Chapter 5 Chapter 04 Dazed 2: Don't Understand the World (1)
Can the Olympic Games bring investment opportunities?
You should not directly add the illusory concept of the Olympics to your personal future investment, and even have strange fantasies about China's economic development, which are unrealistic.
What kind of mentality should we have in the face of the Olympics?
You don't expect any surprises.I think what we need is a pragmatic attitude, step by step, and look at the Olympics with a pragmatic attitude of excellence.
How do you view China in the eyes of Westerners?
What kind of giant is it?It is an incomparably huge, 5,000-year-old giant. It has been growing from that end of history to today, and it is still growing.
How should we seize the opportunity of the Olympic Games?
I think the Olympics is a good opportunity, that is to let countries in the world understand the Chinese people clearly.
With the Wenchuan Earthquake and the Olympic Games, we have given the whole world a new idea, that is, this giant who has gone through 5,000 years, every step he steps on is the great love hidden in his heart.
On July 8, 2008, the Capital International Airport ushered in the first batch of foreign journalists covering the Beijing Olympic Games, which kicked off the foreign media's coverage of the 29th Beijing Olympic Games.In the next period of time, journalists from various countries will set foot on Chinese soil one after another.According to statistics, nearly 30,000 foreign media participated in the coverage of the Beijing Olympics. They not only cared about the Olympics, but also conducted comprehensive interviews on China's economy, culture, and environment.
During the Olympic Games, the space for foreign media interviews became more relaxed. On July 17, the spokesperson of the Beijing Olympic Games stated that during the Olympic Games, foreign journalists are free to conduct interviews as long as they have the consent of the interviewee and the unit. Foreigners who come to China are also free. Access to websites outside of China.
The staff of CNN said that American audiences are very interested in China, so their program is not just an introduction to the competition, but also China's society, economy, and humanities.For these journalists, the Olympic Games is not only a grand sports event, but also a good opportunity for them to learn about China; while for China, the Olympic Games is a platform where they can present China more comprehensively to the world.
I also remember a lot of economists saying that the Beijing Olympics would bring about a new wave of prosperity—that would bring about a boom in the stock market, among other things.Coupled with the World Expo in Shanghai, these two factors will make China's economy continue to develop. For example, Professor Justin Yifu Lin, vice president of the World Bank, holds this view. The continuous development of China's economy is the expectation of every one of us, but you must know that we are not a very pragmatic nation. I would like to ask readers, what does Beijing's hosting of the Olympic Games have to do with Yunnan?In addition to the excitement in our hearts, we also need to think about the actual economic significance?I think the greatest value of my writing these words is that I don't follow others' opinions, but look at the Olympics in a very realistic way.First of all, we must make a statement. I believe that everyone, including myself, has great expectations for the Olympics itself. I still remember that in May 2008, I accepted an interview request for Phoenix Satellite TV's "Qiang Qiang Threesome" program, and I talked about the Olympics with Dou Wentao and others.Of course, that interview got a lot of media attention.At that time they asked me a sentence: "Professor Lang, do you think our stock price will rise before the Olympic Games?" That's what I said at the time. I said that everyone's excitement and importance to the Olympic Games is completely understandable. Yes, I also think this thinking itself is correct.But I tell the audience, don't have illusions, because the stock market has its own laws and its own fundamentals, so the stock market will go as it pleases.Many of our companies are currently experiencing difficulties in operating, which will be reflected in the stock market, that is to say, the stock price will fall instead of rising before the Olympics; if our companies operate well, it will also be reflected in the stock market, but this is not the case at present. situation.Don't blindly formulate personal future investment plans with the illusory expectation that the Olympic Games will boost the economy, or even have strange fantasies about China's economic development. This is unrealistic.And I think this weird fantasy mostly comes from our misunderstanding of the Olympics. The impact of the Olympic Games on China's economy has always been a hot topic. Some people are very optimistic, thinking that the Olympic Games will greatly promote our economy; while some people are extremely pessimistic, predicting that the economy will be depressed after the Olympic Games. People who hold these two views also have their own data support: According to historical data, the 1992 Barcelona Olympic Games brought economic benefits of 26.048 billion US dollars, setting a record for the highest revenue of the Olympic Games; the 1996 Atlanta Olympic Games brought a total benefit of 5.1 billion US dollars; the 2000 Sydney Olympic Games brought 6.3 billion US dollars However, the 2004 Athens Olympic Games did not bring the expected strong growth momentum to the Greek economy.So, what will the Olympic Games bring to China this time?Will it produce the economic prosperity during the Korean Olympic Games?
