Chapter 87 Make it easy for listeners to act on requests

Don't say, "Please write to your senators to vote against this bill." 99% of your audience won't do that, they don't have such a strong interest; or it's too much trouble; or they forget.Therefore, it is necessary to make the audience feel relaxed and happy to do it.How to do it?Write yourself a letter to the Senator saying, "We jointly urge you to vote against Bill 74321." Pass the letter and pen among the audience, and you may get many signatures—and I'm afraid the pen is also lost.