Chapter 133 On July 1, the evolution law of the business model of real estate enterprises in the past 200 years

After 200 years of evolution, the business model has changed from a foreman and a landlord to a factory manager and a capitalist in New York, and then to a director and a producer. From the perspective of developed countries such as the United States, the development of real estate company models can be divided into three types.In the early stage of economic development, the model of the first generation of real estate developers was "landlord processing head", just like some developers in Shenzhen and Bao'an, they relied on land to create their own wealth. The model of the second generation of real estate developers is "factory director plus capitalist".Japan's Yamato, Toyota, and China's Vanke today follow this model.Relying on a single product, with the help of capital, Vanke has achieved large-scale development, a national brand, industrialized production, and corporate operation. Now it is the largest housing company in the country. In 2007, its market value exceeded the sum of the three largest housing companies in the United States. .There is also the well-known Toyota Motor, which has another business called Toyota Housing, which is also doing very well.Its housing factory is exquisite in workmanship, just like making a car. It takes 7 to 15 minutes to build a house and then pull it away with a few containers. This is the most extreme thing.This pattern was probably formed when the per capita GDP was between US$10,000 and US$20,000.

After the per capita GDP reached 20,000 US dollars, the mode of the third generation of real estate developers in New York became "director plus producer".This is like Zhang Yimou, Feng Xiaogang, and Li An must be found when making a movie, because the director-style real estate agent is the most professional, he knows where to find Zhang Ziyi, Tang Wei, who can guarantee the box office best. It is a very wise choice to use business model changes to deal with economic cycles and future risks.With many regions and rich product lines, risks can be spread.In addition, financing can be obtained in the capital market to reduce debt.