I want to talk about the Olympics in Seoul, South Korea.The Seoul Olympics has brought too many misunderstandings to us Chinese, because we always think that South Korea's economic take-off was brought about by the 1988 Seoul Olympics.I even saw a report that the reason why Samsung can achieve what it is today is the 1988 Seoul Olympic Games, which made it leap from a small company to a world-class company.I tell readers that this view is completely wrong.Do you think that's possible?Do you think that a company like Samsung will change from a little-known local company to a multinational corporation because of the Olympic Games? Don’t you think you are too imaginative? On this point, I would like to share with you an in-depth analysis.Let me tell you frankly that the most successful Olympic Games in the world is the Seoul Olympic Games, and the others are not very successful.Japan's Olympic Games, for example, were unsuccessful.Due to the excessive scale of the Tokyo Olympics, it left serious sequelae, and the economy declined after the Olympics.What's more serious is that due to heavy construction and light pollution control, Japan's environmental problems have become very serious, and garbage and waste are increasing day by day, becoming a new source of pollution.After collecting a lot of data, I found that the Seoul Olympics in South Korea is basically the only one that can bring about positive impacts by hosting the Olympics, and that has the greatest impact. Many of our fantasies about the Olympics basically come from the Seoul Olympics.But I want to lead everyone to a correct way of thinking to look at the Olympics.I can tell you that the reason why the Seoul Olympics did well is because South Korea is very small, and more than half of its population lives in Seoul, so an Olympic Games has boosted the construction of Seoul, making more than half of South Korea The population will benefit, so of course the Korean economy will be fine, it's as simple as that. Maybe you don't know the size of the whole of South Korea, which is not as big as one of our provinces, so think carefully about whether the Beijing Olympics can help the whole of Hebei.Not to mention Tibet, or even Xinjiang or Yunnan, Guangzhou, so far away, what direct impact can it have?Think about it again, whether it is the Water Cube or the Bird's Nest, they are all part of our infrastructure construction for more than ten years.Even our economic development over the years has come to this day through this kind of large investment in fixed assets, so the composition of our GDP is relatively deformed.Why do you say that?Let’s take the United States, Japan, and Europe as examples. 70% of their GDP is consumption—consumers need drinking water, and enterprises must produce mineral water; consumers need computers, and enterprises must produce computers—so consumption drives GDP comparison. normal.And our China is not, how much consumption accounts for our GDP?Only 35%, half of Japan, Europe and the United States.So what is our GDP made of?They are all composed of reinforced concrete such as the Water Cube and the Bird's Nest. Reinforced concrete is also called fixed asset investment, which accounts for more than half of GDP. Therefore, from the perspective of economic construction, the essential meaning of so many civil works and so many constructions for the Beijing Olympics is to add a little more to the way we used to rely on steel and concrete to stimulate the economy. Just Beijing.I believe everyone understands what I said. It turns out that the investment in the Olympics is essentially the same as our economic development over the past ten years. They are all driven by reinforced concrete such as civil engineering and infrastructure construction. This Olympic Games will not change this foundation. That is to say, the composition of our GDP will still be deformed after the Olympic Games. Our consumption will still be half of that of European and American countries, and our steel and concrete can still account for more than half of our GDP. So what are the disadvantages of such a form of GDP?Since the Olympic Games still focus on the construction of reinforced concrete, my country's consumption will continue to shrink, currently only 35%.So we have produced so many products, and the current production capacity has reached 70% of GDP, while our consumption is only 35%, so what should we do with the products that cannot be sold?Only export, which is called earning foreign exchange through export, is actually an export of last resort.The reason why our exports keep rising is that reinforced concrete compresses our consumption.I think every one of our readers should have this understanding. This is a reality.Moreover, the civil engineering was developed in Beijing and has basically nothing to do with other provinces.Since this is a civil engineering project, whether it is related to the stock market or the real estate market, it basically does not have much direct relationship with readers. Therefore, if you want to speculate in stocks or real estate, then you can do whatever you want.It is impossible for the stock market and property market to suddenly break out a new miracle at this moment.Do you all understand what I mean?So this is the essential reason why I said in May 2008 that stock prices must fall before the Olympics.The actual data show that the stock price before the Olympic Games did fall sharply, which also confirmed my prediction. The impact of the Olympic Games on countries with relatively smaller economic aggregates is more obvious. South Korea, which hosted the Olympic Games in 1988, maintained an economic growth rate of more than 10% before the host and in that year.However, the impact of the Olympic Games on countries with large economic aggregates is not so obvious. The United States, which hosted the Olympic Games in 1996, had an economic growth rate of 2.5% in the year before the hosting, 3.7% in that year, and 4.5% in 1997.my country's economic aggregate is relatively large, so the Olympic Games will have a certain role in promoting the economy, but the effect will not be great. Economic development mainly depends on economic fundamentals.
Since there will be no such miracle, how can you ask shareholders to have new expectations for the stock market?Don't think that property prices will rise when the Olympics comes. If there is no such thing, property prices in Beijing will still fall.For example, in Star River Cove, the third phase of the project on the fifth ring road sold for 40,000 yuan per square meter, of which 10,000 yuan was for decoration.But what about second-hand housing in the second phase, with a discount of 30%, will it fall in the future?At that time, in 2008, I thought that Beijing would continue to fall, and the data in 2009 confirmed my view at that time. The transaction volume at the end of 2008 was very low, and not everyone came to buy houses because of the Olympics. And at the beginning of 2009, property prices in Beijing were still weak, not as good as during the Olympics.During the Olympic Games, Shanghai's real estate was relatively weak because it was related to Shanghai's local economy.Even if there is an Olympic Games in Beijing, it will not increase the value of real estate in Shanghai because of the Olympic Games. Didn't housing prices fall before the Olympics? How could it rise because of the Olympics? It was July 2008, and the stock price still fell, and it fell to 2600 points, right? Did it rise because of the Olympics?No.And in October, the stock price fell to 1700 points.This confirms my point of view in May 2008 in the program "Qiang Qiang Three People Walk".Well, I believe that what I have said here has wiped out all your illusions.Because the Olympic Games are developing in the form of steel and concrete, readers should not expect any surprises.I think what we need is a pragmatic attitude, step by step, and look at the Olympics with a pragmatic attitude of excellence.Although we are excited in our hearts, we also hope that the Olympic Games can raise the image of our entire country to a new level.But then again, don't get under your fancy financially.The real spirit of the Olympics is not a simple purpose of promoting economic development, but what kind of culture you want to show. The host country of the Olympic Games will use the Olympic event to promote its traditional culture.In particular, the opening ceremony of the Olympic Games is a concentrated product of a country's culture. In the 2004 Greek Olympic Games, olive branches became popular all over the world. In the opening ceremony of the 2000 Sydney Olympic Games, the demeanor of the Australian Aboriginal people was fully displayed, and the moment of "lighting the torch in the water" was even more amazing. The 1992 Barcelona Olympic Games spread the Spanish style to all over the world. The opera performance of the famous tenor singer and the lighting of the torch with archery made this opening ceremony one of the most exciting Olympic opening ceremonies. In the Seoul Olympic Games in 1988, the anthem "Hand in Hand" was sung all over the world. This song also made the world remember South Korea... And China also hopes to use the Olympic Games to show its own style and charm. According to the forecast of the tourism department before the meeting, during the 2008 Beijing Olympic Games, the number of foreign audiences and tourists who come to Beijing to watch the games and travel is expected to be 550,000 person-times.These people will go to the Chinese people and experience every move, word and deed of the Chinese people.And every symbol and pattern of the Beijing Olympic Games bears the heavy weight of Chinese civilization, all of which promote our characteristics invisibly. The emblem of the 29th Beijing Olympic Games is called "China Seal".At that time, when selecting the emblem of the Beijing Olympic Games, many Chinese and foreign judges applauded spontaneously as soon as they saw the "Chinese Seal" and gave them a high evaluation. From the design point of view, "China Seal" integrates seals, Chinese characters and calligraphy, and is very Chinese in form. In terms of connotation, "China Seal" has a fundamental fit with Chinese culture. "Yin" in the hearts of Chinese people represents the highest promise, and words like "one promise, one promise, one promise" once represented the Chinese people's quality of keeping promises and honoring promises. "China Seal" is not only a symbol, but also China's most important commitment to the world.These are the concepts that the Chinese want to convey to the world.
