Chapter 4 Chapter 4 Recovering hundreds of millions a day and a night

It is said that shopping malls are battlefields.The bloody smell of fighting and the smell of gunpowder have been felt from the scene where Ouyang almost jumped off the building because of an unexpected small approval.But after all, I don't want to see the tragic situation of a good comrade-in-arms dying for money, and I am more eager to see his glorious moment of enthusiasm. On a bustling street in Shenzhen, there are two skyscrapers with different styles, one is magnificent and the other is resplendent.One day when Ouyang led me by here, he said: "The owner of the building on the left made nearly 500 million yuan overnight, while the other building has been neglected because of strategic and tactical mistakes in selling houses. Died of depression with nothing to return... He was a friend of mine, we had a good relationship, but he made mistakes in several links, and the result was miserable. The house could not be sold, and the bank demanded to repay the loan. In a moment of urgency, he died , It really became a ruined family..." Ouyang deliberately parked the car on the side of the road opposite the magnificent building, then got out of the car, stared at the empty skyscraper for a long time, and sighed like this.

This is a kind of pain that outsiders cannot understand. Facing the soaring skyscrapers, the golden skyscrapers whose outer walls are all made of gold, which I can't tell you are made of novel materials, I feel a shocking sadness in my heart: what should this billionaire do when he built this building? What a magnanimity!And he didn't know that what he poured out his life blood to complete was actually a luxurious tomb for burying himself! Ouyang, you were still wearing a military uniform yesterday, and you were still a poor peasant boy the day before yesterday. What kind of heartbeat are you playing?

Ah, brother Ouyang, who has sunk in the sea of ​​business, has actually been playing with his heartbeat! While waiting for the pre-sale of his real estate from the end of May to the beginning of June, Zhang Qie, chairman of the China Literature Foundation, organized a group of writers to go to the impoverished areas of the grasslands of Inner Mongolia to build "libraries for cultivating talents" for the schools there.Ouyang is the main donor, and he agreed to go despite his busy schedule.Hearing that it was the arrival of the big boss from Shenzhen, the leaders of the Inner Mongolia Autonomous Region and local government officials were extremely enthusiastic.Secretary Chu Bo hosted a banquet in person that night, and Secretary Han of the Hohhot Municipal Party Committee who succeeded Niu Yuru made a special trip to Ouyang's room after the banquet to have a long talk for several hours.Ouyang's demeanor and modesty made him a dazzling "star" along the way, and everyone's mutual friend. Even the famous Mongolian female singer Altai sang to him frequently... The female He Jiesheng loves Ouyang even more as a "little brother" who is like a brother.

The wind of the prairie and the kind people make Ouyang temporarily forget the bloody battle in the business world thousands of miles away. There is always a smile on his face and he can't help singing.Ouyang told me that this is the first time in his ten years in business that he has really relaxed for two days. "With you literati, I don't need to be defensive, but it makes me happy every moment." Ouyang said to me with a smile on his face.However, along the way, I found that Ouyang was very tight-lipped. No matter how the media reporters asked him, he did not disclose the specific amount of donations to poor schools, and he seemed very embarrassed.For the five-day event, Ouyang could only participate in two days. He left the team early and immediately called me after returning to Shenzhen: "Brother, I almost can't go back to Shenzhen! You don't know, I always buy business when I go out." This time I have nothing in my pocket. When I transferred from Beijing to Shenzhen, I took out my pockets and didn’t even have enough money to buy an ordinary plane ticket..."

I laughed out loud after hearing this, and said, "You won't tell me that although our old comrade-in-arms doesn't have hundreds of millions of dollars like you, we can still afford a business class ticket!" Ouyang hurriedly said: "Brother, don't laugh at me. In a few days, come and see how I recovered hundreds of millions in one day!" "Hey, how many billion can I get back in a day? Enough excitement! Well, I will definitely come then!" On June 17, I got a call from Ouyang, saying that his "Beautiful AAA" "big show" will start singing soon.

