Chapter 3 Chapter 2 The Exiles

An open communication channel is a process of loss for the information itself. This loss is not simply a loss of signal, but may also appear as a certain degree of distortion and distortion.High-entropy interference noise will inevitably cause disordered disturbance to information transmission, and then make the terminal information completely unrecognizable compared with the initial state. ——Yi Yin, a public relations expert in the early Yin and Shang Dynasties. Tracing the history of Commander Youhouxi's fleet is not an easy task. People in different places often ask many questions with different emphases.

People in the Zhou Dynasty would ask: "Why did they travel thousands of miles to a place like Mexico?" The Spaniards would ask: "What do they want in Central America?" The Mayans were eager to know: "When are they leaving?" The natives of the Pacific, they have no interest in this matter, they just secretly rejoice that the wealthy merchant fleet just passed by their own island. In all history books, Youhouxi's fleet is called the "Yin Shang Expeditionary Fleet".In fact, this is a high-sounding wrong name, the earliest source comes from a public relations expert of Youhouxi.That expert suggested that the use of imposing names to conceal the true nature of the fleet would effectively deter the enemy and avoid ridicule by later historians.This suggestion is very effective.

But in fact, this is an out-and-out exile fleet, and it is also the last armed force on earth that still carries the banner of "Yin Shang". On February 4th, 206 BC, a great battle broke out in the outskirts of Chaoge, 16,440 kilometers away from Mexico. The warring parties were Emperor Xin of Shang and a daring prince , Zhou's Ji Fa. Emperor Xin of Shang had lost most of his main force in the previous series of battles, so he had to hastily mobilize a large number of slaves to fight.The short-sighted Tixin did not set up a government-controlled trade union for these slaves, and allowed the slaves to form their own associations. The consequences of this mistake were fatal.

When Ji Fa's public relations experts launched a public opinion offensive, the labor leaders among the slaves were immediately incited, calling for all slaves to strike, and demanding higher benefits, longer holidays and less whipping.Di Xin arbitrarily rejected this request, and cooked several of the leaders with a cannon.This clumsy method of repression deepened dissatisfaction, and the slaves even secretly published their own journals using pottery and bamboo slips—of course, the secret sponsors were self-evident. Therefore, at the beginning of the Battle of Muye, the slaves of the Shang army immediately revolted in front of the battle, turned around, and cooperated with the heroic Zhou army to defeat the few remaining enemies.Di Xin fled back to Chaoge in embarrassment. When the uprising slaves and Zhou Jun rushed into the East Palace shouting "Ula", the monarch who ignored the importance of public relations set himself on fire with a Sprite bottle and burned it together with the Lutai.

His concubine, Su Daji, was captured by the Zhou army. Her face was covered in ink, and a sign was hung on her chest. She paraded along the street from Chaoge to Xiqi.Under the powerful public opinion propaganda, the public believed that this woman destroyed the Shang Dynasty, and public relations experts even convinced them that this woman evolved from a fox.Individual biologists who questioned this extraordinary rate of evolution were then dismissed as reactionary academic authorities. All in all, the battle between Shang and Zhou ended on February 5, 205 BC in the Republican calendar.The Shang Dynasty fell and was replaced by a new government called Zhou.

Some people pointed out that the battle between the Shang and Zhou Dynasties was actually a contest of public relations, and after each war there was a hidden wrestling in the field of public opinion.From the very beginning, under the guidance of Jiang Shang, a genius public relations expert, Ji Fa and his father Ji Chang deliberately created a personal public image, and used ingenious methods to influence the direction of public opinion, and spread Xiqi thoughts in various forms that the people liked. . Although Di Xin has strong military equipment and abundant treasury, he is indifferent to controlling public opinion. He doesn't think this kind of thing will pose much threat to the rule.As a result, in the Shang Dynasty at that time, freedom of speech was unprecedentedly active; under the secret control of Xiqi, these liberal speeches gradually turned to the anti-government side.

Dixin's only response to this was a strong suppression, which in turn provided Xiqi's public relations experts with more propaganda materials.These dedicated scholars detonate a topic of public interest every month on average.Jiang Shang pointed out that politics and sex are what the public pays most attention to, and they must be entertaining.So the topic always revolves around Di Xin and his beautiful concubine Su Daji, with many naturalistic descriptions mixed in.Taking into account the special sexual orientation of some people, some topics occasionally cater to their tastes, such as frying and potting.