Culture and art require creativity the most. How do you make an opening ceremony fully express the characteristics of our culture in such a short period of time? I think it is very difficult.How difficult is it?It is so difficult that you have to use an unrealistic method to set off the essence of Chinese culture to move everyone and let others understand us. But, do you think foreigners understand us?Do you think you know yourself well?I would like to ask the readers, what do you think of when I say Germans?You may think of Beethoven, Bach, Hegel, Marx, or even "Faust", and think of the rigor of the Germans; when it comes to the French, you will think of the Eiffel Tower, romantic walks by the Seine; say When it comes to Japanese, you will think of small-minded people, chrysanthemums and samurai swords, light Japanese cuisine, simple and exquisite Japanese gardens; when it comes to Americans, of course you will think of McDonald’s, the best art, Hollywood, Disney;… … But what about Chinese culture?You may think of "Sun Tzu's Art of War", and, of course, calligraphy, Peking opera, ceramics, roast duck... These once represented all of China in the eyes of foreigners.But now, an Olympic event has attracted the attention of foreigners to China.This invisible concern and focus on China can be seen in Hollywood movies. In the past two years, Hollywood blockbusters such as "Batman The Dark Knight" and "The Mummy 3" have been shot in China, and DreamWorks simply released a Chinese-themed movie "Kung Fu Panda".It can be said that Chinese elements have swept the domestic and foreign screens.Reports about China in other media can be seen everywhere. CNN and other foreign TV stations broadcast special programs about China every day during the Olympic Games, and foreign newspapers devoted a lot of space to reporting China's customs and customs.It can be seen from these phenomena that Chinese traditional culture is arousing the strong curiosity of foreigners and attracting them to take the initiative to learn about China. However, how to present Chinese culture in a more complete and profound way to foreigners through our media requires us to work harder.
According to the results of my research, what is the impression we Chinese give to foreigners today?To put it simply, he is an old man who is five thousand years old.Moreover, this old man is very big and extremely huge. Almost every province in it is larger than the whole of South Korea, and it has more than 20 provinces in total. It is almost the largest country in the world, which is extremely big.Do you know how much pressure this has brought to countries around the world?Moreover, this country has an extremely large population, and its products are extremely cheap. The products used by Americans are all produced in China because they are extremely cheap.So what if one day the Chinese raise prices?Americans will not be able to survive, so we give Americans such an impression.So now the Chinese people want to continue to grow and develop their economy through the Olympics, and they have come up with names such as the Olympic concept and Olympic economy.Such a huge body needs to continue to grow, what will happen after growing up?China said, don't worry, we will not bully you foreigners, because we want to rise peacefully.So this big man is getting bigger and bigger, not only big, but also claiming to be big - we have the largest foreign exchange reserves in the world, close to two trillion US dollars.Wow, that's a lot!But do you know what the concept of two trillion dollars is?It exceeds the GDP of many countries.Such a huge behemoth, what do you want to do?So the military threat theory came out, and the reason why the military threat theory came out is that the world never understands what China wants to do. Countries in the world are worried that China is too big, and they don't know who you are. This is the biggest problem. So I think we can give countries around the world a clear expression through the opportunity of the Olympics.And we used to be very materialistic in this regard, not too spiritual.I have already told readers that the steel and concrete of the Olympics cannot boost the economy, 'so the real purpose of the Olympics is to break away from the material level and enter a spiritual level, so that the world can understand Chinese people. Let me tell you another story about Fuwa.Do you know what the original English of Fuwa is? Friendly means friendly.Then change it to a noun, and use this word to name Fuwa. This is a self-created Chinese-style English, "y" is changed to "i", and "ness" is added to make it a noun, that is, "Friendliness". The pronunciation of this word Much like "Friendless", which means "without friends".So what do you want to express?Do you want to tell foreigners the meaning of Fuwa in words they can understand?That expression is completely wrong.What we really need to express is the essence of Chinese culture, and what is this essence?Of course, there are hundreds of definitions for this. I believe there is a better definition, which is a way of life and a spiritual civilization. Okay, let’s think about it here, when we Chinese talk about our country’s literature to foreigners, what is the most famous literary work that we will mention? , "Sun Tzu's Art of War", right?We even got carried away and said that even the US Military Academy at West Point used the theory of "Sun Tzu's Art of War", and "Sun Tzu's Art of War" is a book that mainly talks about "skills" and is full of various insidious and cunning schemes.In addition, there are many Chinese masterpieces translated by foreign countries, and what is depicted in the book is the "art" of intrigue among wives, concubines and maidservants.In addition, it is also a masterpiece of intrigue based on "skills".Could it be that these classic literatures that focus on "art" truly represent Chinese culture?Is this the impression we give to foreigners?I would like to ask you, what is the "Tao" of Chinese culture?We may not be able to figure it out. What is the culture we export, everyone, think about what kind of movies are shown in our culture and art?What's the only film we've ever won an Oscar for? "Crouching Tiger, Hidden Dragon" isn't it, it's this kind of movie again - the "skill" of killing people in one fell swoop, it seems that this is Chinese culture.And after this film won the award, foreigners thought it was a Chinese, very mysterious, able to write "Sun Tzu's Art of War", such intriguing "skills", and also able to shoot such a trick as in "Crouching Tiger, Hidden Dragon" The deadly martial arts video is really mysterious. Let's take a look again, who is the chief director of the opening ceremony of our Olympic Games?Zhang Yimou.What movies did Zhang Yimou make? "Red Sorghum", "Raise the Red Lantern", "Qiu Ju's Lawsuit" and so on.Let's take "Raise the Red Lantern" as an example. What story does this movie tell?Telling the story of the four concubines, just like the characters in "The Art of War", these four concubines are also intriguing with each other in order to win the favor of the hero, which is another "skill". What "Raise the Red Lantern" shows to Westerners is not real art, but a very bad side of Chinese culture.If we think about it carefully, we will be surprised to find that the films we have won awards in the world are all weird films that focus on "skills".There is even "Lust, Caution". Can "Lust, Caution" represent Chinese culture?Even we exhibited this ridiculous movie everywhere, and almost never won any awards, don't you think it's sad? Our