Chapter 47 SynTao 46 Networks are an inseparable impetus for getting rich

The essence of business: In an era that emphasizes win-win or multi-win, Wenshang clearly understands that it is difficult for a hero who fights alone to achieve a great cause. To become a billionaire, besides thinking, taking risks, seizing opportunities, entrepreneurship and innovation, what else do you need to master?connections?Yes, to become a billionaire, you have to pay attention to your connections. What traits do rich people have in common? Professor Stanley of Georgia State University, the author of "Marketing to Get Rich", said after researching this: "The answer is a thick business card book. What is more important is their ability to broaden their network, which is the key to their success. Why.” Rich people not only know what resources are hidden in their thick business card books, they are more willing to share these resources with other rich people.

If you want to succeed in your career, you must have successful relationships.Roosevelt once said deeply: "The most important factor in the formula of success is getting along with people." If you have deeply "felt" this point, you must use great action to "execute it." "!" We all know that former US President Bill Clinton's high-profile friends played a pivotal role in his successful campaign.These friends include his childhood playmates in Hot Springs, his classmates at Georgetown University and Yale Law School in his youth, and his old acquaintances as a scholar.Roan, the orator, first became aware of these people's support for President Clinton when he was invited to speak at the annual tourism industry conference in Hot Springs, Arkansas, several years ago.

A person's power is often very limited, and many problems cannot be solved by one person alone.When the problem is deadlocked because it cannot be solved, you must ask someone who can show you the way, ask them to help you, and give you advice so that you can solve the problem smoothly. Rockefeller, the American oil tycoon, once said when summing up his successful experience: "Compared with all the abilities under the sun, I pay more attention to the ability to communicate with people." It is Rockefeller's excellent interpersonal communication ability that has made his brilliant career .

Where is the importance of connections? First of all, networking can provide you with opportunities that you can't meet but can't seek. Although it is gold and it will shine, it also requires someone who can see the light.In reality, there is no shortage of such people, who are handsome, ambitious, talented, educated, and superhuman in their ability to work.However, they are always depressed, and even losers and negative teaching materials in the eyes of others.So the bronzing diploma and rich experience may become a burden-it's just so much without all of them!Of course not, Maxima still needs Bole.

The veteran American movie star Kirk Douglas was very down and out when he was young, and no one thought he would become a star.However, one time when Kirk was on the train, he chatted with a woman next to him. Unexpectedly, this chat revealed a turning point in his life.Within a few days, Kirk was invited to report to the studio.It turned out that the woman was a well-known producer.This story does not just show that even though Kirk Douglas is a great horse in essence, he has to meet Bole to make all his dreams come true. In 2002, about 30 entrepreneurs on China's 100 Rich List ranked the second among the top ten wealth qualities most valued by about 30 entrepreneurs. In the eyes of MBA students, "opportunity" was the first choice among the top ten wealth qualities. The subtext of "opportunity" is "relationship", because the better the relationship, the more opportunities there will be.The rising MBA boom in mainland China is a proof. Studying is not only for "recharging", but also for building high-quality personal connections and finding business opportunities from them.Even graduates of Harvard Business School put "building a network of friends" in the first place when summarizing the harvest of reading.

Networks have been mentioned to a very important height in MBA study.A professor at Harvard Business School concluded that Harvard provides two major tools for its graduates: the first is the ability to comprehensively analyze and judge the overall situation; Countries and industries can provide valuable business information and benefits.The influence of Harvard alumni is beyond words. The whole school has a special collective spirit that transcends the boundaries of science.Over the past 90 years since the establishment of Harvard Business School, there have been more than 60,000 alumni. Most of these alumni are elites in various industries. Under the spirit of solidarity, they have formed a solid network of contacts.The Harvard MBAs who start businesses in China have the deepest experience. Without other backgrounds, they rely on the golden stepping stone of the Harvard MBA.On Wall Street, among several major venture capital funds, for Harvard MBAs, finding alumni means finding trust.

Second, connections can provide you with financial resources. The dining room decorated with solid wood in the home of Li Ka-shing's second son, Li Zekai, is full of framed pictures, inlaid with photos of Li Zekai and some political dignitaries, including Singapore Prime Minister Lee Kuan Yew and former British Prime Minister Margaret Thatcher.It is a solid foundation for Li Zekai to be able to do well in the business world by making friends with high-level people and making connections. In March 1999, Li Zekai, relying on his father Li Ka-shing and his personal network resources, made the Hong Kong Special Administrative Region Government establish the project of building a "cyberport", and handed it over to Yingke Group for investment and exclusive construction.Li Zekai once again used his rich network resources to acquire the listed company Dexinjia, and renamed his Yingke Group to "Yingke Digital Power".The acquisition of Yingke and the stimulation of the Cyberport concept made its stock market value change from 4 billion yuan to 60 billion yuan, making it the eleventh largest listed company in Hong Kong. Li Zekai earned more than 50 billion yuan a day.

In January 2003, Li Zekai attended the World Economic Forum held in Davos, Switzerland, and discussed with outstanding entrepreneurs such as Microsoft's Bill Gates and Sony's chairman and CEO Nobuyuki Idei.This made Li Zekai's personal image more influential in the business world, and at the same time helped Li Zekai earn more wealth in the business world and cultivate a wide range of contacts. Motivation guru Anthony Robin said: "The greatest wealth in life is personal connections, because it can open every door for you to the ability you need, so that you can continue to grow and contribute to society."

