Chapter 39 Xinhua Hotel

Xinjiang, Urumqi, there are distinguished guests flying here. The Prime Minister of the Republic of Kazakhstan stepped off the plane with a smile, shook hands, hugged and talked. The host is the same. Is there any place that the Prime Minister wants to visit in a few days? The Prime Minister stretched out a finger: The first place to go is the Xinhua Hotel. Xinhua Hotel is not a hotel, Xinhua Hotel is a market. In border towns, throughout Xinjiang, and even in Central Asia and the Commonwealth of Independent States, Xinhua Hotel has a great reputation. In the Xinhua Hotel, there are more than 2,000 farmers and traders from Zhejiang.

In 1986, more than 20 people from Zhejiang came to the border town to try their luck.You must know that there is no room for a stall in such a huge border town. They are either arrested or chased away, unlicensed traders. What should I do if I have nowhere to go?Carrying a few large bags of clothing and small department stores, or go back. Or find another way out.However, how could these peasants be willing to turn back if their heads were not bleeding? The hotel they stayed in was a three-story building on the beach of Chengyou River, which was cheap.A large room of about 20 square meters costs only eight yuan per night, and there are not many people living there.They came up with the idea of ​​a restaurant.

Therefore, four guest rooms were reserved, one for everyone to live in, and three for booths, lined up. The manager of the restaurant is an open-minded person. Anyway, it is empty anyway, and there is no express prohibition on setting up a stall, so let's set it up. Soon, news spread from ten to hundreds. "Do you know, there are people from Zhejiang in Xinhua Hotel who are selling clothes, which are dozens of yuan cheaper than shopping malls, and the styles are still new. Hurry up, hurry up." So go together. The three guest rooms were full of people, so we opened two more, and then three more, so we could simply occupy the next two floors.As the business boomed, there were more and more people from Zhejiang. By the end of the year, there were more than 90 stalls.

By 1991, there were as many as 720 booths in the Xinhua Hotel, and even the corners of the corridors and the original offices were converted into sales points.In the past four years, the hotel has paid a total of 7.87 million yuan in profits and taxes to the state. Such a large piece of "gold" fell from the sky, and a guy smashed the "market tricks" of the people in the border town. In 1992, the local government opened up an open space of about 2,500 square meters next to the hotel, and opened a Xinhua trade market with a total of 350 stalls. As soon as it attracted investment, 300 of them were bought by Zhejiang people in the restaurant.That area quickly became the busiest distribution center for clothing and small department stores in the border town at that time, and the "incense" is still strong.

"Zhejiang people are famous for running the market, not just because the local market in Zhejiang is well run, but also because Zhejiang people have run the market all over China. People have to believe what they hear and see is believing." This has almost become a consensus. "Guess how long it will take for a large market with 5,000 stalls to grow from scratch and become prosperous?" Jiang Jinbo asked us.He crossed his two index fingers proudly, "Ten months." At the beginning of 1992, Zhejiang native Jiang Jinbo rented a shop in Lijia Village in the suburbs of Xi'an.He sold hundreds of shirts from Shaoxing, which were sold out locally.Soon, the "big troops" entered the village one by one.

"How much can you rent for your house? I want it." It was too late to bargain at this time, and if it opened one day earlier, it might have sold a hundred dozen more shirts. Only ten months later, a Xi'an Zhejiang Village clothing market popped up in Lijia Village.Often a business household rents two floors, the upper floor is the processing plant and warehouse, and the lower floor is the shop.The clothes that were rushed out that night were sold early the next morning. In Shaanxi, the clothing market in Zhejiang Village is a model market that is constantly being visited and "stealing fists".

How many "Zhezai Villages", "Wenzhou Streets" and "Yiwu Avenues" like Zhejiang Village in Xi'an are in the whole country is a number that cannot be counted. In general, there must be more than a hundred, and a thousand may be less than.And the impact of this kind of market on the local people's outdated ideas is even more difficult to estimate with numbers. "In the past, people in Lijia Village looked at us through the window and laughed at us." Jiang Jinbo, who is now the chairman of the Zhejiang Village Garment City, said, "Later, they saw that we had made a fortune so quickly, and they were moved. We handed out cigarettes, made love, and then went to the market to sell clothes, and then they rented a house to do it themselves, and then there was competition for stalls and business."

In places where there is still a lot of planned economy, in isolated and remote places, where many people think that there is no way to engage in a market economy, Zhejiang people are like grains of market fire, scattered in the north and south of the river.They made money from the locals and gave them a vivid market lesson.Just where they went, suddenly one day, a market fire was ignited vigorously. The "prestige" of Zhejiang people in many places is very high. In July 1993, Xinhua News Agency reporter Wang Yunfeng issued a press release from Lanzhou, reporting that the business atmosphere in Linxia County, Gansu Province was strong, and the professional market was developing rapidly.

The headline used by the reporter was: "Linxia, ​​Gansu can be called "Western Wenzhou"". Wang Yunfeng said that in the Northwest, "Wenzhou" is another name for the development of self-employment and professional markets. Since this news, references such as "Southwest Wenzhou" and "Northeast Wenzhou" have been appearing in domestic news media. They collectively referred to all Zhejiang farmers who went out as "Wenzhou people", because Wenzhou people started the market too early and were too famous.