Chapter 7 Chapter 6 Business and Sports

·Sell out the company · Director of Bank of Madrid ·Investment in real estate ·Business to support the body In 1968, Samaranch, who had gone further and further in his official career, made a decision that surprised his brother and disturbed the soul of his late father.He decided to sell his shares in Samaranch SA!You know, Samaranch's family property gave him great support in the process of devoting himself to sports and politics.Without the strong assets of Samaranch Co., Ltd. as a foundation, it would be impossible for Samaranch to organize the first roller skating team in Spain, nor would it be possible to sponsor this young team to participate in various competitions and grow rapidly.It is also possible that Samaranch would not be able to take the road of sports at all, let alone use the huge profits obtained from the textile business to pave the way for his political future.At this time, although Samaranch had achieved great success in politics and became a "young talent" well-known to women and children in Spain, it did not mean that the family property was not of great help to him.Because the International Olympic Committee was a non-profit organization at that time, the funds mainly depended on the sponsorship of companies from various countries. Sometimes the committee members had to pay their own money to travel around the world, and sometimes they even had to contribute their own funds to sponsor the activities of the International Olympic Committee.Therefore, the families of most committee members are quite wealthy and can afford the expenses of participating in various activities of the Olympic Committee.It's not that Samaranch didn't take this into consideration, but he still decided to sell his shares in the family company.

"There must be unity between you brothers. Division will eventually undo the family business your father built so hard. I have always been kind to others. Sometimes a small sacrifice can solve a lot of people's problems. You must be able to He deserves to call himself a good guy." This is a sentence in the family letter written by Samaranch's father Francisco to each of the Samaranch brothers.The letter was signed on January 7, 1956. Francesco realized that he was old and it was time to pass on his ideas and inheritance to his children.He divided the property equally among his children.He did not follow the Catalunian rule of entrusting all property to the eldest son, but he retained the habit of passing on the male to the female in all matters involving the leadership of the industry.

Before his death, Francisco told the children to unite and manage the Samaranch Co., Ltd., not to participate in politics, not to get involved in the banking industry. After the death of his father and the death of his younger brother Augusto due to a failed operation, Samaranch managed the Samaranch company together with several brothers. But Samaranch did not realize his father's last wish in the end. In 1968, he notified his brothers that he had decided to sell his share of the stock to do something he wanted to do.He has come a long way in his official career and wants to try his hand at other fields, such as banking.

Maybe Samaranch was right. In the 1970s, Spain's textile industry experienced a crisis rarely seen in history, and Samaranch Co., Ltd. also went bankrupt in that crisis. Samaranch put the money from the sale of the shares into Banco de Madrid, founded by Jaime Castelli and others, and became a director of the bank's board of directors.Samaranch has his own reasons for putting money into the Bank of Madrid.He knew that this bank had strength and development prospects.The predecessor of the Bank of Madrid was a small bank called Ripoli.Castelli and several others decided to start a large bank on the basis of this small bank, called the Banco de Madrid.

Castelli was born on July 4, 1917 in Manresa, Spain.He was eloquent and sociable, so he had friends in all walks of life.At the same time, Castelli is also a figure full of fantasy, always dissatisfied with the status quo, and often comes up with something new to make a blockbuster.Maybe it's this kind of character that keeps him pursuing progress and achieving success.After Castelli's father died, he left him a textile factory and a meat processing factory, but Castelli didn't pay much attention to these two factories, but was interested in opening a bank. Castelli later met the Marquess of Villaverde through Villanueva, the son of a jeweler.

When they met Marquis Villaverde, both of them were still single.It happened that we met on a plane once, and we chatted casually.Villaverde mentioned inadvertently that he was about to get married, and his fiancée was Franco's daughter. Of course, the wedding had to be done in a decent way.Villaverde owns a manor in Jaen. Although his mother left him a fortune, it may not be enough to marry the daughter of Franco, a great man, in a grand manner. After hearing this, Castelli pondered for a while. He is already considered a big manufacturer in Catalonia, and if he wants to develop in the future, he will have to rely on the help of some prestigious people.So he proposed that he be responsible for all the expenses of Marquis Villaverde's wedding.The Marquis was naturally very happy.

The Bank of Madrid was officially established on January 13, 1954.On this day, Castelli and others came to the notary office opened by Pocioles to handle the notarization of the bank's name change.Pocioles later became mayor of Barcelona.Pocioles did not go through the notarization of the name change immediately, because in 1920, the Spanish-Argentine Commercial Bank Group had already gone through the registration procedures for the name Banco de Madrid. Therefore, Castelli and others cited the "Spanish Bank Management Law" promulgated on December 31, 1946, which stipulated: "Although it has been registered, it has ceased to operate and failed to resume before July 18, 1936. Banks that are open for business shall not be regarded as legitimate banks." In this way, the Madrid Bank of Castelli and others announced its establishment from this day.

The rapid development of Madrid Bank's business has attracted the attention of all parties.Just one year after the Bank of Madrid opened, a lieutenant general named Salgado said: "Some people often talk to me about the newly established Madrid Bank. I don't know if it is true or not. Anyway, they say that the chairman of the bank is the same Franco is his in-laws. I don’t know if the chairman was rich and powerful before, or it’s only since he got married with Franco, anyway, they’re big now.” The chairman is José Martínez, the father of the Marquis of Villaverde. He was originally an ordinary mine engineer. He was later named a count after marrying the noble daughter Maria de la Bordiu. .But his real wealth and power began after his son Villaverde became Franco's son-in-law.

Obviously, Jose Martinez as the chairman of the Bank of Madrid is the result of Castelli Villa Wade's arrangement.Castelli knew that if he wanted to gain a foothold in the financial world, he had to find a solid backing in the political world.Later, Villaverde also entered the board of directors of Maybank.There are other royal family members on the board of directors. Samaranch did not belong to the royal family, but he had a very close personal relationship with Castelli, especially in the 1960s.Soon after Samaranch became a director of the board of directors of the Bank of Madrid, he took a stake in another bank opened by Castelli, the Catalan Development Bank, and became the second largest bank after Castelli in that bank. character.

Castelli's influence is growing, and there is almost no place where he does not intervene in all walks of life.As for how powerful he is, I'm afraid no one can tell.But one only needs to look at the development of Castelli's banking business abroad to get a glimpse. Castelli opened a bank in Montevideo, the capital of Uruguay, shortly after establishing Banco de Madrid.Later, the International Trade Operations Bank was opened in Lausanne, Switzerland, the Continental Bank was opened in Miami, USA, and the Catalan Development Bank branches were opened in Perpignan and Paris, France.

Although Samaranch has a close relationship with Castelli, they are two completely different types of people.Castelli is proud and conceited, but Samaranch is cautious and reticent; Castelli is easy to get carried away when he is proud, and Samaranch has no arrogance whether he is happy or sad.The two even have completely different dressing preferences. Castelli likes loose casual clothes, so the appearance always looks loose, while Samaranch is very particular about dressing. He usually wears suits and leather shoes. Most shirts are made to order. After Samaranch became a director of the Bank of Madrid, he put forward many reasonable suggestions, such as the establishment of the Pratt Urban Construction Company, the establishment of a resort near the Llobregat Delta, and the establishment of the "Telegram Express", all of which were adopted by the board of directors.Castelli always looked at Samaranch differently. The Telegraph Express was founded in 1964.The Bank of Madrid invested a total of 5 million pesetas, including 200,000 from Samaranch.The paper later became a tool for Castelli's confrontation with Barcelona's evening news, the News of the World. "News of the World" caused dissatisfaction with the authorities because of its frequent criticism of the Barcelona city government led by Pocioles.Despite all the pressure from Castelli, the "News of the World" has not been crushed. Later, Castelli started the weekly "Telefax" as a supplement to "Telegraph Express".Samaranch's wife, Maria, also published several articles on it. In 1965, due to the intervention of the Barcelona city government, "Telefax" was forced to cease publication. The Bank of Madrid and the Development Bank of Catalunya had as many as 200 private equity companies at their peak, and 130 in general.It was a boom, to be sure, but it also came with a heavy burden on both banks.If a company goes bankrupt, the bank has to buy it for whatever price it pays. Castelli's prosperity not only brought him great economic income, but also brought him certain social honors. In 1975, Barcelona's "San Jaime Square" was renamed "San Jaime Castelli Square".At that time, the mayor of Barcelona was Joaquin Biola, and the speaker of Barcelona's parliament was Samaranch.Castelli has become chairman of Banco de Madrid, and Joaquin Biola and Samaranch are directors of the bank. Later, Samaranch bought shares in Cross Bank.Soon, a series of terrorist incidents occurred in Barcelona, ​​and the targets seemed to be targeting the banking giants. On May 9, 1977, Bourto, the chairman of Cross Bank, was killed by a bomb in the street. Samaranch's life also appears to have been threatened.It just so happened that in June of this year, he went to Moscow to serve as the first Spanish ambassador to the Soviet Union, and he escaped bad luck. On January 25, 1978, another bomb killed Joaquin Biola. Castelli had to leave Barcelona and moved to Lausanne, Switzerland. A few months later, Castelli quietly returned to Barcelona to deal with the aftermath of the banking business.For safety reasons, he kept the news of his return to Barcelona strictly confidential, and under the protection of many bodyguards, he bypassed the airport and returned to Barcelona late at night. Another night, he quietly left Barcelona.Before leaving, he lamented to the sky: "God, why did you destroy me like this!" The friendship between Samaranch and Castelli had cracked before this.Samaranch was very dissatisfied with Castelli's increasingly arrogant and domineering style. After the death of Joaquin Biola, the directors of the Banco de Madrid sold their shares, and Samaranch did likewise, costing him millions of pesetas.Only Salsas on the board of directors still retains his shares in Banco de Madrid, and he is still a shareholder of Banco de Madrid to this day. Salsas is a good friend of Samaranch and a good friend of Castelli.After Samaranch settled in Lausanne, Salsas moved to Lausanne with Castelli and opened a chemical company in Switzerland.The three live together in Lausanne. The difference is that after Samaranch served as the permanent president of the International Olympic Committee in Lausanne, he no longer communicates with Castelli, but often relives old dreams with Salsas.One of Salsas's daughters, Marta, still serves as Samaranch's personal secretary. Instead of investing the money from the sale of his Banco de Madrid stake elsewhere, Samaranch took the money to Moscow to use in his bid for IOC presidency. Samaranch has been based in Lausanne since 1980.Castelli died in Lausanne on July 4, 1984.For four years, even if they bumped into each other by chance, they didn't say hello to each other.Castelli could not help harboring a sour feeling for the former director of his bank. Castelli suffered from cancer in his later years.He was accompanied only by his wife and a son.When he was dying, he asked his wife to come to the bed, and slowly repeated his glorious history again, although his wife had heard him tell countless times about this history. Castelli was returned to Barcelona for burial two days after his death.Samaranch did not attend his funeral One day at the end of 1984, a man named Joseph Bilarasho came to visit Samaranch.In fact, Samaranch knew this person. He was the agent of several of the largest insurance companies in Europe in Barcelona and the manager of Barcelona Keha Life Insurance Company. After exchanging pleasantries, the visitor straight to the point said that there is a vacancy on the board of directors of Kaiha Life Insurance Company, and he hoped that Samaranch could fill it. Speaking from the original intention, Samaranch is willing to fill this vacancy, but he has some concerns.He knew that Mr. Bilarasho in front of him was also the uncle of Carlos Ferrer Zarate, the chairman of the Spanish Federation of Entrepreneurs.Spain competed to host the 1992 Olympic Games, and Zarate made a lot of efforts, so Samaranch is also very familiar with Zarate.Samaranch worried that if he served as a director of this company, his relationship with Zarate would not be good in the future. Bilarashao seemed to see Samaranch's thoughts.He told Samaranch that the reason for doing this was because he couldn't find a more suitable candidate for a while.If one were to be picked at random, part of the leadership of Keha would fall into the hands of non-Catalunians. In fact, Samaranch's unspeakable secret is that a few months ago, Spain used the Marquis McMahon, a member of the International Olympic Committee, to publicize that he is about to retire from the International Olympic Committee.In this way, Spain can add an IOC member.McMahon has recommended his daughter.But Samaranch thinks Zarate is a better candidate.If I serve as a director of this company, people will connect these two things that were not connected. In this case, Bilarashao had to show his cards.He told Samaranch that if there is any honor, it should be said that Kaiha Company is honored by the International Olympic Committee.Bilarashao advised Samaranch not to have too many worries.Samaranch finally agreed to serve as a director of Keha. Samaranch had studied business knowledge in the past and had experience working in a bank, so he quickly brought life to Kaiha. Shortly after Barcelona won the right to host the Olympic Games in 1986, Zarate was recommended by Samaranch and elected as a member of the International Olympic Committee due to his outstanding contributions in the process of competing for the Olympic Games. On May 28, 1987, Samaranch was elected chairman of the Spanish Keja company. One day not long after, Samaranch went to Barcelona to inspect the preparations for the Olympic Games as the president of the International Olympic Committee.When the car was halfway, Samaranch asked the driver to turn around and head north.Everyone in the car was silent, including Barcelona Mayor Malaga.They all knew that Samaranch was going to take a look at the "South City". The so-called "South City" is actually located in the north of Barcelona.If a visitor enters Barcelona from the north, it is this area that is the first to be seen. In the 1960s, this was an area with relatively poor urban construction. The uneven muddy roads and extremely humid air discouraged many construction companies, so it has not been developed. In 1962, with the funding of Promotex Co., Ltd. of Switzerland, the Barcelona Torre Barro Urban Construction Company began to renovate this area. The plan included the construction of 8,000 houses, 300 shops, two supermarkets, Two churches, several schools, a hospital and a gymnasium. Samaranch had invested in Torre Barro Urban Construction Company and served as chairman of the company from 1963 to 1971. In October 1967, at the time of the reelection of the municipal government, Samaranch announced that on behalf of the Torre Barro Urban Construction Company, this area would be named "South City", and all the facilities established by the company in this area would be donated to Barcelona free of charge. City Hall. The weekly News of the World immediately reported on this: "Mr. Samaranch spoke on behalf of Torre Barro Urban Construction Company and introduced the importance of this construction. He said that he will name this new area 'South City' and will make this area a A new city in the region of Barcelona. He said he was proud to represent such an urban construction company, because this company realized the long-cherished dream of people to build real urban housing in Barcelona." The car drove slowly along the edge of "South City".Samaranch was moved by the scene, not without emotion.His father didn't want him to get involved in banking, perhaps because he was afraid that money would stain his soul.Some people say that if you have money, you can buy power, and if you have power, you will definitely have money.In short, my father was afraid that money would ruin him. But he set foot in the banking industry and invested in many places. He served as the chairman of the Barcelona Savings Bank, the Spanish Keha Life Insurance Company, and the Torre Barrow City Construction Company. Directors of institutions such as Roth Bank. He has money, but he has never done any transactions with it.Instead, he used the money he got to build cities, use it for charity, help people, and develop sports.He does not refuse money, and is good at using money. Money has played its due role in his hands. This is his experience.He later used these experiences in the Olympic Games.As a result, the Olympic movement has also been developed.Some people call him the world sports steward, some say he is a genius diplomat.But he thinks he's still a banker in a way. Samaranch spoke to reporters on the sidelines of the 25th Olympic Games about business.He asserted: "Without commercial sponsorship, the Olympic movement will die." This is Samaranch's revelation of the current situation of sports development and a summary of his life experience.Rich business knowledge and practice make him well aware of the role of commercial means.Perhaps it was his bold understanding of the role of business in sport that made his tenure as IOC president fruitful.He first dabbled in business, and then he devoted himself to sports.To a certain extent, commercial activities are the stepping stone for him to enter the sports world, the foundation for his success, and the pillar of action for him after he enters Lausanne. Samaranch's sports career began in the 1940s with roller hockey, and the development of this sport in Spain was almost entirely supported by his own economic strength. During the Montreux game, Samaranch also took time to engage in some trading activities.Montreux not only has a variety of sports competitions, but also a variety of business exchanges.Samaranch here uses business to support his body and his body to guide his business, complementing each other and bringing out the best in each other. Samaranch, who has studied business for many years, is well aware of the risks of business, so he did not invest all his assets in one project, but invested in multiple places and benefited from multiple places with little risk.As for the assets of Samaranch, it is difficult to have exact statistics.People only know that the more important positions that Samaranch has held in the business world are: Chairman of the Savings Bank of the Provincial Council of Barcelona; · Director of the Bank of Madrid; Director of Brocato Company; · Director of Conscia Insurance Company; Director of Iberia Insurance Company; Director of Samaranch Brothers Company; Balasa Balvino Ravanava Company Manager; ·Spain magneto factory director; Vice President of the Development Bank of Catalonia; Deputy Director of Riva Golsana Hydropower Company; Manager of Serrana Tapestry Company; · Urzen Lhasa director representative; · Manager of Torre Barro Urban Construction Company; · Director of Gavarda Garment Company; · Director of Samato Company; · Director of Southern Ocean Corporation; · Director of Tibi Davao Promotion Association; · Director of Sartoma Company; ·Phillips company director; · Asa company director; Director of Elklaus Company; · Director of Barcelona Water Supply Company; · Manager of Barcelona Keha Life Insurance Company; In addition, Samaranch also has shares in other companies, but compared with the above-mentioned companies, it is somewhat insignificant.The above-mentioned companies have certain influence in Barcelona or Spain, and have strong capital, such as ASSA, whose fixed assets in 1989 amounted to tens of billions of pesetas.Samaranch entered Asa on May 27, 1987, and the next day he served as the manager of Barcelona Keha Life Insurance Company.The Kaiha company is quite influential in Spain and even in Europe. It is conceivable that it can act as the company's agent in Barcelona.The Dutch Philips company is famous all over the world, and Samaranch also served as the director of the Spanish branch of the company. By some estimates, Samaranch held various positions in about 30 companies.Some positions are obtained by his own investment, and some positions are given by the company in admiration of his name. The huge income has brought the possibility of full activities to Samaranch.As a well-known person, he must have a lot of social activities, and these activities are inseparable from "Brother Kong Fang".During Samaranch's tenure as the ambassador to the Soviet Union, in order to make friends, he had to travel frequently. With the limited funds of the embassy, ​​it was completely impossible to pay such huge expenses, including air tickets, hotel accommodation, holding receptions, and giving gifts. impossible. Long before he became the ambassador to the Soviet Union, Samaranch made a wish: he would be the chairman of the International Olympic Committee, even if he lost his fortune.Only when he is in charge of the great seal of the IOC president, can he reform the Olympic movement according to his wishes, making the Olympic movement truly a peaceful event for all mankind.Samaranch knew very well that money was not important to him; but it was crucial to the Olympic movement. So, he didn't want to leave too much money for himself, but instead donated something that could be his to the Olympic Movement.He has lots and lots of sports stamps, he's the biggest sports stamp collector in the world.Many of these stamps were left to him by his father.However, he donated all the stamps to the International Olympic Committee free of charge.For this reason, he also had conflicts with his family, because those stamps meant a huge fortune.