A boss in Wenzhou said bluntly that he has two to three thousand friends, and more than 1,500 of whom he meets three or four times a year.And there are three or four hundred people who are in regular contact.At present, his personal assets have exceeded eight figures.The Wen businessman said that his career was so smooth because of the help of his friends. "Including starting a company, introducing and recommending customers and business, all kinds of friends will take care of me, and they will think of me immediately when there is any business." Manage your network of contacts well, and then, you can be like a spider that "sits firmly in the military tent", and prey will naturally come to your door-you just need to attack quickly to be sure of victory.

Thirdly, the money-making information obtained by the well-connected people is also broad. In this era of advanced information, with infinitely developed information, there is infinite possibility of development.The information comes from your intelligence station, which is your network of contacts. As wide as your contacts are, you will have as much information as you can. This is a platform for your career to develop infinitely. Information is called "intelligence" in the market.How does a businessman obtain the information necessary for his work?The most effective methods we know are: ① read newspapers frequently; ② establish good relationships with people; ③ develop the habit of reading.Among them, the most important source of information for businessmen is "people".For them, "human intelligence" is undoubtedly much more important than "printed intelligence".The more first-class management talents, the more attention to this kind of "human intelligence", the more convenience they can bring to their own development.

Taiichiro Kameyama, president of Japan's Sanyo Electric, is a good example.He is hailed as an "intelligence man" by his peers. He has special experience in intelligence collection. The most interesting thing is his own "intelligence tank" theory.He said: "In general, information is collected from two sources, people and things. I advocate getting more information from others. In this way, the data can be used flexibly at any time after it is archived, and the other party will respond at any time, just like taking a live fish. It’s like putting it back into the fish tank. Only by keeping intelligence in the intelligence tank can it absorb enough nutrients at any time.” It is very interesting to compare human intelligence to fish.A well-known critic also said: "Every time I visit, it is like cooking a fish. I have to figure out what kind of fish can be bought in which market and how to cook it best." , How to get information from others and how to process it, this kind of work, in fact, is sometimes the same as the reporter's work.Many journalists know that when there is no news, trying to find a topic to chat with someone can capture many news clues.The same is true for business people. When you can't go out at any time, then use the phone to ask your friends for advice! In the end, connections can broaden your financial horizons. The wider the network and the wider the road, the easier things will be.A successful rich man can often drive and influence a group of people around him.If you have a good network of contacts, you can broaden your financial resources and make it easier to succeed. Lu Chunmu, a collector of "Sparks" in Beijing, is a good example.He was originally an art teacher in a primary school in Beijing.One day he saw a report in a magazine that a teacher used the collected match marks to stimulate students' interest in learning and creative inspiration, so he decided to collect sparks.So, he launched a wide range of communication activities.He mimeographed more than 200 pertinent and sincere text messages and sent them to match manufacturers all over the country, and soon received replies from 60 or 70 match factories, and produced hundreds of various exquisite sparks. Since then, he took the initiative to go out and use "flowers" as a matchmaker to make friends with "flowers". In 1980, he met a "flower friend" who worked in Xinhua News Agency.This enthusiastic flower friend gave him more than 20 sets of sparks at a time, and also provided him with information, suggesting that he ask a "flower friend" in Changzhou, Jiangsu Province to buy a copy of the "Spark Lovers Newsletter" compiled by the "flower friends". Record", from which he happily met more than 100 "flower friends" who had never met in China.He exchanged collections with "flower friends" from all over the world to exchange what they need; he used winter and summer vacations to visit "flower friends" who had been collecting flowers for a long time in various places, and established contact with overseas flower collectors through various channels.In this way, he got endless fun and enjoyment in a wide range of contacts, creating opportunities for his success. He has published dozens of articles on spark knowledge in newspapers and periodicals, and has also become a contributor to the "Harmony Garden" column of "Beijing Evening News".His spark collection has been recognized by the international spark collection circle, and has become one of the international spark collection organizations. In 1991, hundreds of his fine sparks participated in the "China's Hundred Wonders Expo" held in Guangzhou... With 14 years of collection history and 200,000 sparks collection, he is known as the "King of Sparks" and is famous in Beijing , dominance. Of course, the role of network is not limited to the above, it can affect your life from various subtle aspects, and network is an inseparable driver for you to get rich. In an era that emphasizes win-win or multi-win, Wenshang clearly understands that it is difficult for a hero who fights alone to achieve great achievements. Everyone has aspirations deep in their hearts. You may say that I don’t want to be a high-ranking official, a rich salary, or a degree, but no one says that they don’t want to be “immortal”.Those who seek longevity and those who set up archways are just a disguised reflection of this idea. In essence, they are trying to "be long and long".Big is space, long is time.If the space is to be as large as possible, it is necessary to form good karma, to have extensive contacts, to be close friends, and to make friends with talents from all walks of life; to be eternal in time, it is necessary to die without death, the body disappears, and the spirit lasts forever. Thinking long.As far as "bigness" is concerned, we must know how to "cherish fate when there is fate, and follow fate when there is no fate", "cherish any moment of getting along with each other", "grasp any opportunity to get along with each other", and expand it to the limit; The factors that hinder one's own development in the society - selfishness, prejudice, narrow-mindedness, etc. are picked out and eradicated one by one, and become a character who is "only talented, but has no temper" and is popular everywhere.At that time, with good popularity, wide contacts, and great help, success will naturally be fast.Furthermore, ask yourself in everything, be considerate of others in everything, be grateful in everything, and enjoy helping others in everything. If you are consistent along the way, victory is in sight and success can be expected!