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Chapter 66 Don't neglect clothes and attitude

language breakthrough 卡耐基 958Words 2018-03-18
In one instance, a psychologist who was the president of a university sent questionnaires to a large group of people, asking how their clothes affected them.As a result, almost unanimously, the interviewees said that when he was fully dressed and spotless, they could clearly know that he was well dressed, and they could feel it, indicating that the clothes had some kind of influence on them. What effect does the speaker's attire have on the audience?I have noticed that if the speaker is a slovenly man, wearing baggy trousers, deformed coat and shoes, fountain pens and pencils protruding from the breast pocket, a newspaper, a pipe or a pot of tobacco will make the suit If the speaker is a lady with a big ugly handbag and her petticoat showing, the audience has no more confidence in such a speaker than the speaker has in himself. There is no confidence in the general appearance.Seeing his or her disheveled appearance, wouldn't the audience also think that the speaker's mind must also be messed up, just like his unkempt hair, unpolished leather shoes, or bulging handbag? Same.

A few years ago I wrote a story about the life of a New York banker for American Magazine.I asked a friend of his to explain his success.The most important factor in the banker's success, he said, was his charming smile.This statement may seem exaggerated at first, but I believe it is true.Others—perhaps dozens or even hundreds—perhaps had more experience, and perhaps superior financial judgment, but this banker had an extra quality that none of them had. Asset: Most easy-going personality.In this personality, his warm and welcoming smile is the biggest feature.This kind of smile can make him immediately win the confidence of others, so that he can immediately win the favor of others.Anyone who has ever met him wants to see him succeed and is more than happy to support him.

There is a Chinese idiom called "peace makes wealth".Isn't smiling in front of an audience just as popular as smiling behind a counter?Speaking of this, I remembered a student who attended a speech training class sponsored by the Brooklyn Chamber of Commerce.When he appeared in front of the audience, he exuded a breath, as if to show the audience that he was happy to be here and that he enjoyed his upcoming speaking work.He was always smiling and seemed more than willing to face his audience.His emotions quickly infected every audience in the audience, and people immediately felt that he was very kind, and he was also very popular.

In stark contrast, I have often seen speakers approach the podium with an indifferent, artificial attitude, and deliver the speech with a very reluctant air.By the time the speech is over, it's like a chore, thank goodness.Those of us who are in the audience will also be quickly infected by his emotions, and will listen to his speech very seriously.
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