Chapter 2 Chapter 2 Are you someone else's slave?

The second unspoken rule in the workplace: don't be fooled by ideals, ideals are needed, but not others' ideals, but your own. Chinese people are easy to be fooled. This is reflected in the fact that we are often moved by other people's ideals, and then devote ourselves to them without thinking about whether this is our own ideal at the beginning. For example, in TV dramas, the chief of the KMT's secret service kept talking about the cause of the country and protecting the leaders.In the end, those who believed their words became ghosts who died first, and even a smart person like Li Ya died because of this.

On the contrary, the webmaster who is full of talk about the cause of the party and the country has managed to earn enough money by scheming and fled to Taiwan to become a rich man. Where is the gap between the webmaster and Li Ya? The difference is that the webmaster knows that other people's ideals are just dreams, and dreams and empty talk are enough.And your own ideals are ideals, and you need to work hard. People who work hard for other people's ideals are nothing but slaves under the control of others. Your thoughts are assimilated by others and become tools in the hands of others. Just go on stage.

Always remember that only your own is your own. This is not nonsense, because each of us has experience. When a master speaker comes on stage and speaks impassionedly for tens of minutes, we accept what he describes as if it is our own thought. Wrong, totally wrong. Other people's things will always belong to others, unless you can snatch them, or take the initiative to share, otherwise you are the ideal effort, as long as the control is in the hands of others, that thing belongs to others, no matter how much you do , No matter how much you invest, you will never have a point in the future.

Why are so many people being used by demagogues every day?It's because they don't understand it. There is no love for no reason in this world, and there is no incitement for no reason. The reason why a demagogue gives a demagogue speech is to force his ideas on you and make you fight for his ideals. If you get lost in the speeches of demagogues, are really captured by that ideal, and lose your self-aspiration, then congratulations, you have become a slave to other people's thoughts. Among us, there are many, many, too many to count, who are already slaves to such thoughts. Keep in mind your ideal, write it down, and engrave it in your heart, because only this is worth fighting for at the cost of your life.

case: The company has a new project, which is to bring some health care equipment into the rural market following the "rural cooperative medical care" policy.Simply put, it is to sell health care equipment to the countryside. This is a short-term project, and it's not worth devoting too many resources into it.So when the project was implemented in the Eastern District Sales Department, the supervisor put Wang Xiaofeng and five employees with average performance in a group. Just when everyone thought this would be another dead order, Lin Cong offered to take charge of the entire project.

Someone in charge of the music came out and asked Lin Cong to be the leader of the entire project team. So Wang Xiaofeng and the others moved around under the leadership of Team Leader Lin Cong, running over from department to department.But after a week, there was little effect. Although the rural cooperative medical care is in full swing, the procurement of medical equipment is unified and requires special communication with the corresponding departments, and these departments have already had long-term cooperation partners. What's more, company A is a multinational company, the price is generally relatively high, and the products it launches are not medical devices but health care products.

Lin Cong contacted many people, and even contacted relevant departments through his father's relationship, but he returned without success. Seeing that the whole project was really coming to an end, Lin Cong suddenly called the team members together one night. "We all tried our best, but failure is failure." Even when Lin Cong announced the failure, his voice was still high-pitched, "But I am not reconciled, I really am not reconciled. You all know that I did not do this project for commission at all. .” If the project is not for the commission or why, everyone looked at each other in blank dismay.

"Have you ever been to the countryside? Have you seen what it looks like in the countryside?" Lin Cong was a little excited, "Those men who work in the fields have occupational diseases at the age of thirty. This is only a small problem, but farmers who lack medical conditions They don’t seek treatment, and it accumulates over time, and when they are fifty years old, their ailments turn into serious illnesses, and many of them can’t get out of bed just entering old age.” "Ah, how could this happen?" Wang Xiaofeng also became excited. "The equipment of our company is for farmers to do health care at home. With these equipment, their chances of getting occupational diseases will be greatly reduced, and the bed-ridden rate will be doubled after old age." Lin Cong was impassioned.