past dissemination to the outside world through culture and art is represented by this type of film.What is shown is the same as the literature we praise to the outside world, what are they talking about?They all talk about the spread of a "skill", and this "skill" has a very strong scheming in it. This is the saddest thing.So in the eyes of foreigners, what kind of giant is this Chinese giant?It is an incomparably huge, 5,000-year-old giant. It has been growing from that end of history to today, and it is still growing.It raises the price of everything it buys, and people even think that the inflation in the world is caused by China. What kind of monster it is, it is the main body of "Sun Tzu's Art of War" and so on. main subject. It is through this kind of cultural and artistic communication that we position ourselves as such a monster.And this image has been with us to this day, portraying everything about our China.So don't be surprised why the Western media, scholars, or Western directors and even celebrities have taken a boycott attitude towards the Chinese Olympics in the past six months.For example, the famous Hollywood director Stephen?Spielberg, he will boycott the Olympics because of the incident in Sudan.Sultan and Stephen?What does Spielberg have to do with it?What does Sudan have to do with China?Originally there is no such thing, but if the Chinese giant is a gigantic giant focusing on "skills", foreigners will spontaneously make associations, it's as simple as that.What does this giant want to do?They don't know.Will this giant affect the United States because of the Sudanese matter?They don't know either.Because this giant is mysterious to them, a giant who is extremely scheming and focuses on "skills", this is the failure of our cultural communication.So before the Wenchuan Earthquake, you went back and searched for the resistance of the West to us, wave after wave, and the noise became louder and louder. So here, I want to tell readers a word, that is, the Wenchuan Earthquake changed everything. After the Wenchuan Earthquake, I ask everyone to search for Western media’s criticism of China, and you will find that the amount of news has dropped by at least 70%, and many of them are positive.This is not brought about by the Olympics, but by the Wenchuan Earthquake instead of the Olympics. What is that?That is this huge and burly giant—a giant that Westerners used to think was dominated by "skills" and lacked "Tao". Finally, after the Wenchuan Earthquake, every Westerner deeply felt the compassion and compassion in his heart. love.Foreigners find out, what is the "Tao" in China?It is a "big love" that we have never shown to outsiders.Our Chinese love is very subtle, for example, your parents love you so much, but have you ever heard your parents say "I love you, son"?Surely not, then would you tell your parents something like "Mom and Dad, I love you", I believe you can't say it.My son grew up in the United States, and the last thing he said every time he called me was "Dad, I love you". Although I was very happy to hear it, I was still not used to it, and even felt very nasty , It's too explicit.But each of us Chinese is full of great love deep in our hearts, but under the shackles of our rigid culture, we never show it. Because you never show your love for all things, other people, and other compatriots in your heart, everyone is afraid of this giant, because they think you only know "skills".With the Wenchuan Earthquake and the Olympic Games, we have given the whole world a new idea, that is, this giant who walked from 5,000 years ago, every step under his feet is the great love hidden in his heart.Therefore, this giant has come to this day, he should not have any bad influence on Sudan, and he should not have any bad influence on the United States.Although the "skill" displayed by this giant is so superficial, it is only an external manifestation, because he does not know how to express his love.For example, your parents love you, but they never know how to express it.Our Chinese nation is such a nation. After the Wenchuan Earthquake, the world suddenly discovered that China is not indifferent.The great love of the Chinese people is hidden in their hearts, and with the passing of the auspicious cloud torch of the 2008 Beijing Olympic Games around the world, this great love and the essence of Chinese culture have spread all over the world. The shape of the Xiangyun torch is a traditional Chinese paper scroll. In ancient China, there was a famous saying "Walking thousands of miles, reading thousands of books". From this sentence, we can see that the ancients have always emphasized the relationship between "book" and "walking". relation. The torch relay of the Beijing Olympic Games is a relay event with the longest route, the widest range and the largest number of participants in the modern Olympic history.We hope that the Xiangyun Torch can carry the enthusiasm of the Chinese people for the Olympics and the spirit of great love of the Chinese people around the world through this paper scroll.
The Wenchuan Earthquake made us feel painful and sad, but the Wenchuan Earthquake itself, combined with the Olympics, do you know what kind of new message we have conveyed to the world?That is, we present a true Chinese culture, a so-called collective personality, to the whole world.This person is like our parents, he really loves us, he has a deep love in his heart, but this guy doesn't know how to express it, we have to understand him.This is what Western countries think of us now, and this explains why after the Wenchuan earthquake, there was almost no boycott of the Beijing Olympics. Even President Bush Jr. of the United States firmly stated that he would participate in the opening ceremony of the Olympics.The presidents of many countries have firmly stated that they must come despite all difficulties. As for the protesters from many opposition groups, there are very few.When foreigners see these protests, their eyes are different from before.Before they thought these groups were oppressed by China, now they don't, now they think, why are you launching this kind of protest against this caring country?They expressed their incomprehension.Look at the positive praise of the presidents of various countries for the opening ceremony of our Olympic Games. Let me tell you that it is not because they have changed, but because the Wenchuan Earthquake and the Olympic Games have made them truly understand China.Therefore, the Wenchuan Earthquake, which made every one of us feel extremely painful, combined with the Olympic Games, has actually contributed to a successful cultural dissemination, which we have been neglecting in the past. The 2008 Beijing Olympic Games bears the long-standing dream of the Chinese people. It is not only a grand sports event, but also an opportunity for China to showcase its own culture.Chinese people's feelings towards the Olympics are pure and heavy.Just like the Olympic gold medal named "Gold Inlaid Jade", it symbolizes success and glory.Although there is only a stone inlaid in the middle, it is very important and special in the hearts of Chinese people, and it is priceless. However, it is a pity that the opening ceremony of the Olympic Games directed by Zhang Yimou once again showed a vigorous "skill" and used this 5,000-year-old behemoth to emphasize China's "greatness" by mobilizing large-scale personnel. " and the "skills" displayed by modern high-tech, but failed to express the essence of our Chinese culture - great love, which I am quite disappointed.