OK, I'm leaving now! On the 18th, it was around ten o'clock when I arrived in Shenzhen by the first flight.Ouyang asked his assistant to take me directly to the opening scene of the "Beautiful AAA" garden.This is a place I am familiar with, but what is different from the previous times is that the "Beautiful AAA" at this moment has shown the grand occasion before the celebration: the words "Beautiful AAA" on the colorful balloons rising in mid-air can be seen at a glance from several miles away; The front of the majestic building complex with a height of more than ten meters is spray-painted with the word "opening", which is extremely huge. I roughly estimated that each character is at least ten meters square; and the most eye-catching ones are surrounded by tropical rainforest flowers. The stage and the sunshade connected to the stage occupy more than half of the venue... More than a thousand plastic chairs are arranged neatly and in clear colors, just like the owners who are about to attend the grand ceremony, waiting quietly in front of the stage and under the sunshade, waiting for singing and dancing , The lively celebration started early; and when Ouyang led me through the sunshade ceiling and into the "sales hall", I discovered that the real "classic" is here: the "beautiful AAA" panoramic miniature model that is exactly the same as the real one is resplendent and magnificent, The brilliance is shining, and anyone who sees it will sigh softly from the heart: Wow, it's so beautiful!In fact, the key details that can stir up the owners to pay for this "too beautiful" living room are yet to come - the long corridor made of red carpet with a width of 2.5 meters and a length of more than 300 meters connects all owners and Visitors are guided to the six model houses of "Beautiful AAA" full of expectations and dreams...

The beautiful and brisk music, the comfortable and spacious aisle, the huge elegant natural landscape paintings and figure paintings hanging on the two walls, and the appropriate and gentle promotional recommendations... I walked and admired while thinking about the uniqueness of Ouyang and Shenzhen businessmen. place.All aspects of creating the atmosphere are designed so seamlessly, the environment is constructed so harmoniously and comfortably, and the living room is decorated so appropriately...Which house buyer can not be conquered by the temptation of this heavenly wonderland? As mentioned above, Ouyang's "beautiful AAA" has long been rooted in the hearts of Shenzhen residents from the location to the imported British royal design concept, and they are only waiting for the moment of "opening" to fight!

June 18th! "6.18——I want to release it!" Why didn't it go on sale today?I thought that day was an excellent "I want to post" day, so I asked Ouyang why he didn't choose this auspicious day to open the market? Ouyang, who was busy, stopped the baton in his hand, looked up at the sky with a happy smile, and said mysteriously: "No! It can't be opened today! If it must be smashed today!" The unit is miserable! What's wrong with you today?What a day! "5.18" and "6.18", there are two "I want to post" in a year. Businessmen like to pick this auspicious day, and ordinary people are superstitious about this. Strange things, but your brother doesn't believe it?I feel incredible.The point is, I know that Ouyang has already missed the best time for property sales during the "May 1st" holiday. If he misses such an excellent opportunity on "6.18", maybe a gold standard project like "Beautiful AAA" will be completely destroyed. It's over!

Seeing that I was puzzled, Ouyang explained with a smile: "As usual, today'6·18' is indeed a rare sales time for real estate businessmen, but the business conditions are so intricate and lifelike, and it has an illusory beauty. Appearance, but also the real cruel reality, success and failure may only be one step away. Let’s talk about the current situation, ordinary businesses are easy to catch the auspicious day of '6·18'. I guess, Shenzhen has The real estate developers of the new building will choose today as the peak day for sales. But today they will not succeed in nine out of ten!"

"So sure?" "certainly." "Why?" I don't understand. "There are three direct reasons: First, although today is a good day for 'I want to send', today is Saturday, the first day of a weekend. Most people in Shenzhen were very busy and tired from work last week, and they haven't had time at home yet. After taking a breather, rushing to rush to buy a house with someone early on Saturday morning, I will feel more tired, and the time is tight and there are so many people, the mood will be greatly affected, and many people are reluctant to go because of this. Second, most real estate merchants choose this morning as the vigorous sales time. Although the people who come here really want to buy your house, but the bank opens at nine o'clock, and you open at half past eight, the buyers have not had time to buy your house. Take out the money! Third, when multiple properties open on the same day, a customer can only patronize one, and if they don’t like it, they can only run two or three properties. This will invisibly disperse the passenger flow, and the popularity will not achieve the expected effect. Arrived On the second day, the client felt that the real estate opened on the first day was good, and the houses were almost sold out, but I chose to exclusively open the project at this time, and the time difference would attract more clients.”