"But if we can't push it out now, what else can we do?" Wang Xiaofeng was quite helpless, "We have been working for a week, and there is no chance at all." "But I have a new idea." Lin Cong said, "We won't sell these health care equipment anymore!" Everyone in the group was dumbfounded, thinking that Lin Cong's head had been burned.In fact, Lin Cong has always given people the feeling of being cold and superior in every way, and it is rare for him to be so high-pitched and passionate now. "If we are really thinking about the farmers' health and wanting them to be able to move freely when they are old, then we should take the initiative to send the products to the countryside instead of selling them." Lin Cong said, "Because we want the farmers to have Adequate health care, not money."

Wang Xiaofeng seemed to understand what Lin Cong meant, and said cautiously: "You mean, we should let farmers use these equipment instead of selling them?" "That's it!" Lin Cong waved his hands in the air, "I'm going to apply to the head office to make these health care devices a public welfare product and provide them to rural areas in this province for free." "Provide tens of millions of products for free?" Everyone was shocked by Lin Cong's idea, "Will the company approve this plan?" Lin Cong took out a large stack of documents: "This week, I almost traveled all over the surrounding countryside, took hundreds of photos, and made hundreds of investigation files. In fact, the equipment we provide can make hundreds of thousands of Rural families have benefited, thereby saving more than 100,000 people from being bedridden in old age."

Wang Xiaofeng looked carefully at Lin Cong's case files. The work was indeed done very carefully, and the photos of the old people he took were also shocking. If rural people can use equipment to start health care when they are about 30 years old, it will indeed be possible. Alleviate many medical problems, and the company's devices will be the best products. It cannot be pushed into the market now, but if it can be provided to rural areas for free, it will benefit a lot. Wang Xiaofeng can feel the significance of this plan just by looking at the photos and investigation files. "Will the head office approve this plan after seeing it? I think it's a bit whimsical. We are a large group, and we follow procedures and procedures for everything. The direct department of public relations is doing it. When will it be the turn of the sales department?" "That's why we need your help, because we are on the front line. Only by letting the people in the head office know what's going on here, and letting them see what we see, can we have any hope of success." Lin Cong once again The words were astonishing, "I plan to sign this report, give up all my commission and income in this project, and urge the head office to implement this plan." Wang Xiaofeng was lost in thought. To be honest, after this week's trip to the countryside, he also saw the suffering of many people in the countryside. If he could really get free health care, it would be a very meaningful thing. Wang Xiaofeng revived the kindness that had been silent for a long time, and he was the first to stand up and support Lin Cong: "I will sign with you, and it is nothing to give up the commission of this project. If it is really done, we can save tens of thousands of people. " "Okay!" Lin Cong patted Wang Xiaofeng's shoulder heavily, and the two stood side by side like brothers. In the end, six members of the entire team signed the report, and after submitting it, Lin Cong decided not to wait for the head office to reply. He first obtained trial equipment within the quota from the supervisor, and then handed it over to Wang Xiaofeng and the other five, and asked them to each be in charge of two villages, and take the equipment to the villages for trial use by the villagers. The following week was busy and fulfilling, and Wang Xiaofeng lived and ate almost in the surrounding impoverished villages.The arrival of a large number of health care equipment is extremely new to the villagers who have not seen much of the world, and almost people from all over the world will come here.In the end, nearby cooperative medical institutions, hospitals, and even township and county government officials were attracted by the event. Every time Wang Xiaofeng and the others went to a village, it would be crowded with tens of thousands of people. When the officials at the village level heard that they would provide free health care equipment, they gave the green light to their activities. Wang Xiaofeng and others have never done anything so seriously, even if they used to have a commission for every order, they have never worked so hard.Day and night, I teach farmers how to use equipment, teach them how to prevent occupational diseases, and how to recover at ordinary times. And Lin Cong didn't rest, he took the big and small media to attack in all directions, filming the crowded scenes from village to village.Within a few days, news of company A going to the countryside for health care appeared in the national media, and it almost became a hot news. Although the team members are busy, everyone is very happy. They think that if this goes on, the head office should approve the submitted plan. But one day half a month later, the supervisor suddenly called everyone back to the company and announced that the project team was officially disbanded, and the whole project came to an end. It was like a bolt from the blue, Wang Xiaofeng and others were shocked, because Lin Cong was not there, so Wang Xiaofeng was elected to negotiate with the supervisor. "Why did the project stop?" The supervisor gave Wang Xiaofeng a meaningful look: "When the project is over, it will naturally stop." "But the project has not stopped." Wang Xiaofeng was puzzled, "The report on providing free equipment has not yet been approved, and the nearby villages are waiting for us to deliver it." "The report will not be approved, it's over." The supervisor smiled lightly. "why?" The supervisor looked at Wang Xiaofeng for a while, and seemed to sigh and laugh at his excitement: "Xiaofeng, why bother." "How can the head office do this? We have done a lot of things, and we have made arrangements with so many villages, and they are still waiting for us." Wang Xiaofeng was a little incoherent, "What is it? This is the ideal of the few of us, And the woods." The supervisor sneered: "To tell you the truth, this project has been included in the overall planning of rural cooperative medical care. All our products, tens of millions of products, are purchased by the government. Therefore, there will be no free equipment going to the countryside." "Impossible, the government clearly refused!" "It was rejected before, but it's different now. Your publicity is so big and powerful, and it just fits with the policy publicity, so I purchased it temporarily." There was even a little pity in the supervisor's eyes, "Don't you understand? The entire plan was made by Lin Cong, and this procurement plan was also completed by Lin Cong alone." Hearing that the supervisor deliberately emphasized the words "completed by one person", Wang Xiaofeng completely understood. They were wiped out, completely wiped out by Lin Cong. Just when Lin Cong gave an impassioned speech to them, he had already made a plan to use them.Lin Cong asked them to sign and second the application for free equipment, on the one hand, he asked them to give up the project commission so that he could monopolize the credit in the future.On the other hand, it is to put pressure on the head office to let them know that this project is not easy to complete. And Wang Xiaofeng and his five people went to the countryside for a trial activity, which was the meat of the whole plan.It is also the turning point of the project. Lin Cong used the kindness inspired by the five people to allow them to live in the countryside regardless of pay, and tried their best to sell health care equipment.And Lin Cong led the media to track news hotspots everywhere, and completely hyped up the company's projects. He understands very well that in the procurement of government departments, in addition to price and curative effect, what is more important is publicity and