The benefits of this approach are obvious. What the public likes is entertainment. Only when the revolution is as lively as a festival can the public willingly join in and enjoy it. On the contrary, Ji Chang is dressed up as a spokesperson for the disadvantaged groups in society, full of ultimate care.Many short stories about him—such as painting the ground as a prison—are carved into small bamboo scrolls and widely circulated. In this way, the image of the King of Shang was ruined day by day, while the reputation of Xibo Hou Jichang was like the sky.Every policy issued by Chaoge will be interpreted by public opinion as an attempt by the royal family to harm the public; every sentence of Di Xin will be excerpted to prove his inconsistency and sinister intentions.Some critics believe that Zhou enjoys an asymmetric advantage in the information field.

When Di Xin realized this situation and started to govern, the public opinion that went underground became more prosperous.This series of results eventually caused all the princes to fall to the Xiqi side. Ji Chang himself abdicated the throne a year before the expedition due to "health reasons", and his young and ambitious second son Ji Fa took over his position as leader, led the army to start a crusade against the unjust Shang emperor Di Xin, and finally won the victory .Jiang Shang was awarded the post of prime minister because of his outstanding contribution in the field of public opinion, and obtained a large fiefdom.

During that turbulent period, Commander Youhouxi was a noble prince in the Shandong area, and he was favored by Emperor Xin.He himself is not interested in politics, and has both military temperament and romantic feelings of a poet in him. In the battle with the Zhou army, Commander Youhouxi deeply understood the importance of controlling public opinion, but unfortunately he was powerless. When the results of the Battle of Muye reached Shandong, Commander Youhouxi resolutely decided to lead his men to sea. He naively believed that the earth was round, and if he could sail straight to the east, he would soon be able to appear in the west of Xiqi and directly hit the old lair of the Zhou army.So Commander Youhouxi collected all the materials and personnel, and deliberately kidnapped 200 public relations experts who originally served in Xiqi, loaded all these things on the 20 largest ships of the Shang Dynasty, and then sent them from Qingdao go to sea.