I also remember a lot of economists saying that the Beijing Olympics would bring about a new wave of prosperity—that would bring about a boom in the stock market, among other things.Coupled with the World Expo in Shanghai, these two factors will make China's economy continue to develop. For example, Professor Justin Yifu Lin, vice president of the World Bank, holds this view. The continuous development of China's economy is the expectation of every one of us, but you must know that we are not a very pragmatic nation. I would like to ask readers, what does Beijing's hosting of the Olympic Games have to do with Yunnan?In addition to the excitement in our hearts, we also need to think about the actual economic significance?I think the greatest value of my writing these words is that I don't follow others' opinions, but look at the Olympics in a very realistic way.First of all, we must make a statement. I believe that everyone, including myself, has great expectations for the Olympics itself. I still remember that in May 2008, I accepted an interview request for Phoenix Satellite TV's "Qiang Qiang Threesome" program, and I talked about the Olympics with Dou Wentao and others.Of course, that interview got a lot of media attention.At that time they asked me a sentence: "Professor Lang, do you think our stock price will rise before the Olympic Games?" That's what I said at the time. I said that everyone's excitement and importance to the Olympic Games is completely understandable. Yes, I also think this thinking itself is correct.But I tell the audience, don't have illusions, because the stock market has its own laws and its own fundamentals, so the stock market will go as it pleases.Many of our companies are currently experiencing difficulties in operating, which will be reflected in the stock market, that is to say, the stock price will fall instead of rising before the Olympics; if our companies operate well, it will also be reflected in the stock market, but this is not the case at present. situation.Don't blindly formulate personal future investment plans with the illusory expectation that the Olympic Games will boost the economy, or even have strange fantasies about China's economic development. This is unrealistic.And I think this weird fantasy mostly comes from our misunderstanding of the Olympics. The impact of the Olympic Games on China's economy has always been a hot topic. Some people are very optimistic, thinking that the Olympic Games will greatly promote our economy; while some people are extremely pessimistic, predicting that the economy will be depressed after the Olympic Games. People who hold these two views also have their own data support: According to historical data, the 1992 Barcelona Olympic Games brought economic benefits of 26.048 billion US dollars, setting a record for the highest revenue of the Olympic Games; the 1996 Atlanta Olympic Games brought a total benefit of 5.1 billion US dollars; the 2000 Sydney Olympic Games brought 6.3 billion US dollars However, the 2004 Athens Olympic Games did not bring the expected strong growth momentum to the Greek economy.So, what will the Olympic Games bring to China this time?Will it produce the economic prosperity during the Korean Olympic Games?
I want to talk about the Olympics in Seoul, South Korea.The Seoul Olympics has brought too many misunderstandings to us Chinese, because we always think that South Korea's economic take-off was brought about by the 1988 Seoul Olympics.I even saw a report that the reason why Samsung can achieve what it is today is the 1988 Seoul Olympic Games, which made it leap from a small company to a world-class company.I tell readers that this view is completely wrong.Do you think that's possible?Do you think that a company like Samsung will change from a little-known local company to a multinational corporation because of the Olympic Games? Don’t you think you are too imaginative? On this point, I would like to share with you an in-depth analysis.Let me tell you frankly that the most successful Olympic Games in the world is the Seoul Olympic Games, and the others are not very successful.Japan's Olympic Games, for example, were unsuccessful.Due to the excessive scale of the Tokyo Olympics, it left serious sequelae, and the economy declined after the Olympics.What's more serious is that due to heavy construction and light pollution control, Japan's environmental problems have become very serious, and garbage and waste are increasing day by day, becoming a new source of pollution.After collecting a lot of data, I found that the Seoul Olympics in South Korea is basically the only one that can bring about positive impacts by hosting the Olympics, and that has the greatest impact. Many of our fantasies about the Olympics basically come from the Seoul Olympics.But I want to lead everyone to a correct way of thinking to look at the Olympics.I can tell you that the reason why the Seoul Olympics did well is because South Korea is very small, and more than half of its population lives in Seoul, so an Olympic Games has boosted the construction of Seoul, making more than half of South Korea The population will benefit, so of course the Korean economy will be fine, it's as simple as that. Maybe you don't know the size of the whole of South Korea, which is not as big as one of our provinces, so think carefully about whether the Beijing Olympics can help the whole of Hebei.Not to mention Tibet, or even Xinjiang or Yunnan, Guangzhou, so far away, what direct impact can it have?Think about it again, whether it is the Water Cube or the Bird's Nest, they are all part of our infrastructure construction for more than ten years.Even our economic development over the years has come to this day through this kind of large investment in fixed assets, so the composition of our GDP is relatively deformed.Why do you say that?Let’s take the United States, Japan, and Europe as examples. 