Chapter 75 Future business also depends on Wikipedia
I talked about Google earlier, but an important tool is needed to improve IQ - Wikipedia, which must be introduced here.
To borrow someone else's words, Wikipedia is a real "world that accommodates collective IQ".The starting point of Wikipedia is "everyone writes a dictionary together", so Wikipedia has gathered the wisdom of thousands or even hundreds of thousands of people.
Similarly, the website "Yingcilang" created by Japan's Aluke Publishing House is also such a world that gathers collective intelligence. This website can provide Japanese-to-English and English-to-Japanese translation services.
In short, in today's era, even a small dictionary cannot be made by one person. The era when one or two experts spent their entire lives writing a dictionary is long gone.
Another unique advantage of the Internet is that once a mistake is made, it can be corrected immediately.Because once there is a mistake, someone will point it out online.Therefore, online dictionaries are being revised and developed every day.Since this kind of dictionary is the crystallization of collective wisdom, the content in it cannot be blindly believed to be completely correct.Because the content inside is likely to have been tampered with by people with ulterior motives, but in most cases, these problems will be corrected over time, I think this is the power of collective intelligence.
If it is said that the Internet has made Wikipedia possible, then it can be inferred that the company can also achieve itself through the Internet, so I think that the Wikipedia model should be gradually introduced into the company's operations in the future.
In traditional company management, the boss has always conveyed instructions to the subordinates, "should do this, should do that", but now this top-down management system is outdated.And the theoretical basis for opposing the top-down model is actually outdated.I think that the mode of revising the management policy by gathering the wisdom of all people will definitely become the trend of future business management.Companies like Procter & Gamble have begun to implement a new business model, which is to hire people outside the company to develop new products.
This is the so-called wiki-style management, in other words, "collective IQ management", which is different from the previous consultative management.
We all know that wiki-style management started with the launch of the Linux operating system.The Linux operating system developed by the Nordic Finn Linus Torvalds (Lirmx Torvalds) has had an important impact on the development of the virtual world.
Similarly, Google is also the crystallization of the collective wisdom of Google users all over the world.The reason why it can make great progress in a short period of time is because it has created a special business model, which is "to allow all Google users to participate in development".
Google can integrate the business resources it needs from all over the world, collect constructive opinions from all over the world, and apply them to its own product development, but they don't have to engage in research and development themselves.Just like Microsoft, the development work done by high-paying employees does not necessarily have to be carried out in Seattle, which ensures efficiency and the company can grow rapidly.
On the other hand, when there is a mistake in product development, Google will also use network resources to quickly solve it. This has undoubtedly become a model.
If there's one downside to Google, it's that it's somewhat of a "halfway" phenomenon.Regarding this point, Nozomi Umeda and I had a conversation in the magazine, the content is as follows:
In any case, all business models in the future should use the wiki model as a benchmark, and must rely on "collective IQ" to develop themselves. This is what the whole world must do in the future.If the "collective IQ" of a company is not improved, then the company can be called a "rabble".
Notes:
Notes: