Chapter 13 guide

★A Beijing resident said disapprovingly: "I don't think this thing can compete with Peking duck." ★Although the KFC chain store near Tiananmen Square soon became the busiest and most profitable chain store in the world, at that time in China, a country far away from the international market, KFC was still a new western thing. ★Using pressure on trade issues is unlikely to force the Chinese government to make changes. This policy of the US government is no longer effective. KFC is not only a western food brand, but also a brand spokesperson for western companies to enter the Chinese market on a large scale.The author expounds a fact to us through KFC's journey to the world (especially China): the economic alliance between China and the United States is becoming more and more mature.The highlight of this chapter is that by understanding KFC, you will understand why China and the United States have merged together.

On October 6, 1987, "Kentucky Fried Chicken Hometown Chicken" started trial operation in Qianmen Store, Beijing, and officially opened six weeks later.This is no ordinary KFC chain.It covers an area of ​​12,000 square feet, is 3 stories high, costs $1 million, and can accommodate more than 500 customers and 150 employees at the same time.At that time, the price of a "KFC Hometown Chicken" plus a glass of soda was equivalent to a week's income of an ordinary Chinese worker.A Beijing resident said disapprovingly: "I don't think this thing can compete with Peking duck." Chinese version - "So Good, You Eat Your Fingers Off".Statues of Colonel Sanders stand like sentinels on both sides of the store door.