oh!I see!It seems that "details determine success or failure" is not unreasonable. "Is this the fundamental reason why you chose '6·19' and deliberately avoided the auspicious day of '6·18'?" I asked. "Not exactly. There is also God's will..." Ouyang pointed to the watery puddle at my feet and showed off his mystery. "God willing?" "Yes, God's will." Ouyang said a little proudly this time, "It was raining heavily in Shenzhen two hours before you came today, and this happened to be the time when all the developers who sold houses were singing in full swing. When it rains cats and dogs, even if there are so many people who want to see a house and buy a house, don’t they run away? Hahaha... this is God’s will!" "6.18" really killed people!Ouyang joked with some Hubei accent, and patted me on the shoulder and laughed complacently, as if he was a victorious general who knew the victory before the sword was sheathed. "I have checked the weather conditions for a week in advance, and I know that there will be heavy rain on the day of '6·18'!" He said. "The weather in June is changeable, can you guarantee that it will not rain heavily when you sell the real estate tomorrow?" I was a little bit unconvinced. "Then just wait and see!" Ouyang didn't seem to mind, but the smile on his face obviously restrained a lot. tomorrow.Verify it tomorrow!I thought so in my heart, because tomorrow is the interview day when I want to focus on watching Ouyang's good drama.Is luck favoring Ouyang? We have to wait for the upcoming day and night game!I immediately felt the excitement of interviewing Ouyang like watching a casino. For tomorrow's "decisive battle", Ouyang has already been very busy.From the perspective of laymen, it is so easy for real estate businessmen to move gold and silver mountains to their homes. In fact, it is not easy to move gold and silver mountains, and if they fail, they will smash themselves to death inside. There is too much knowledge about selling houses!Thinking that you can sell a house for a good price if you build it up and make it so magnificent that everyone can come to you to give money, that is just a daydream of wishful thinking! Ouyang said that if building a building requires 100 materials such as bricks, tiles, ash, wood and cloth panels and 100 processes, then building a community and a garden requires 1,000 materials such as walls, courtyards, flowers, plants, walls, roofs, basements, etc., and 1,000 processes. process.Similarly, to sell real estate at a good price, there should be a thousand steps to prepare and a thousand things to do well. A "Beautiful AAA Opening Event Organization Plan" was placed in front of me, and I read it casually, like reading a "book from the sky", with details in it such as "what to do if the leader comes tomorrow and can't find a parking space", "what if There are too many people coming, how to deal with the road blockage” and dozens of links and hundreds of questions were listed on it. I secretly marveled: Ouyang used all his combat skills as a battalion commander.This may be one of the important aspects that distinguishes Ouyang from other real estate developers. The layout of the sales plaza has been put in place one after another, the performance stage and the huge viewing gallery are brightly colored, and the relaxing and joyful music has attracted many street passers-by to stop and watch.Sign-in counters, parking lots, welcome passages, and even a variety of signboards such as "snack pick-up counters" are also eye-catchingly set up.What amazed me even more was the fact that there were hundreds of sales girls in concierge uniforms and contract girls in light red uniforms in the sales hall!They are all dignified, beautiful, lively, and not lacking in spiritual tranquility, what a beautiful landscape!Could this be the annotation and secret weapon of Ouyang's "Beautiful Group"?I was secretly surprised again: Ouyang is really shrewd. He is no longer a "sentinel under neon lights" who just stands at attention and rests. He knows how to use the most popular "beautiful economy" nowadays. "Let's go brother, don't let the beautiful lady captivate your eyes here!" Ouyang, who had been missing everywhere just now, suddenly "jumped" out from behind me.I didn't expect Ouyang to be so humorous. One of his jokes made dozens of girls "giggle" and made me, a visitor from afar, feel ashamed and fled. "Why is the sales lady wearing purple? Is the dress in charge of sales control, payment collection, and contract signing light red?" I asked Ouyang when he pulled me to the Jinpeng Hotel across the road to arrange accommodation for me. "Because sales are the core and most important in all aspects of the site, and other links must provide services and guarantees around sales. Customers can see who is a salesperson from hundreds of staff at a glance after they come in, so sales The staff must be dressed in eye-catching clothes, which must be clearly distinguished from other staff." Ouyang blurted out while taking out a pen to register me. This guy!A set of "buying and selling" ah! "Is it written in the real estate sales textbook, or is it your invention?" Ouyang was taken aback for a moment, then raised his head and said with a smile: "I'm afraid there is no such textbook in the world." In the room where I stayed for the next two hours, we started chatting again.At this time, Ouyang revealed to me the "thrilling jump" in the sale of "beautiful AAA"-a real estate of 500 to 600 million yuan, and the general investment in sales is 80 to 90 million yuan. "And because I didn't get the pre-sale certificate before the 'May 1st', I was delayed for two months. The increased cost and lost profit added up to about 80 million. The jam of 'Beautiful AAA' almost caused The capital chain of my entire company is broken. So this time the sales investment is less than a quarter of my usual investment! Do you think I am in danger?" "Everyone who sells yellow croakers in the vegetable market has to shout. We sell houses that consumers invest the most money in at one time in all commercial activities. Can we buy and sell without shouting? There are so many properties with 'beautiful AAA', and it costs a lot of money." I have so much money, but I don't have the capital to invest in yelling this time, but my yelling must be louder than the real estate sales before..." "Can it be done?" "Didn't you see it just now? What do you think is not well prepared?" Seeing that I was very suspicious, Ouyang asked back. "I—I'm an amateur! Of course I can't tell." Ouyang laughed, and said to himself: "You just invite the most expert person in Shenzhen's real estate industry, and I can guarantee that he won't find any serious problems!" I laughed happily and told him: "I'm not stupid, I just want to draw out your truth." Ouyang had no choice but to "leak the secret" truthfully: for example, to make four full-page advertisements in the Special Economic Zone newspaper, it would cost four to five million yuan to hire someone to design and pay advertising fees, etc., while Meili Group has all the advertisements in newspapers, TVs and second-tier streets. The advertising screens and texts that appear on the Internet are all directed and checked by him personally. The designer Yang Jinchun meticulously designs and corrects them, so the cost has dropped by more than half... "Aren't you exhausted like this?" "Can a person who is not exhausted make a lot of money? No one who earns a lot of money honestly is not tired!" Ouyang said here, and the phone rang loudly. "What? There are already so many customers here? Okay, I'll go there right away..." Ouyang got up and ran out, and suddenly turned around and said helplessly to me: "I'm sorry, brother, I'll chat with you for an hour, over there Almost lost millions!" "what happened?" Ouyang smiled again: "It's okay. The sales department told me just now that some related households began to force us to sell houses to them today. At first, they thought there were only a few households, but dozens of households came. But the sales department did not arrive in time. We adjusted the house price according to our sales tactics, and as a result, we almost lost millions of profits in the blink of an eye..." I see!This also allowed me to experience for the first time the real estate industry's huge profits and losses, and the thrilling smoke-free war.How many millions!I feel a little guilty for almost losing so much money because of Ouyang's failure to command on the spot due to my sudden visit. "It's none of your business. Suppose I lost a few million today, and I'll earn tens of millions more tomorrow!" Ouyang didn't blame me, as if he didn't care at all.But I still feel very heartbroken - several million, I don't know when I can earn such a sum!This also made me truly realize that Ouyang is indeed a tycoon with billions of assets now! According to Ouyang's sales plan, nearly 1,000 houses in the "Beautiful AAA" garden residential building will be registered for pre-sale and numbered first, and then buyers will decide on the right to purchase based on the numbered number.The operation level is quite complicated. For example, there are too few numbers to register for purchase. Will this sales plan be implemented?If there are too many registered numbers, how can we explain to the buyers who are ahead of the queue if there is a problem in robbing the house?According to Luo Fang, the marketing director and Ouyang's right-hand assistant, the real estate sales site is usually very chaotic. There are those who come to buy a house sincerely, those who come to view the house half-heartedly, and those who come to speculate on houses and watch the excitement, and even those sent by opponents in the real estate industry. There are "spies" of all kinds, and as long as there is a little trouble, the whole good situation will be messed up. To the buyer, this disturbance is nothing more than not buying this house, but to the developer. It would be miserable to say that millions, tens of millions, or even hundreds of millions of dollars were lost without a trace in an instant.Now, the "Beautiful AAA" garden is not facing too few but too many customers. As of June 18 before the opening, more than 2,400 buyers have pre-registered.Ouyang predicts that among the more than 2,400 queuing applicants, the number who really want to buy a house or can come on the opening day may be about two-thirds, that is, about 1,600 people.These people can be said to be hard-core buyers of "beautiful AAA" real estate. Isn't it good that so many people come to buy a house?But what Ouyang is worried about is unimaginable and understandable to us laymen: less than 1,000 houses are sold now, but there are more than 1,600 people (some of them even buy several houses), and there are too many people and few houses. If there is a mess or the order of sales is unfair, the noble "Gods" who originally sent you money will suddenly turn into your gravediggers. What worried Ouyang still happened: by 6 o'clock in the evening, the sales department reported that more than 60 "relationship households" came to the door to choose a house in advance! This is not a good thing!Popularity is very important in business, it proves that people are looking at your "beautiful AAA"!Ouyang did not agree with my point of view, and his face looked a little serious. After everyone around him left, he took me to a circular "quarrel room" surrounded by glass in the center of the sales hall - the staff told me It is said that Mr. Ou specially prepared it for those customers who may want to quarrel with you on the spot. Look at how meticulous Ouyang thought!Now Ouyang quietly told me another thing he was worried about: when the pre-sale number is ranked according to 123456... such an order.Tomorrow, the house buyers get their number, and when they come in, they find that dozens of houses have already been bought before them, and the ones that are bought first are all houses with a better orientation. The biggest wish is to be able to buy a good house, and conflicts will emerge. If one or two people quarrel with you at the scene, it will have a great impact. If a dozen or dozens of people quarrel with you together, the scene will definitely be ruined. "'Beautiful AAA' is a project that has devoted all the energy and financial resources of me and the company, can it afford it?" Ouyang said this with a particularly strong tone. "I understand that. But now so many people come to ask for a house, how to deal with it?" Ms. Luo, the sales director, came in at this moment, and once again asked for instructions that more than a dozen people heard that the house price would rise tomorrow, so they insisted on buying it now.Ask Mr. Ou whether to sell it to other people, if not, these people seem to want to disrupt the situation. "We can't sell one set now. We must ensure fairness and integrity to all customers." Ouyang remained calm on the surface, but said in a gentle and stern tone, "I have repeatedly emphasized that the market is a battlefield, and we must learn to win in the blink of an eye." Adjust the strategy and tactics here in time! The sales department must formulate three sets of price lists according to the market conditions, and adapt to the situation tomorrow.” Although Mr. Luo is a subordinate, he still boldly expressed his different opinions: “The average price of 5,400 yuan per square meter is The company set it a few days ago, and the average price is already the highest in the Longhua area, which is much higher than our original expectation. Then we will follow the instructions of Mr. Ou." Ouyang looked at his watch, the hour hand had reached 6:30 in the evening. "Notify the heads of all departments to have a meeting here immediately!" Ouyang ordered Zheng Zhiwei, the deputy director of the office, in the tone of a military commander. Five minutes later, the circular sofa in the "quarrel room" was full of heads of various departments of the Meili Group.Before the meeting, Ouyang whispered to me: Every time the company sells houses in a "decisive battle", he will always gather all the company's elites together.I have noticed that Wang Bo and Wang Bing, who were working on the Wuhan project, were called back by Ouyang at the moment. Even Ding Junping, the boss of Meili Investment Company, and Shui Yihan, the principal of Meili 365 Kindergarten, also joined the battle. "This is called the 'Hundred Regiments War', and the goal is to win!" Look, he is still a soldier at heart.More than ten years of military career has accumulated rare experience for Ouyang in commercial wars. "At the meeting now, each department will report on their respective preparations. Mainly talk about the problems and the measures and plans to solve them..." After Deputy General Manager Xu's opening remarks, Ouyang listened to the traffic management area, customer sign-in and Information collection area, opening ceremony and stage performance area, waiting area, preparatory housing selection area, sales control area, formal housing selection area, collection area, signing area, gift collection area, engineering safety area, logistics support area, etc. situation report. It can be seen that although they are all around 30 years old, they are very capable, mature and well-trained team.And in the nearly two-hour meeting, I, a layman, also learned some real estate sales knowledge and mysterious secrets that I have never heard of before. Ouyang said that it is impossible to tell any outsider Brother He Jianming can tell you everything, and he can even tell you things that his subordinates, including his wife, can’t tell you—I thank him for his sincerity, and I understand his intention: I want to write a real Ouyang, It is necessary to know everything about Ouyang - including all advantages and disadvantages as well as possible. This is the last general mobilization before the "Armageddon".Ouyang raised his voice and pointedly raised four requirements: "First, all work is carried out around sales, and strive to achieve 100% perfect hardware conditions and software environment, otherwise, all efforts are equal to zero; second,..." Ouyang this guy Before the war came, the order was quite clear. After the meeting of department heads ended at 8:20, Ouyang left the managers of the sales, finance and contract departments to hold a small meeting, focusing on how to ensure the smoothness of the entire sales process, and then re-determining the average price——Ouyang never forgets Millions of profits almost lost today. Regarding the handling of these two issues, it can be called a "secret" for homeowners who buy a house-the secret cannot be leaked.And I benefited a lot after going through the intense discussion process of Ouyang's core layer - I understand how the middle developers maximize profits and the cunning side of the business process, and also understand how they analyze and balance the common people The hard work and painstaking efforts to achieve the basic rights that we hope to achieve when buying a house.Ouyang told me frankly: a developer can only succeed if he can find the best possible balance between the above two points and make accurate judgments. Before the night fell on June 18, "Beautiful AAA" showed a sign of hot sales. Ouyang and several other managers of the company have been checking the implementation of the work in each area to ensure the smooth progress of the opening activities on the next day. . "Think about it, everyone. Is there anything wrong with the whole process?" Ouyang hoped to find some possible overlooked points from several capable subordinates to ensure that the preparations before the opening were foolproof. Peng Min, director of the contract department, took over the question: "The customer is waiting for the candidate housing area, should we count the price? If the price is calculated, the customer stays for too long, and this area is full of interns with little experience. If the price is not counted, they are in the If the price is not completely clear, the efficiency in the formal housing selection area will be too low. After the second and third batch of customers come in, more than a hundred people gather together and it is easy to boo, what should I do?" Ouyang didn't say a word after hearing this. "More than 2,400 sincere customers, two people from each family, there are more than 5,000 people, three people from each family, there are more than 7,000 people, and there are friends and onlookers, there may be nearly 10,000 people on the scene, so many people What about our security work, what if it rains?" Yuan Tianjing, the security captain, was worried. That's right, Ouyang frowned after listening to the reports from his assistants, and said, "It's a good thing, maybe it will turn into a bad thing!" Aides were still arguing, and the clock ticked 11 midnight.Ouyang stood up suddenly, put his left hand on his hips, and waved his right hand vigorously: "First, according to the speed of the customer's house selection, signing, payment and other steps in response to the questions raised, control the personnel in the waiting area. Second, the price is based on the customer's acceptance. The level can be adjusted at any time. Third, I will rearrange the safety issues later... Also, tomorrow, I will ask the people who manage the traffic on site to pay attention to the problem of vehicle congestion. Of course, congestion is not a bad thing for our company. In this way, all eyes of Longhua will be focused on our 'Beautiful AAA' site, and at that time it is equivalent to giving us a free advertisement! Okay, now everyone hurry up and go back to rest!" Ouyang is indeed worthy of being a soldier, and he is decisive and thoughtful . I could barely keep my eyes open, it was two or three o'clock late at night, and Ouyang was still there with a few security guards checking left and right.The offices of various departments are brightly lit, presumably most people are still busy with the work at hand.At this