70% of their GDP is consumption—consumers need drinking water, and enterprises must produce mineral water; consumers need computers, and enterprises must produce computers—so consumption drives GDP comparison. normal.And our China is not, how much consumption accounts for our GDP?Only 35%, half of Japan, Europe and the United States.So what is our GDP made of?They are all composed of reinforced concrete such as the Water Cube and the Bird's Nest. Reinforced concrete is also called fixed asset investment, which accounts for more than half of GDP. Therefore, from the perspective of economic construction, the essential meaning of so many civil works and so many constructions for the Beijing Olympics is to add a little more to the way we used to rely on steel and concrete to stimulate the economy. Just Beijing.I believe everyone understands what I said. It turns out that the investment in the Olympics is essentially the same as our economic development over the past ten years. They are all driven by reinforced concrete such as civil engineering and infrastructure construction. This Olympic Games will not change this foundation. That is to say, the composition of our GDP will still be deformed after the Olympic Games. Our consumption will still be half of that of European and American countries, and our steel and concrete can still account for more than half of our GDP. So what are the disadvantages of such a form of GDP?Since the Olympic Games still focus on the construction of reinforced concrete, my country's consumption will continue to shrink, currently only 35%.So we have produced so many products, and the current production capacity has reached 70% of GDP, while our consumption is only 35%, so what should we do with the products that cannot be sold?Only export, which is called earning foreign exchange through export, is actually an export of last resort.The reason why our exports keep rising is that reinforced concrete compresses our consumption.I think every one of our readers should have this understanding. This is a reality.Moreover, the civil engineering was developed in Beijing and has basically nothing to do with other provinces.Since this is a civil engineering project, whether it is related to the stock market or the real estate market, it basically does not have much direct relationship with readers. Therefore, if you want to speculate in stocks or real estate, then you can do whatever you want.It is impossible for the stock market and property market to suddenly break out a new miracle at this moment.Do you all understand what I mean?So this is the essential reason why I said in May 2008 that stock prices must fall before the Olympics.The actual data show that the stock price before the Olympic Games did fall sharply, which also confirmed my prediction. The impact of the Olympic Games on countries with relatively smaller economic aggregates is more obvious. South Korea, which hosted the Olympic Games in 1988, maintained an economic growth rate of more than 10% before the host and in that year.However, the impact of the Olympic Games on countries with large economic aggregates is not so obvious. The United States, which hosted the Olympic Games in 1996, had an economic growth rate of 2.5% in the year before the hosting, 3.7% in that year, and 4.5% in 1997.my country's economic aggregate is relatively large, so the Olympic Games will have a certain role in promoting the economy, but the effect will not be great. Economic development mainly depends on economic fundamentals.
Since there will be no such miracle, how can you ask shareholders to have new expectations for the stock market?Don't think that property prices will rise when the Olympics comes. If there is no such thing, property prices in Beijing will still fall.For example, in Star River Cove, the third phase of the project on the fifth ring road sold for 40,000 yuan per square meter, of which 10,000 yuan was for decoration.But what about second-hand housing in the second phase, with a discount of 30%, will it fall in the future?At that time, in 2008, I thought that Beijing would continue to fall, and the data in 2009 confirmed my view at that time. The transaction volume at the end of 2008 was very low, and not everyone came to buy houses because of the Olympics. And at the beginning of 2009, property prices in Beijing were still weak, not as good as during the Olympics.During the Olympic Games, Shanghai's real estate was relatively weak because it was related to Shanghai's local economy.Even if there is an Olympic Games in Beijing, it will not increase the value of real estate in Shanghai because of the Olympic Games. Didn't housing prices fall before the Olympics? How could it rise because of the Olympics? It was July 2008, and the stock price still fell, and it fell to 2600 points, right? Did it rise because of the Olympics?No.And in October, the stock price fell to 1700 points.This confirms my point of view in May 2008 in the program "Qiang Qiang Three People Walk".Well, I believe that what I have said here has wiped out all your illusions.Because the Olympic Games are developing in the form of steel and concrete, readers should not expect any surprises.I think what we need is a pragmatic attitude, step by step, and look at the Olympics with a pragmatic attitude of excellence.Although we are excited in our hearts, we also hope that the Olympic Games can raise the image of our entire country to a new level.But then again, don't get under your fancy financially.The real spirit of the Olympics is not a simple purpose of promoting economic development, but what kind of culture you want to show. The host country of the Olympic Games will use the Olympic event to promote its traditional culture.In particular, the opening ceremony of the Olympic Games is a concentrated product of a country's culture. In the 2004 Greek Olympic Games, olive branches became popular all over the world. In the opening ceremony of the 2000 Sydney Olympic Games, the demeanor of the Australian Aboriginal people was fully displayed, and the moment of "lighting the torch in the water" was even more amazing. The 1992 Barcelona Olympic Games spread the Spanish style to all over the world. The opera performance of the famous tenor singer and the lighting of the torch with archery made this opening ceremony one of the most exciting Olympic opening ceremonies. In the Seoul Olympic Games in 1988, the anthem "Hand in Hand" was sung all over the world. This song also made the world remember South Korea... And China also hopes to use the Olympic Games to show its own style and charm. According to the forecast of the tourism department before the meeting, during the 2008 Beijing Olympic Games, the number of foreign audiences and tourists who come to Beijing to watch the games and travel is expected to be 550,000 person-times.These people will go to the Chinese people and experience every move, word and deed of the Chinese people.And every symbol and pattern of the Beijing Olympic Games bears the heavy weight of Chinese civilization, all of which promote our characteristics invisibly. The emblem of the 29th Beijing Olympic Games is called "China Seal".At that time, when selecting the emblem of the Beijing Olympic Games, many Chinese and foreign judges applauded spontaneously as soon as they saw the "Chinese Seal" and gave them a high evaluation. From the design point of view, "China Seal" integrates seals, Chinese characters and calligraphy, and is very Chinese in form. In terms of connotation, "China Seal" has a fundamental fit with Chinese culture. "Yin" in the hearts of Chinese people represents the highest promise, and words like "one promise, one promise, one promise" once represented the Chinese people's quality of keeping promises and honoring promises. "China Seal" is not only a symbol, but also China's most important commitment to the world.These are the concepts that the Chinese want to convey to the world.