influence. When the influence of these health care devices covers the whole country, the final purchase will be a matter of course. But when Wang Xiaofeng and the others thought that the free offering plan would be approved soon, Lin Cong had already sold out the entire batch of products single-handedly. And it also left the head office with the impression of accomplishing the impossible. Gao Ming, is really too clever. Wang Xiaofeng was completely stunned by the truth. He knew that he had fallen into the trap of the workplace again, but after a long time, he still couldn't figure out where his problem was. Where did Wang Xiaofeng's problem come from? From the beginning, he was wrong. When joining this project team, Wang Xiaofeng has a goal, that is to sell products, complete the project, and get a commission.If he does it around his own goals, regardless of success or failure, the outcome is acceptable. However, after Lin Cong's impassioned speech, he and his colleagues completely forgot about their original goal, and instead took Lin Cong's ideal as their own ideal. This is to be captured by other people's ideals and become a slave to other people's values. And this is more terrifying than not being able to make a list. Among the readers of this book, there may be many who are in a team or a company. You must have heard the boss swearing his ideal speech, which is generally called corporate culture or common goals. For this goal, you can work overtime for free, cut your salary, and do many things you didn't want to do. Do you really think this is a common goal?wrong. Common goals are based on joint ownership. When a company does not belong to you, but only to the owner, how can we talk about common goals? In the same way, when something is done, only your boss is beneficial, only he can get promoted and raise salary, and you are still an unknown person, so how can we talk about common goals? A true common purpose is based on joint ownership and shared interests. I may be hated by my boss and team leaders when I say this, but there is no doubt that this is the truth, the truth that no one has ever said before. Everyone needs an ideal, and this ideal is not empty words, but to be implemented.And the real strong man imposes his own ideals on others, rather than being captured by other people's ideals. So, everyone, please ponder for a moment, are you fighting for your own ideals, but for the ideals of others. If it is the latter, then you need to re-plan your career plan. case: Wang Xiaofeng, who was tortured by the "Health Care to the Countryside" program, was depressed all day long. He didn't make new orders, and he went home very late every day. He didn't know what he was doing all day long. That day Feng Hui was working overtime and was about to go home. He passed by Wang Xiaofeng's desk and said, "Don't think about it. It's useless to think about it. You can't eat him." Wang Xiaofeng was full of grievances, and immediately grabbed Feng Hui: "How can you be like this?" "It's not his fault, but yours." Feng Hui looked down at Wang Xiaofeng in distress, and said with a smile, "If you didn't agree to help him push the plan back then, wouldn't there be no results today?" "Is it wrong for me to want to do good?" Feng Hui sighed, knowing that it was impossible to leave, he simply sat down and said, "I don't agree with the saying that people don't do it for themselves. But even if you don't do it for yourself, you don't have to fight for others." "I'm helping poor people who can't see a doctor, is there something wrong?" Wang Xiaofeng was even more aggrieved. "You are not helping the poor." Feng Hui shook his head repeatedly, "You take money out of your own pocket and donate it to others, that's called helping the poor. And what are you doing? Under the command, I want to use the company's resources to give away people. Is this called helping the poor? No, because no matter whether you succeed or not, the only person who benefits is Lin Cong, so you are not helping the farmers in the village, but Lin Cong. Since Lin Cong He is the one who benefits in the end, he chose the most beneficial result, it is not wrong, but you are the one who is wrong." "I was cheated, is it still my fault?" Wang Xiaofeng couldn't figure it out. "Of course, you should blame yourself. What exactly made you lose yourself?" Wang Xiaofeng said gloomily, "Didn't Lin Cong fool us, he convinced us with a few words." Feng Hui laughed even more: "In the project team, you originally had your own plan, why were you easily persuaded by Lin Cong? You gave up your goal so easily and followed Lin Cong's goal, giving up on yourself so easily , isn’t it wrong to hold fate in the hands of others?” "According to you, we don't need team spirit?" Feng Hui paused, seemingly hesitant, but said it anyway: "There is a saying that team spirit is just an excuse for the weak. For a spiritually strong man, team spirit can only appear in two situations. One is that everyone sets your goal as the goal and strives hard for you. At this time, team spirit is the rope that binds people, and it is the best weapon to use people to work for you. The other situation is that the ultimate benefit is shared by everyone, and things Shared ownership, such as a company where everyone owns shares, at this time teamwork is an effective tool to maximize benefits.” Wang Xiaofeng couldn't close his mouth wide open again. Feng Hui probably felt that he had said too much, he hesitated to say: "Things are like this, you see that others don't say anything." "That's right, Lin Cong gave us his share of the commission, and those few people were so blinded by the money, how could they have thought that everyone in the village was waiting for our free equipment." Wang Xiaofeng said bitterly. "Wait." Feng Hui pursed his lips in thought, "This is interesting, how much did he share with you?" "We each shared 10% of the bonus, and Feng Hui kept 50%." Wang Xiaofeng sighed, "We have all signed the application for giving up the commission bonus before, and it will be good if we can get it back this time. Thanks to Dade." "That's a great trick." "How to say?" Feng Hui tapped the keyboard on the table: "Think about it, if Lin Cong didn't trick you into signing the application for giving up the bonus, each of you would be able to get 15% of the bonus with peace of mind. Now Lin Cong has taken all the credit for it. 10% for each person, but you feel grateful as if you picked up a treasure, isn't this a story of ups and downs in reality?" "That's right!" Wang Xiaofeng slapped the table suddenly, "This forest is too much, it's treating us like monkeys!" "I've played all the