenzhou people. In 2001, when they entered Shanghai, "the average quarterly sales area growth rate of ordinary residences, apartments and villas in Shanghai was as high as 15.2%, 16.7% and 22%". At the beginning of 2004, Nanjing promulgated the "Opinions on Strengthening the Management of the Commercial Housing Market and Promoting the Healthy Development of the Real Estate Market", which clearly stipulates that "it is forbidden to speculate on real estate numbers and off-plan properties."The local media interpreted this, and commented that this control policy was directed at Wenzhou real estate speculators, and it was "Nanjing City introduced a new policy to attack Wenzhou real estate speculators". All of a sudden, the media from all over the country began to criticize the Wenzhou regiment.Recalling that 3 years ago, it was Wenzhou local media that organized and planned a "Looking at Famous Buildings in Shanghai" activity, which led to the birth of the Wenzhou Property Buying Group. Facing the purchase prohibition orders of local governments, the scene of Wenzhou people being highly valued in Shanghai is still in front of our eyes: In 2001, when the Wenzhou boss was in Shanghai, a city leader specifically ordered that "Wenzhou house viewing group service must be provided. it is good".The Shanghai Real Estate Association understood, and the "meaning of the leadership" was quickly passed on.From the developer to the salesperson, everyone tensed up and took good care of the Wenzhou guests. Regarding such a "hot and cold world", some Wenzhou people made a self-deprecating comparison: "Wenzhou house buying groups are like 'second wives'. When needed, the governments of various places hope that we can go there and fry them. When they are under pressure now, they hope that we will not show up." , but I still hope that we can buy their house in the past.” In Kunshan in 2004, some working-class people even signed a letter to sue the Wenzhou real estate speculators.So the local government issued a policy to tighten money, restricting Wenzhou people to buy houses with loans.The people who are most anxious are not Wenzhou people. "At that time, dozens of our houses were going to be mortgaged, but suddenly a scoop of cold water poured in, so we kept dragging them there. The developer was the most anxious, and finally thought of many ways. The developer finally Let’s find a relationship with the bank and let us take out a mortgage.” There was booing, no matter whether it was the government, the bank or the developer, they were all reluctant to leave the Wenzhou real estate buying group. In the early 1990s, Hainan Island has always been the "golden land" in the eyes of developers since the "development boom in Hainan".The financial crisis hit, at the end of 2008 and the beginning of 2009, the real estate market in various places experienced a short-term trough.A group of Wenzhou people who are good at hunting bottoms established Wenshang Industrial Investment Co., Ltd. in Haikou to launch a commercial city project covering an area of ​​400 mu; another group of Wenzhou businessmen bought nearly 100 apartments in luxury real estate in Qingshui Bay.The data also proves this fact. In the first quarter of 2009, the sales of commercial housing in Hainan were 28.634 billion yuan, a year-on-year increase of 381.2%. Afterwards, in the public opinion about the astonishing housing prices of foreign house buyers in Hainan, Hainan Governor Luo Baoming responded most frankly: "The foreign population in Sanya and Haikou accounted for about 80% of the total house purchases. No restrictive policies will be introduced.” Qiongdao, far away in the world, does not hide its welcome to Wenzhou’s home buyers. A market must need activists if it wants to develop. Wenzhou people are speculating in real estate all over the country, and there are also many groups who are "speculating" in Wenzhou real estate buying groups. 不论是2004年还是2009年，每一次楼市低落期，各地总会出现这样的新闻，“温州购房团来袭”，“温州购房团抢购”…… 重庆已是温州购房团的第三线阵地，2004年，真正前往重庆的温州购房者并不多。但在是年年初，重庆的平面媒体连续刊登“温州人来渝买房”的文章，篇幅大，内容甚至详尽到具体的人数时间楼盘。很多重庆人“中计”，把这种广告形式视为了新闻报道，“温州人来了，重庆的房价要涨了，赶紧下手吧”之类的言论流传开来。果然，重庆的房价在一批批虚构的“温州炒房团”的带动下，一路上扬，单位面积均价达到4000～6000元，涨幅近千元。 其实开发商和真正的业内人士都心知肚明，在重庆市场，温州团的购买力微小，只是被开发商进行了放大而已。 《南方周末》对此评论说：“温州人炒房，'各色人等'在利益共同体的心理驱使下，各取所需、乐此不疲地炒热了温州人这块'买房风向标'。他们是炒房利益集团，他们确信温州人买房的'鲶鱼效应'能预热和搅动整个市场。” 炒与被炒，个人滋味只有当事人知晓。在中国房地产市场的兴盛期，投资房产赚取利润，这本是市场的正常行为，但其中引发的危机和隐秘的弊端也显而易见。 温州人拿到大量的房产少部分装修改造出租，然而，大多都是闲置然后倒卖。温州人的出手阔绰，往往会给人一种紧张感，而开发商正利用此制造“紧俏”的假象，从而为夸张离谱的房价提供“物以稀为贵”这一真理作支撑。 在温州人手中，房子就如接力棒，在炒家们之间传递，然而“接力跑”总有结束的一刻。一旦有选手被套牢，就是危机的爆发。