time, various anti-riot fences, warning signs, evacuation passages, and routes for people and vehicles were added to the scene, all arranged seamlessly. All the people have left, but I can't help but ask the question in my voice: "Hey boss, I want to ask, if there is a serious traffic jam and traffic jam on the street in front of your building tomorrow, the citizens and the police will Complaining about you, what good is it for you?" Ouyang laughed slyly: "The benefits are great. If that's the case, our 'Beautiful AAA' will be a success! Don't think about it, if the people and the police get angry in this traffic jam, wouldn't things become a big deal? This Reporters from TV stations and newspapers don’t rush over right away? The next day, people in Shenzhen will immediately get a striking news: The opening of the “Beautiful AAA” garden for sale has caused serious traffic jams in Longhua, and citizens have opinions... This does not mean that I have a penny No money, is the whole of Shenzhen advertising for me? No wonder my 'beautiful AAA' didn't sell for a good price at that time! Disclaimer first: this is a joke." "Hahaha... Your move is bad enough, bad enough! It's completely 'hurting others to benefit yourself'." Ouyang was a little proud and pretended to be wronged: "I sell the house and sell it for a high price to contribute to the country's economic development." I couldn't help laughing again, and scolded him: "Stop showing fake mercy in front of the people and the country!" Only a few hours left until the show begins!The pattering rain is still falling. I am worried about the weather tomorrow. If it rains like today, the order and effect of the sales will be affected. I am sweating for Ouyang. Tomorrow - June 19th, I will witness the glorious moment of Ouyang and his "beautiful AAA"!I have a wish. At 8 o'clock on the 19th, I hurried out of the hotel and went straight to the "Beautiful AAA" sales site, because I was told in advance that there was a place for me on the rostrum of the opening ceremony at 8:30 the next day... Hey, it's raining again!But it made Ouyang proud again: the rain stopped before I got up.I came out of the hotel and went straight to the "Beautiful AAA" sales site. I felt that the weather in the morning was very fresh and cool, and my heart that was tightly gripped by Ouyang was finally relieved! Ouyang scored a point before starting the battle. More than 100 meters away from the grand opening site, I have already heard the loud sound of gongs, drums and music... Take a closer look: the earth-shattering sound of gongs and drums and the noisy dancers on the stage The scene, its momentum is really grand!How grand!The musicians in concierge uniforms were playing hard. The sales ladies in full costumes were all heroic and charming. Dozens of young people wearing "security" armbands stood upright at their posts. The three The "anti-riot police" in anti-riot uniforms looked like fake police officers, pretending to be walking around the scene with batons.This Ouyang can really bluff people!I am secretly happy. After a little joy in my heart, I looked towards the sunshade canopy with a thousand seats in front of the stage, and couldn't help but be surprised: Oops!There are only a few people sitting on thousands of seats, how can this be good? Look at the clock again: it's almost 8:30 when the ceremony begins!My heart tightened. Ouyang!Where is Ouyang?I quickly and hastily searched for the "commander-in-chief" of this big show - I saw it: Ouyang in a suit and leather shoes was next to a flower pond in front of the stage, I saw Ouyang smoking a cigarette heavily, and his eyes kept turning Looking around at the intersection of the check-in office, his face was anxious and livid... I couldn't help but walk over quickly, wanting to ask him what to do if no one came to buy a house?But when I got close to him, I swallowed back the words I was going to blurt out: At this moment, I must not add salt to Brother Ouyang's heart that I really can't describe! I was a little afraid of everything in front of me, and even wanted to blame brother Ouyang: why did you make the scene so big and lively!Fortunately, no one is coming to buy a house. The louder you are, the more festive it is. Doesn't it mean that you are holding a "funeral ceremony" for yourself and "beautiful AAA"?I really want to tell those drummers and band people to stop playing.But I know that I have no right to do this, and everything can only be decided by the boss - Ouyang, the boss of "beautiful AAA" piled up with a mountain of money. "It's over, how do you notify the customer of the time?" I heard a voice, a voice that was just a few feet away from me but felt far away.I can't accept it but I have to accept it. It tells me very clearly that this is the voice of Ouyang who never gave up. finished?It's that simple?Is this the end of a huge building complex known as a "landmark" in Longhua, Shenzhen, which was built with an investment of several hundred million yuan?A wealth entrepreneur who "tears as long as the Yangtze River in the left eye, as big as the Yellow River in the right eye, and sweats as much as the South China Sea" just falls short?Of course, there is also my lovely comrade-in-arms who I think can make a lot of money for him, just like this collapsed? Business war, business war, you are so cruel that it is suffocating! Ouyang, Ouyang, why don't you stop after you earn millions or tens of millions?Why do you have to earn hundreds of millions or more than a billion?If you and your family count the seven aunts and eight aunts together with us comrades-in-arms and friends, are you still afraid that it will not be fair?But, but it's good now, "Beautiful AAA" has failed, and your career is over, so what's the point of your hard work and painstaking efforts? The moment I heard Brother Ouyang repeatedly saying "It's over" and "It's over", countless thoughts of regret and heartache for one of my comrades who were about to fail spun in my mind.I don't know how to comfort Ouyang... Ouyang exchanged helpless glances with the elder sister Yu Yaping who was in charge of the reception. Anxious Ouyang smoked violently again, and then threw the cigarette butt under his feet even more vigorously, and began to walk aimlessly back and forth between the intersection of the registration office and the stage... At this time, Director Luo of the Land Bureau, Longhua's Secretary Zeng, Mayor Liu and other dignitaries have been invited. "Ask them to come in and sit down!" Ouyang ordered his subordinates in an anxious tone.So I was invited to wait in the "quarrel room" in the sales hall where outsiders can't see the inside and inside can't see the outside...the service staff brought the fruit plate and snacks in front of us—— I really understand how bitter Ouyang's suffering is at the moment! At this time, I saw Ouyang ran outside again nervously, we were still waiting, and after a while Ouyang came in with a smile, I thought he was here to ask us to sit down, but I didn't expect him to sit down Come down, and talk to a few of us.I thought to myself, fortunately he can still laugh, he is in the water while he is in the fire, I don't know what kind of medicine is in his gourd. I looked at my watch: it's 9 o'clock.Ouyang has not yet sent anyone to ask us to sit on the rostrum of the opening ceremony. 9:10.Still no one called. At 9:20, another plate of dim sum was delivered to me and those leading figures, but there was still no intention of letting us sit on the rostrum.I guessed—too few homebuyers came.Ouyang, let's see how you end up today! At 9:25, Ouyang suddenly appeared in the "quarrel room".I can see from his expression: there are not many people here, but the ceremony can no longer be delayed... "Please, invite the leaders to enter the rostrum." Ouyang's face was full of smiles, and I thought you could still smile, and I was so anxious for you. 坐上主席台，整个开盘场面一览无余：不知道什么时候在可容纳千余人的台下，已经座无虚席，外围还站满了人，所有的保安人员全部出动来维持现场的秩序……主席台上的贵宾们或许感到场面“不错”，然而我一眼看去心里就明白了：台下千把人中至少有近三分之一的人是欧阳自己公司的“托”——欧阳嫌人少，为了再壮声势，增加影响，他又当即下令，把保安和售楼小姐全部暂时调到会场。而就在此刻，我听欧阳向几位领导人笑呵呵地解释道：“我们按照预先的计划将购买者分为上午一批、下午一批前来现场选购……” 我望着欧阳强撑局面的样儿，欲哭无泪。可看欧阳，他竟然仍在笑，笑得那么自然，那么自信：“……'美丽AAA'是我的，是我们美丽集团的，可也是龙华的，是深圳的，更是你们大家的！”欧阳站在麦克风前高亢而激情地演讲。他的话也不知是通过高频率的喇叭在起放大作用，还是这充满激情本身感染了深圳人，我的面前转眼间只见人头攒动起来，如潮水一般奔腾而来…… God!怎么一下会来这么多人哪！我无论如何也不敢相信竟然在半个多小时的时间内，“美丽AAA”的销售场面完全变了样！ 什么叫人山人海，这才叫人山人海！ 什么叫疯狂无比，这才叫疯狂无比！ 什么叫现场人气，这才叫现场人气！ 这一刻，我看到现场的那些原本充当“托”的售楼小姐和保安人员迅速离开会场，他们撤出的空位转眼被一批批拥进来的购房者迅速填满，而更多的后来者又将会场与销售大厅内外的全部空间挤得水泄不通……哈哈哈……这是欧阳的笑声，笑在他的眉睫间。我看到这位深圳地产界最耀眼的明星，此时一脸金光，满眼灿烂——欧阳活了！连同他的“美丽AAA”一起死而复生！ 欧阳已经无暇顾及我和主席台上的那些贵宾了，他和他的所有工作人员无一例外地、超百分之百地投入到了紧张而又纷乱的接待与销售“大战”之中…… 这一天，我真的见识了什么叫火爆生意！又想好笑地告诫那些正在买房的人千万别在此刻疯狂和失去理智，可似乎谁也劝不住谁……一批又一批购房者拥进售楼大厅，好像他们用可能是一辈子积攒下来的钱所买下的房子，如同天上掉下的馅饼一般——不管香不香、也不管圆不圆，反正抢着一套房子就是一种莫大的庆幸与欢天喜地……“欧总，我等您建的美丽AAA花园都几年时间了！我、我从潮州过来，给我两个儿子都买上了您这儿的房子，我谢谢您！谢谢您——”一位60多岁的老人，捧着一大叠现钱，一边作揖一边热泪盈眶地向欧阳道谢着。 这一幕让我感到不可思议！它一下让我联想起曾经多次经历的希望工程的捐款场面——那捐献者和被捐献者之间彼此交流时的催人泪下情景……但，现在在一个买房者和一个地产商之间竟然也出现了完全颠覆了感恩对象的场景。若不是亲眼所见，即使欧阳再会表演、再会导演，我也不会相信世上有这等事——有句话现在很流行，叫做“买天买地不怕亏，就怕买房作了赔”。对百姓来说，什么都可以上一次当重新再来，可唯独买房上一回当只能去上吊。可见，房子买家与卖家之间其实是你死我活、你掏空口袋我填满金山的最不平等交易，但欧阳竟然会使那些向他送钱的业主反倒给他磕头感恩，这不是颠覆是什么？ 我太想看欧阳一手制造的“美丽AAA”是如何让深圳市民着魔般地落入他的“圈套”了，当然也特别想看他如何在一天之内将几个亿的收入装进自己的口袋……但我实在看不下去了——那些买房者真的都疯了，他们一进销售大厅便完全失去了应有的理智，任凭口齿伶俐的售楼小姐甜言蜜语，时而说这套房如何如何实惠，时而说那套房怎么怎么漂亮，买房者们就像幼儿园里听话的孩子学舌一样，也说着：“哎哎，是这房好！” 记得有个哲人说过这样的话：环境和气氛能使一个思维正常的人产生幻觉，从而失去理智。我想，“美丽AAA”的购房者，大概都已在踏进有强刺激音乐与无数穿梭不停的售楼小姐们来回晃动的销售大厅的那一刻起，他们的视觉与感觉器官便出现了某种幻觉——这无疑是欧阳技高一筹之处。事实上，欧阳不仅是售楼技高一筹，更主要的、也是最根本的，是经他设计打造出来的每一栋楼房，皆超凡脱俗、卓尔不群。购房者们亲眼看到的，除了货真价实的“美丽”，还有值得信赖的诚信以及真情服务的思想。于是再理智的人只要看一眼“美丽AAA”的模型和样板房，也会被它的美丽和堂皇所征服，就会主动掏腰包…… 我没有走进欧阳他们的收款处，也没有看到先前他们曾经十分担心的有人买不到房而引发的冲突，我只是在有一两个小时内无法再找到欧阳时便独自悄悄离开了现场，离开了美丽集团，离开了深圳。 带着大开眼界的兴奋心情，当日傍晚，我回到了北京。晚10时许，我的手机突然响起，是欧阳来的。“大哥，实在对不起，没能为你送行。今天快忙死了，也快乐死了……”欧阳在遥远的深圳跟我说话，而声音之洪亮如同就在跟前一般。“向大哥报告一下：今天的销售情况超乎意料的好，最后均价比预期高了1000多元！哈哈哈，还是抢……” 毫无疑问，欧阳今天是大智大勇的大赢家，仅加均价一项，按几百套房子计算，每平方米涨1000元，他就多赚进接近上亿，加上应该赚进和收回的投资成本那4亿多元，他这一天也许是世界上赚钱最多的一个人。我在家人面前端起一碗清水面条直发呆，然后自嘲地骂了一句：狗日的，看人家多会赚钱！