Chapter 57 Talk to "Atrophy"

How many times have we stopped casually on that land full of spirituality, and we must be greeted with a landscape that amazes us.How many times have we been dazzled and excited by the strange light emanating from there. But this time, we have to have an embarrassing dialogue with this land: for its "shrinking". However, beyond our ten thousand expectations, Wenzhou is calm about its own "shrinking". Author: The shrinking of the professional market in Wenzhou has actually created a suspense for the future market development in China, that is, is the professional market a primary and backward economic form?

Wenzhou: For a thing with rich connotations like the professional market, any simplistic conclusion is not serious.Wenzhou's "shrinkage" cannot be explained clearly with a few data. "Shrinking" is only one aspect of the current market situation in Wenzhou, or it is only the tip of the iceberg that has surfaced, and a bigger fact is hidden under the sea level. Author: So, there is another secret behind the "shrinking"?Appreciate further details. Wenzhou: As we all know, Wenzhou’s rise in the early 1980s was mainly due to its conceptual advantages. However, Wenzhou’s remoteness and narrowness are not conducive to the large circulation of goods. Therefore, the evolution of Wenzhou’s market is relatively drastic and very diverse. change.Taking the top ten markets as an example, there are at least three evolutions.

Author: Oh, that's unheard of. Wenzhou: For example, towns such as Qianku, Huqian, and Xianjiang used to produce and sell low-priced small commodities. Now the physical market there has indeed gradually declined. However, the degree of affluence and economic activity there is still It is the highest in Wenzhou. The reason is that those farmers who have completed primitive accumulation have gone to a bigger world, and you can find them very easily in Yiwu, Shaoxing and many large domestic markets.In towns such as Qianku, the population going out to do business accounts for more than 60% of the town's young and middle-aged labor force.

Author: It seems that they are a group of Wenzhou tinder, and they have gone to other places to burn the famine in the market.According to some sources, Wenzhou has a population of 3 million, of which 1 million are out of business. The proportion of the business population is so high that it is difficult to match it in the whole country.We also saw in the interview that there are indeed many domestic markets that were first lit by Wenzhou people. It is an exaggeration to say that Wenzhou can be called the Whampoa Military Academy of China's professional market. Wenzhou: The second category, such as bridgehead buttons and Jinxiang badges, the market there is still very prosperous.However, because their dealership products are very professional, the turnover cannot be very large.Qiaotou’s annual turnover of more than 200 million yuan has already accounted for 70% of the country’s annual button consumption, and customers who come to Jinxiang to place orders are all over the world, such as the military emblem of the US Army, Navy and Air Force, the logo of Ford’s limousine, the United Nations maintenance The cap badges of the Peace Corps and the 1996 Atlanta Olympics commemorative medals are all produced in this small town, but these cannot be reflected in the annual market turnover.

Author: Perhaps it is this small and specialized feature that makes them have unparalleled competitiveness in their respective fields. Wenzhou; the third category is the leather shoes and low-voltage electrical appliance markets in Lucheng District, Liushi and other places.A considerable scale of industrial clusters has been formed around those markets, with more than a thousand enterprises.The specialty market has become, in effect, an incubator for local industry. Author: In this way, the market there should not be "shrinking"? Wenzhou: This is a way of thinking.In fact, with the expansion of the scale of local enterprises, their dependence on the physical market is not increasing, but greatly reducing. Many transactions are carried out by telex, contract or future contract.

Only about 20% of Wenzhou's 40 million pairs of leather shoes are sold through specialized markets.This shift in trading venues is in line with economic laws. Author: Listening to your words is better than reading ten years of books.Looking at it now, in a narrow sense, the Wenzhou market has indeed dropped out and shrunk, but from the perspective of the fundamental meaning of commodity exchange and the development of the entire market system, Wenzhou's market is bigger than ever before. , The level is higher. Wenzhou: We also think so.To tell you the truth, in the past two years, some villages and towns in Wenzhou also called for "gathering financial resources and building a giant market", but people soon discovered that this kind of symbolic market is very important to Wenzhou. is meaningless at all.Taking leather shoes as an example, if 40 million pairs of leather shoes from more than 2,000 companies were traded in one place, the turnover would definitely be among the top ten markets in the country, but doing so is either impossible or unnecessary. .Commodity circulation has its own laws, and being limited to a certain method is undoubtedly self-defeating.

Author: We have realized that the thousands of styles in the Wenzhou market have actually been integrated into the overall economic structure of Wenzhou.However, what do Wenzhou people think of the Corolla, which is the birthplace of the professional market? Wenzhou: We certainly cherish and be proud of it.However, we still believe that cultivating the market is a means and way to develop the local economy, but not an end in itself.It would be a tragedy for Wenzhou people, who have created the miracle of the professional market, if they can only survive by relying on the professional market in the end.The subtle complex between these, I wonder if you can understand?

Author: I can understand.But we have talked for so long, my last doubt is still not completely resolved.Judging from Wenzhou today, has the professional market as a form of economic development completed its historical mission? Wenzhou: Such a judgment is somewhat one-sided.Due to the constraints of its own conditions, the Wenzhou market has shown such a diversified evolution today, and has not grown into a super-large market in the end. With the further expansion of the consumer market, the professional market will still have strong vitality for quite a long time. In addition, we also believe that markets like Yiwu and Shaoxing have already surpassed the Wenzhou model of the year, and there are signs of new life reflected there. , which people have not yet fully realized.