Culture and art require creativity the most. How do you make an opening ceremony fully express the characteristics of our culture in such a short period of time? I think it is very difficult.How difficult is it?It is so difficult that you have to use an unrealistic method to set off the essence of Chinese culture to move everyone and let others understand us. But, do you think foreigners understand us?Do you think you know yourself well?I would like to ask the readers, what do you think of when I say Germans?You may think of Beethoven, Bach, Hegel, Marx, or even "Faust", and think of the rigor of the Germans; when it comes to the French, you will think of the Eiffel Tower, romantic walks by the Seine; say When it comes to Japanese, you will think of small-minded people, chrysanthemums and samurai swords, light Japanese cuisine, simple and exquisite Japanese gardens; when it comes to Americans, of course you will think of McDonald’s, the best art, Hollywood, Disney;… … But what about Chinese culture?You may think of "Sun Tzu's Art of War", and, of course, calligraphy, Peking opera, ceramics, roast duck... These once represented all of China in the eyes of foreigners.But now, an Olympic event has attracted the attention of foreigners to China.This invisible concern and focus on China can be seen in Hollywood movies. In the past two years, Hollywood blockbusters such as "Batman The Dark Knight" and "The Mummy 3" have been shot in China, and DreamWorks simply released a Chinese-themed movie "Kung Fu Panda".It can be said that Chinese elements have swept the domestic and foreign screens.Reports about China in other media can be seen everywhere. CNN and other foreign TV stations broadcast special programs about China every day during the Olympic Games, and foreign newspapers devoted a lot of space to reporting China's customs and customs.It can be seen from these phenomena that Chinese traditional culture is arousing the strong curiosity of foreigners and attracting them to take the initiative to learn about China. However, how to present Chinese culture in a more complete and profound way to foreigners through our media requires us to work harder.
According to the results of my research, what is the impression we Chinese give to foreigners today?To put it simply, he is an old man who is five thousand years old.Moreover, this old man is very big and extremely huge. Almost every province in it is larger than the whole of South Korea, and it has more than 20 provinces in total. It is almost the largest country in the world, which is extremely big.Do you know how much pressure this has brought to countries around the world?Moreover, this country has an extremely large population, and its products are extremely cheap. The products used by Americans are all produced in China because they are extremely cheap.So what if one day the Chinese raise prices?Americans will not be able to survive, so we give Americans such an impression.So now the Chinese people want to continue to grow and develop their economy through the Olympics, and they have come up with names such as the Olympic concept and Olympic economy.Such a huge body needs to continue to grow, what will happen after growing up?China said, don't worry, we will not bully you foreigners, because we want to rise peacefully.So this big man is getting bigger and bigger, not only big, but also claiming to be big - we have the largest foreign exchange reserves in the world, close to two trillion US dollars.Wow, that's a lot!But do you know what the concept of two trillion dollars is?It exceeds the GDP of many countries.Such a huge behemoth, what do you want to do?So the military threat theory came out, and the reason why the military threat theory came out is that the world never understands what China wants to do. Countries in the world are worried that China is too big, and they don't know who you are. This is the biggest problem. So I think we can give countries around the world a clear expression through the opportunity of the Olympics.And we used to be very materialistic in this regard, not too spiritual.I have already told readers that the steel and concrete of the Olympics cannot boost the economy, 'so the real purpose of the Olympics is to break away from the material level and enter a spiritual level, so that the world can understand Chinese people. Let me tell you another story about Fuwa.Do you know what the original English of Fuwa is? Friendly means friendly.Then change it to a noun, and use this word to name Fuwa. This is a self-created Chinese-style English, "y" is changed to "i", and "ness" is added to make it a noun, that is, "Friendliness". The pronunciation of this word Much like "Friendless", which means "without friends".So what do you want to express?Do you want to tell foreigners the meaning of Fuwa in words they can understand?That expression is completely wrong.What we really need to express is the essence of Chinese culture, and what is this essence?Of course, there are hundreds of definitions for this. I believe there is a better definition, which is a way of life and a spiritual civilization. Okay, let’s think about it here, when we Chinese talk about our country’s literature to foreigners, what is the most famous literary work that we will mention? , "Sun Tzu's Art of War", right?We even got carried away and said that even the US Military Academy at West Point used the theory of "Sun Tzu's Art of War", and "Sun Tzu's Art of War" is a book that mainly talks about "skills" and is full of various insidious and cunning schemes.In addition, there are many Chinese masterpieces translated by foreign countries, and what is depicted in the book is the "art" of intrigue among wives, concubines and maidservants.In addition, it is also a masterpiece of intrigue based on "skills".Could it be that these classic literatures that focus on "art" truly represent Chinese culture?Is this the impression we give to foreigners?I would like to ask you, what is the "Tao" of Chinese culture?We may not be able to figure it out. What is the culture we export, everyone, think about what kind of movies are shown in our culture and art?What's the only film we've ever won an Oscar for? "Crouching Tiger, Hidden Dragon" isn't it, it's this kind of movie again - the "skill" of killing people in one fell swoop, it seems that this is Chinese culture.And after this film won the award, foreigners thought it was a Chinese, very mysterious, able to write "Sun Tzu's Art of War", such intriguing "skills", and also able to shoot such a trick as in "Crouching Tiger, Hidden Dragon" The deadly martial arts video is really mysterious. Let's take a look again, who is the chief director of the opening ceremony of our Olympic Games?Zhang Yimou.What movies did Zhang Yimou make? "Red Sorghum", "Raise the Red Lantern", "Qiu Ju's Lawsuit" and so on.Let's take "Raise the Red Lantern" as an example. What story does this movie tell?Telling the story of the four concubines, just like the characters in "The Art of War", these four concubines are also intriguing with each other in order to win the favor of the hero, which is another "skill". What "Raise the Red Lantern" shows to Westerners is not real art, but a very bad side of Chinese culture.If we think about it carefully, we will be surprised to find that the films we have won awards in the world are all weird films that focus on "skills".There is even "Lust, Caution". Can "Lust, Caution" represent Chinese culture?Even we exhibited this ridiculous movie everywhere, and almost never won any awards, don't you think it's sad? Our