Commander Youhouxi's conception is correct in the general direction, but he obviously made a serious mistake in terms of distance. After the fleet sailed in the Pacific Ocean for dozens of days, Commander You Houxi faced the still vast ocean and found in frustration that his strategic vision seemed difficult to realize.But at this time the fleet could not turn around, so Commander You Houxi decided to continue sailing eastward. Due to the imprecise nature of ocean-going navigation at the time, the fleet did not strictly speaking go all the way east.The first land they arrived was Guam. After the merchant army plundered there, they turned south without knowing it until Bali.At that time, Bali had neither hotels nor dedicated Islamic fundamentalists. Commander Yuhouxi followed the advice of the shamans, bypassed Bali and continued south. They then discovered Australia. "Re-establish the Shang Dynasty's Tianwei in another continent!!" When Commander Youhouxi saw the vast and barren land in the distance from the porthole, this idea first appeared in his mind, the pioneers are better than the exiles.But after a short visit to Australia, Commander Youhouxi was disappointed to find that the place was not satisfactory. The biggest difficulty is food.There is a marsupial creature in Australia that can jump very far, and it is difficult to hit them with bows and arrows or trebuchets.The local savages enthusiastically tried to teach them to use something called a boomerang to hunt, but Commander Youhouxi politely refused out of self-esteem from an advanced civilization.There was also a creature with a body like a fish and a mouth like a duck, and the cook on board declared that he did not know whether to cook like a fish or like a duck; in the end there was only a lazy creature like a bear, which spent all its time lying on its stomach. Chewing leaves or sleeping on the trees, the locals called them "roasted", and Commander Youhouxi mistakenly thought this was a cooking method.This animal is easy to hunt, and the cooking method is also learned from the locals. The only problem is that its meat is very unpalatable, and it smells like a vegetarian animal. "I can't believe this is also a link in the food chain." Commander Youhouxi shouted after taking a bite of the grilled koala meat. As a result, no one in the entire fleet ate it, only Commander Youhouxi's concubine took a live one as a pet. What's more sad is the weather. The fleet arrived in Australia on July 29, 205 BC.The entire fleet was rationed and clothed according to summer standards, only to encounter winter in the southern hemisphere.Caught off guard, Commander You Houxi caught a bad cold. Many people under his command couldn't think about it for a while and refused to put on thick clothes. As a result, he also caught the flu, and the ship was full of sneezes.Disturbing rumors circulated among the ships: "If this is summer in Australia, hopefully we won't be here by winter..." In view of these practical difficulties, Commander Youhouxi had to announce that he had given up the idea of ​​emigrating on this land.Before leaving, he angrily asked all the wizards to curse this hopeless land with the most vicious words: "This land is only suitable for damned criminals to live in!" Later, a wizard discovered that the spell they cast was not a curse, but something with a prophetic nature, but cautiously he followed the advice of a public relations expert and kept quiet. Although he gave up Australia, Commander You Houxi's idea of ​​establishing a country overseas became stronger and stronger.He decided to keep going until he found a suitable place to live.It was also during this period that the name "Yin Shang Expeditionary Fleet" was used, and the morale of the sailors was boosted in conjunction with the abducted indigenous women. Twenty days later, Commander Youhouxi found that standing on the side of the ship, he could see the continuous white mountains in the distance with his naked eyes. He was overjoyed, thinking that this time he finally found a suitable land.But soon he found that it was very cold outside the ship, forcing everyone to retreat into the cabin, hugging each other with the same sex and the opposite sex around him to keep warm.Commander Youhouxi had no choice but to set up a style picket to punish those who attempted to hug people of the same sex. What shocked Commander Youhouxi even more was that when he finally plucked up the courage to go to the deck and look towards the land again, he saw about 3,000 to 4,000 indistinct soldiers waiting in formation. Wearing the standard uniform of white on the front and black on the back, he remained upright in the biting cold wind. Commander Youhouxi knew that the neat uniforms proved that the opponent's army had shown a certain professional tendency, and the standard standing posture in the cold wind showed the terrifying characteristics of martial arts and tenacity of the opponent's soldiers.Under such bad weather, Commander Youhouxi was not confident that he could win the battle, so he had to announce a retreat. During the retreat, the Yin Shang expeditionary fleet encountered its first management crisis.The cause of the incident was Commander Youhouxi's retreat order. He always thought that the entire fleet was heading east, so he ordered the entire fleet to turn left and turn north.As a result, the sailors at the helm realized that the fleet had been making mistakes for half a year when they were adjusting the south car. They had been heading south. Such a mistake is of course unforgivable, but the point is who should be unforgivable. In order to clarify this issue, the twenty ships had heated discussions and even attacked each other.The logistics ship accused the lead ship of being negligent and failed to check the direction once in half a year; the lead ship countered that it was because of the insatiable overload of the logistics ship that the gravity and magnetic field near the entire fleet had undergone subtle changes, which led to this situation. A catastrophe for the field's sense of direction. The fleet is facing the crisis of splitting up. At this time, Commander You Houxi thought of the two hundred public relations experts he specially brought on board.After discussions among these experts, a perfect solution was quickly formed.They first managed to create a third faction between the Pioneers and Support factions: the Koala faction.The claim of this faction is: since the fleet arrived in Australia, everything has become bad, so the culprit should be Australia!Blame Australia. This faction was soft-spoken at the beginning, but soon the other two quarreling factions found that it was a no-risk idea to point the finger at Australia, which was hundreds of nautical miles away, so they quickly joined forces and joined the test team. Lappie denounced Australia's chorus for coming. The second step in the solution is to find a scapegoat with links to Australia.It's very simple. Commander Youhouxi's concubine is holding a koala from Australia in her arms.After divination, the wizards declared that God did not like this koala, so they deliberately let us deviate from the channel.The public opinion on each ship immediately became unfavorable to the koala, and one after another demanded that the unlucky animal be put to death. In the end, the unfortunate koala was sentenced to death, and the harmonious atmosphere returned to the fleet.The only price was that Commander Youhouxi had to give his concubine two strings of pearl necklaces, and she burst into tears. After experiencing this incident, Commander You Houxi deeply understands the importance of public relations, and is proud of his wise decision to kidnap experts. Afterwards, the Yin Shang expedition fleet finally found the right east, and sailed through the wind and waves all the way.Before arriving in Mexico, they never saw any mainland, but occasionally landed on some small islands in the South Pacific to replenish fresh water, food and women.Because the expeditionary fleet hoped to find a continent as the territory of the new Shang Dynasty, the natives of these islands were spared. When Commander You Houxi saw the lush vegetation on the west coast of Mexico and the rolling mountains in the distance, he knew that the expedition fleet had finally reached its ideal destination. "For the foundation of the new Shang Dynasty, move forward!" The group of merchant exiles roared from the ship just as the combined Mayan water police force just pushed the canoe into the water.