tricks, what else can I do?" Wang Xiaofeng's face was flushed with anger, and he typed the keyboard cracklingly: "I want to write an email to the supervisor to expose what Lin Cong did?" "The supervisor won't help you. He only wants to sell the product, not to mention you have no evidence." Feng Hui persuaded. "Why is there no evidence? I have received dozens of letters from the village and the village in the past few days, urging us to send equipment to the countryside as soon as possible. This is at least evidence that Lin Cong has damaged the company's image." "A letter?" Feng Hui became a little interested, "Let me see." Wang Xiaofeng threw Feng Hui a stack of handwritten letters that could almost be classified as living fossils.Feng Hui read each letter one by one. Amidst Wang Xiaofeng's intense typing on the keyboard, the smile on Feng Hui's face grew stronger. After reading it, Feng Hui held Wang Xiaofeng's hand that wanted to send the email to the supervisor immediately: "It's useless for you to send this email to the supervisor, he will definitely protect Lin Cong." "Why?" Wang Xiaofeng said angrily, "Lin Cong did something to damage the company's image, the supervisor will protect him?" "Lin Cong completed this dead order in one go, made millions of profits for the company, and reported it all the way to the Greater China region. Even our supervisor was rewarded. How could he let a small person like you expose the matter? If something happened If there is a fallout, not only Lin Cong will be ruined, but even the supervisor himself will suffer." "Don't we have nothing to do with Lin Cong?" Feng Hui thought for a while, and simply walked around behind the desk, and entered a brand new email address. Wang Xiaofeng asked: "Whose mailbox is this?" "It's the vice president of sales in the East China region. He has always been at odds with the sales manager in the east region, and our supervisor is the direct line of the sales manager in the east region. Sending him an email should have an effect." "Okay!" Wang Xiaofeng went ahead and clicked send without thinking about it. Feng Hui picked up the stack of letters: "I use this thing, I will return it to you in a few days." Wang Xiaofeng stared blankly at Feng Hui walking out of the office. He didn't know how big a bomb he had dropped tonight. It took only a week for the situation to get out of hand.The email sent by Wang Xiaofeng did not elicit any response, but an important media in a neighboring province suddenly dropped a bombshell and issued a long report with tens of thousands of words about the "scam" of Company A's sending health care to the countryside, including a large number of villagers Letters and interviews with villagers.All kinds of evidence prove that Company A once promised to donate a large number of health care equipment, but finally reneged on its promise. The news that the promise of charity was not fulfilled immediately aroused great repercussions. The headquarters of Company A received a large number of angry calls every day, and all levels put enormous pressure on the company. Company A's image of a famous brand multinational group that has been in operation for many years suddenly disappeared. While media reports continued to ferment, Wang Xiaofeng's email had been circulated among the senior management of Company A for a long time.Through this email, the senior management fully understood the ins and outs of the whole matter. Company A's public relations department was running at super speed, mobilizing health care equipment worth millions of yuan from the terminal, and distributing them to the promised rural areas in the name of public welfare undertakings, only then could the scandal be put to rest. This incident caused Company A to lose millions, and the loss of brand image is even more incalculable. In the end, people need to be responsible. Wang Xiaofeng never thought that this matter would become such a big mess. He always thought that the e-mail was sent to the internal senior management and would only be investigated within the company.However, the sudden intervention of the media made the whole situation out of control. Who actually disclosed the inside story to the media?Wang Xiaofeng thought it was Feng Hui, but he didn't dare to confirm it, and he didn't understand what Feng Hui's ultimate goal was. After a while, the company finally dealt with it, and the ending surprised most people.In the end, the person in charge turned out to be the sales general manager of the East China region. He was deemed to be directly responsible and was demoted.The former vice president of sales in the East China region directly became the direct supervisor of the sales departments in the east and west regions. Lin Cong and the supervisor were only criticized by sending warning letters. For them, this was almost the best consequence without hurting the fur. The ending that surprised most people will not surprise Feng Hui.This incident seemed to be out of control, but in fact it was completely running on the track he predicted. Before Feng Hui revealed the inside story to the media, he was sure that a few million products would be a drop in the bucket for Company A, and the head office could easily quell the pressure of public opinion. But at the same time, Feng Hui also understood that this matter would not have a great impact on Lin Cong.Because on the one hand, things are too big, and heavyweight people need to be responsible.The second aspect is that in order to stabilize the mood of the terminal sales staff, it is impossible for the company to directly attack the bottom-level workers.The third aspect is that Lin Cong has a big backer in the board of directors, and it is impossible to keep silent at critical moments. Naturally, the head office will not offend the directors because of a salesman. So sometimes, when things happen, it is not necessarily the bad luck of being a small person. When the sky falls, there is a tall person who will stand up to it. This old saying has its own truth. Question at the end of the chapter: Since Feng Hui knew that Lin Cong could not bear the ultimate responsibility, why did he make matters worse? Answer: It is impossible for Lin Cong to bear the ultimate responsibility for the whole incident.But Feng Hui knew that this responsibility had to be borne by his superior, and this superior was precisely the important backer of Lin Cong's department.If you can't destroy a person, then destroy his backer first. And more importantly, the biggest beneficiary of this matter is the vice president of the East China Region, and this vice president has thus become Feng Hui's backer.