past dissemination to the outside world through culture and art is represented by this type of film.What is shown is the same as the literature we praise to the outside world, what are they talking about?They all talk about the spread of a "skill", and this "skill" has a very strong scheming in it. This is the saddest thing.So in the eyes of foreigners, what kind of giant is this Chinese giant?It is an incomparably huge, 5,000-year-old giant. It has been growing from that end of history to today, and it is still growing.It raises the price of everything it buys, and people even think that the inflation in the world is caused by China. What kind of monster it is, it is the main body of "Sun Tzu's Art of War" and so on. main subject. It is through this kind of cultural and artistic communication that we position ourselves as such a monster.And this image has been with us to this day, portraying everything about our China.So don't be surprised why the Western media, scholars, or Western directors and even celebrities have taken a boycott attitude towards the Chinese Olympics in the past six months.For example, the famous Hollywood director Stephen?Spielberg, he will boycott the Olympics because of the incident in Sudan.Sultan and Stephen?What does Spielberg have to do with it?What does Sudan have to do with China?Originally there is no such thing, but if the Chinese giant is a gigantic giant focusing on "skills", foreigners will spontaneously make associations, it's as simple as that.What does this giant want to do?They don't know.Will this giant affect the United States because of the Sudanese matter?They don't know either.Because this giant is mysterious to them, a giant who is extremely scheming and focuses on "skills", this is the failure of our cultural communication.So before the Wenchuan Earthquake, you went back and searched for the resistance of the West to us, wave after wave, and the noise became louder and louder. So here, I want to tell readers a word, that is, the Wenchuan Earthquake changed everything. After the Wenchuan Earthquake, I ask everyone to search for Western media’s criticism of China, and you will find that the amount of news has dropped by at least 70%, and many of them are positive.This is not brought about by the Olympics, but by the Wenchuan Earthquake instead of the Olympics. What is that?That is this huge and burly giant—a giant that Westerners used to think was dominated by "skills" and lacked "Tao". Finally, after the Wenchuan Earthquake, every Westerner deeply felt the compassion and compassion in his heart. love.Foreigners find out, what is the "Tao" in China?It is a "big love" that we have never shown to outsiders.Our Chinese love is very subtle, for example, your parents love you so much, but have you ever heard your parents say "I love you, son"?Surely not, then would you tell your parents something like "Mom and Dad, I love you", I believe you can't say it.My son grew up in the United States, and the last thing he said every time he called me was "Dad, I love you". Although I was very happy to hear it, I was still not used to it, and even felt very nasty , It's too explicit.But each of us Chinese is full of great love deep in our hearts, but under the shackles of our rigid culture, we never show it. Because you never show your love for all things, other people, and other compatriots in your heart, everyone is afraid of this giant, because they think you only know "skills".With the Wenchuan Earthquake and the Olympic Games, we have given the whole world a new idea, that is, this giant who walked from 5,000 years ago, every step under his feet is the great love hidden in his heart.Therefore, this giant has come to this day, he should not have any bad influence on Sudan, and he should not have any bad influence on the United States.Although the "skill" displayed by this giant is so superficial, it is only an external manifestation, because he does not know how to express his love.For example, your parents love you, but they never know how to express it.Our Chinese nation is such a nation. After the Wenchuan Earthquake, the world suddenly discovered that China is not indifferent.The great love of the Chinese people is hidden in their hearts, and with the passing of the auspicious cloud torch of the 2008 Beijing Olympic Games around the world, this great love and the essence of Chinese culture have spread all over the world. The shape of the Xiangyun torch is a traditional Chinese paper scroll. In ancient China, there was a famous saying "Walking thousands of miles, reading thousands of books". From this sentence, we can see that the ancients have always emphasized the relationship between "book" and "walking". relation. The torch relay of the Beijing Olympic Games is a relay event with the longest route, the widest range and the largest number of participants in the modern Olympic history.We hope that the Xiangyun Torch can carry the enthusiasm of the Chinese people for the Olympics and the spirit of great love of the Chinese people around the world through this paper scroll.
The Wenchuan Earthquake made us feel painful and sad, but the Wenchuan Earthquake itself, combined with the Olympics, do you know what kind of new message we have conveyed to the world?That is, we present a true Chinese culture, a so-called collective personality, to the whole world.This person is like our parents, he really loves us, he has a deep love in his heart, but this guy doesn't know how to express it, we have to understand him.This is what Western countries think of us now, and this explains why after the Wenchuan earthquake, there was almost no boycott of the Beijing Olympics. Even President Bush Jr. of the United States firmly stated that he would participate in the opening ceremony of the Olympics.The presidents of many countries have firmly stated that they must come despite all difficulties. As for the protesters from many opposition groups, there are very few.When foreigners see these protests, their eyes are different from before.Before they thought these groups were oppressed by China, now they don't, now they think, why are you launching this kind of protest against this caring country?They expressed their incomprehension.Look at the positive praise of the presidents of various countries for the opening ceremony of our Olympic Games. Let me tell you that it is not because they have changed, but because the Wenchuan Earthquake and the Olympic Games have made them truly understand China.Therefore, the Wenchuan Earthquake, which made every one of us feel extremely painful, combined with the Olympic Games, has actually contributed to a successful cultural dissemination, which we have been neglecting in the past. The 2008 Beijing Olympic Games bears the long-standing dream of the Chinese people. It is not only a grand sports event, but also an opportunity for China to showcase its own culture.Chinese people's feelings towards the Olympics are pure and heavy.Just like the Olympic gold medal named "Gold Inlaid Jade", it symbolizes success and glory.Although there is only a stone inlaid in the middle, it is very important and special in the hearts of Chinese people, and it is priceless. However, it is a pity that the opening ceremony of the Olympic Games directed by Zhang Yimou once again showed a vigorous "skill" and used this 5,000-year-old behemoth to emphasize China's "greatness" by mobilizing large-scale personnel. " and the "skills" displayed by modern high-tech, but failed to express the essence of our Chinese culture - great love, which I am quite disappointed.