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Chapter 120 On June 12, the Internet will enter a benign development stage

Robin Li Management Log 程东升 735Words 2018-03-18
Crisis is the product of the coexistence of danger and opportunity. For those emerging Internet companies, the cooling of the capital market will affect their development to a certain extent.However, unlike the bursting of the Internet bubble in the early 21st century, today’s Internet industry has entered an era of continuous and rapid development through internal service innovation and management reform from an era driven by external investment. The internal hematopoietic and evolutionary functions of the industry have been greatly improved. Strengthening, leaders in major market areas can maintain high growth through their own product advancement, service value-added and expansion of new business areas.At the same time, changes in the external environment have also put forward higher requirements for new market participants in terms of business models and other aspects. Only those Internet companies with clear visions, clear models, and rigorous internal management can truly develop. Squeezing out the industrial bubble to a certain extent is more conducive to the sound development of the entire industry.

The financial crisis will be a big test for the Internet industry. Big waves wash away the sand and fire forges real gold. Those Internet companies with problematic business models and lack of real interests of customers will also be severely impacted by the cold wind blowing from outside, and even fall down. . The Internet bubble brought illusions to many people and forced many companies to change their original practices.Founded in January 2000, Baidu caught up with the last few months of the Internet bubble.When Li Yanhong made his first venture capital financing, Baidu’s business model was to provide search services to all mainstream websites, charging technical service fees, according to the US price of 20 US dollars per thousand words, and then calculating the daily search volume based on the number of Chinese netizens and corresponding income.After the dot-com bubble burst, Baidu realized that the idea was impractical—the price was too high.After the bubble burst, portal sites no longer regard the best search technology as a development goal. In 2000, Baidu even wanted to sell its search technology to Hunan Satellite TV.

Before a crisis strikes, people often have all kinds of unrealistic fantasies.After the baptism of the crisis, people will consider how to survive the unknown crisis in the future.According to Li Yanhong, one should have such a mentality: abandon unrealistic illusions, oil prices will not continue to rise, and buying stocks may not always be profitable. When the crisis comes, the enterprise must clarify the vision, clear the model, strengthen internal management, and concentrate on responding to the crisis.
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